Design Sprint by GV and HyperIsland

1. Come si genera un’idea (?)
#3 STRUMENTI IN PILLOLE
Design sprint
Super
Deborah Navarra
deborah@urban-ita.com
www.urban-ita.com

2. Problem/challenge Design
+
Process
+
Service Design
Design Thinking
DESIGN SPRINT
Service Jam
WHAT IS …

4. Design sprint by GV
source: http://www.gv.com/sprint/

5. Map
Sketch
Decide
Prototype
Test

6. Design ‘HyPER’ sprint
by HyperIsland
source: http://toolbox.hyperisland.com/prototyping-sprint

7. Map
Sketch
Decide
Prototype
Test
Target
storyboard

8. 4h / 240 min
Map
Sketch
Decide
Prototype
Test
Target
storyboard
10 % 10 % 20 % 10 % 10 % 20 % 20 %
24 min 48 min24 min 24 min 48 min48 min24 min

9. Map
• What is the challenge you're addressing with this sprint?
• What do you want to get out of the sprint?
• What is it you think you'd like to prototype?
• What are the elements that you're trying to explore within the main challenge?
• What are you curious to find out?
• What would you love to know more about?
create a visual representation of the ‘challenge’ you're tackling…
24 min

10. Challengecreate a visual representation of the ‘challenge’ you're tackling…
24 min
private sector
in-habitants
public administration
Example:

11. Opportunitycreate a visual representation of the ‘challenge’ you're tackling…
Example:

12. Targeting
• “How might we…?"
• Post all of the questions on a wall. Cluster them into groups.
• Open discussion: you now need to decide on a focus area for your prototype.
talk to experts about your challenge and note down insights that they have…
24 min
…at the end of this step you know exactly what you're going to make.

13. Sketching
• share 2-3 examples that already solve this challenge well
• walk around the room looking at everything you've captured so far, writing notes
on whatever comes to mind.
• Crazy 8 in 5
come up with solutions to your challenge… (individually )
48 min
• share your ‘detailed’ solutions.
[Make it as clear as possible, so somebody could understand it if you weren't there to explain it.]

14. Decide
• few minutes to explain their solution + few minutes to ask questions and
clarifications.
• decide on one or two solutions to take forward (Dotmocracy)
Decide witch solution/s
24 min
• Look at all of the solutions up on the wall. Make any comments and ask
any questions.

15. Storyboard
• Stick 10-15 letter/A4 sheets of paper up onto the wall. These are your
storyboard slides.
Use this as an opportunity to get everyone on the same page with the idea and to
made it far more richly detailed.
map out the solution in more detail on the storyboard
24 min

16. PrototypeBring the solution to life.
48 min
• split your team up appropriately. Use everyone's skills as much as possible.
• If it's a web application then you might create a clickable prototype. If it's an in-
person service then you might design the space layout. If it's an education experience
then you might draft one of the sessions.
• Make sure you pre-test your prototype before the final stage.
By the end of this step you should have something that you could show to people that
would at least roughly approximate the experience of whatever your solution is.

17. TestGet some people from inside or outside your company to act as willing test subjects.
48 min
• asking them questions, taking notes, and demonstrating the prototype.
• ask open and relevant questions that will help you to get the most out of the tests
• What is it you think you'd like to prototype?
• collate the notes with the rest of the team.
• Look for patterns and insights that will help you to make the prototype better in
subsequent iterations, and to improve the solution.
After you've conducted all of the interviews:

18. Come si genera un’idea (?)
#3 STRUMENTI IN PILLOLE
Design sprint
Super
Deborah Navarra
d e b o r a h @ u r b a n - i t a . c o m
w w w . u r b a n - i t a . c o m
http://www.gv.com/sprint/
http://toolbox.hyperisland.com/prototyping-sprint
Created and Elaborated by:
w w w . d e b o r a h n a v a r r a . c o m
Main sources: