Personal Information
Organization / Workplace
Greater Philadelphia Area, Pennsylvania United States
Occupation
Chief Marketing Officer and Demand Generation Practice Leader at Sales Performance International
Industry
Advertising / Marketing / PR
Website
blogs.richardson.com
About
I am SPI's Chief Marketing Officer and I also run our Demand Generation practice.
I have spent the past 15 years leading strategy, marketing, and demand generation in some of the world's largest companies focused on sales performance improvement and human capital management.
This includes:
- Chief Strategy Officer of Richardson Sales Training
- Chief Marketing Officer of Profiles International
- EVP of Corporate Development of Miller Heiman
- Head of US Marketing for the HayGroup
By running marketing and demand generation functions in sales training and consulting firms, I have developed deep expertise in the customer life-cycle - from prospect to close to retention and growth. I al...
Tags
sales enablement
sales recruiting
sales hiring
sales talent
sales coaching
product launch
sales recruiting best practice
sales recruiting metrics
sales recruitment kpis
sales retention rates
sales hiring acceptance rates
sales hiring compensation
sales hiring steps
sales hiring tests
sources of sales candidates
sales hiring process
sales hiring metrics
sales hiring kpis
sales hiring funnel
sales hiring best practices
sales hiring benchmarks
sales hiring assessments
sales hiring tools
sales hiring assessment
sales hiring test
pre-hire assessments
sciolytix
sales technology
`sales performance improvement
2017 predictions
sales leaders
employee assessments
sales
2016 predictions
crm
healthcare sales
account planning
strategic accounts
pharma
nrx
inbound marketing
demand generation
See more
Presentations
(2)Documents
(6)Likes
(3)2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs
Content Marketing Institute
•
9 years ago
How to Select the Right Sales Training Provider
Retired!
•
11 years ago
How to Select the Right Sales Training Provider
Retired!
•
11 years ago
Personal Information
Organization / Workplace
Greater Philadelphia Area, Pennsylvania United States
Occupation
Chief Marketing Officer and Demand Generation Practice Leader at Sales Performance International
Industry
Advertising / Marketing / PR
Website
blogs.richardson.com
About
I am SPI's Chief Marketing Officer and I also run our Demand Generation practice.
I have spent the past 15 years leading strategy, marketing, and demand generation in some of the world's largest companies focused on sales performance improvement and human capital management.
This includes:
- Chief Strategy Officer of Richardson Sales Training
- Chief Marketing Officer of Profiles International
- EVP of Corporate Development of Miller Heiman
- Head of US Marketing for the HayGroup
By running marketing and demand generation functions in sales training and consulting firms, I have developed deep expertise in the customer life-cycle - from prospect to close to retention and growth. I al...
Tags
sales enablement
sales recruiting
sales hiring
sales talent
sales coaching
product launch
sales recruiting best practice
sales recruiting metrics
sales recruitment kpis
sales retention rates
sales hiring acceptance rates
sales hiring compensation
sales hiring steps
sales hiring tests
sources of sales candidates
sales hiring process
sales hiring metrics
sales hiring kpis
sales hiring funnel
sales hiring best practices
sales hiring benchmarks
sales hiring assessments
sales hiring tools
sales hiring assessment
sales hiring test
pre-hire assessments
sciolytix
sales technology
`sales performance improvement
2017 predictions
sales leaders
employee assessments
sales
2016 predictions
crm
healthcare sales
account planning
strategic accounts
pharma
nrx
inbound marketing
demand generation
See more