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73
JAN
2020
SOURCE: STATISTA MARKET OUTLOOK FOR THE SMART HOME CATEGORY (ACCESSED JANUARY 2020). GROWTH FIGURES REPRESENT THE YEAR-ON-YEAR CHANGE IN ESTIMATES OF FULL-YEAR
REVENUE FOR 2019 COMPARED TO 2018. SEE STATISTA.COM/OUTLOOK/DIGITAL-MARKETS FOR MORE DETAILS. *NOTES: “PENETRATION” REFERES TO THE NUMBER OF HOMES WITH SMART
HOME DEVICES. “Y-O-Y VALUE CHANGE” FIGURES REFER TO THE YEAR-ON-YEAR CHANGE IN REVENUE.
Y-O-Y VALUE CHANGE: SMART
HOME SECURITY DEVICE MARKET
Y-O-Y VALUE CHANGE: SMART HOME
ENTERTAINMENT DEVICE MARKET
Y-O-Y VALUE CHANGE: SMART HOME
COMFORT & LIGHTING MARKET
Y-O-Y VALUE CHANGE: SMART HOME
ENERGY MANAGEMENT MARKET
ANNUAL CHANGE IN
SMART HOME PENETRATION*
Y-O-Y VALUE CHANGE: OVERALL
SMART HOME DEVICES MARKET
Y-O-Y VALUE CHANGE: SMART HOME
CONTROL & CONNECTIVITY MARKET
Y-O-Y VALUE CHANGE: SMART
HOME APPLIANCES MARKET
+26% +21% +29% +29%
+33% +28% +31% +32%
YEAR-ON-YEAR CHANGE IN THE SIZE AND VALUE OF THE SMART HOME MARKET, WITH DETAIL BY SUB-CATEGORY
SMART HOME MARKET: ANNUAL VALUE GROWTH

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