2. Based on ...
The work, @toma_dan
and @tendayiviki, have
done with various
enterprises and the
research that went into
www.thecorporatestartupb
ook.com
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3. What is innovation?
Newness + Creativity = Innovation
Not entirely true!
Newness + Creativity ~ R&D
Newness + Creativity + Business Model = Innovation
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9. How many VCs are in the world?
In the US alone, 874.
In the average enterprise, 1.
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10. Why does external usually fail?
• Sketchy processes
• Lack of innovation accounting
system
• No future integration plan
• Not in-line with vision (no clear
mandate)
• Too much focus on technology,
too less focus on business model
and customer's JTBD
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11. Why does internal usually fail?
• Same processes used to manage
core mature business model
• Same yardstick (eg: ROI, NPV,
IRR)
• HR strategy not in-line with
innovation and global strategy
• Flawed incentives model
• Marginal cost
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12. Internal vs. External a flawed narrative
ctually IN or OUT is irrelevant as long as the goal is not reached
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13. Adoption for scale
Ideation is usually not the issue.
Validation and Scaling are.
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14. How to kickstart?
ent of 'where' there are two ways to kickstart innovation in your en
Full Frontal Assault Guerrilla
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15. Full Frontal Assault
• Tackle the hard questions upfront
• Get C-level support and mid-level
management buy-in
For internal you need (amongst other):
- investment framework
- product development framework
- clear segregation between search and
execution
For external you need (amongst other):
- everything required for internal
- a bridge to connect the new products
with the existing business units
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16. Guerrilla
• Prove that it works in that company
by piloting a project using new
methods and prove that the cost was
lower than the traditional method.
• Find a well respected diplomat that
can do the politics for you
• Identify visionary leaders and get
them on-board
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17. Choose wisely
Innovation needs to managed differently.
ght' way depends on your context, culture, resources and capabil
nternal or External don't dictate the outcome, governance does.
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