2. 2
Lecture No. 2Dr. Eng. Mahmoud Abbas MahmoudProduct Design & Manufacture
Product and Process Design and Analysis
Product and process design and analysis pass through eight stages during its path from an idea
to a finished good or service. The figure below illustrates these stages:-
New Product Development
(General Specifications)
Feasibility Study
(Cost Analysis)
Parliamentary Product Design
From Environment:
- Consumers
- Competitors
- Suppliers
From Company:
- R&D Group
- Engineering
- Marketing and Production
Market Research Technical
Assessment
Is Product
Feasible?
Stop
NO
Yes
Detailed Product Design
Process Design
Facility Layout
Capital Equipment
Job Design
Production and Process
Analysis
Product and process design and analysis
Process PlanningMarket Testing
(Prototype)
1
2
3
54 6
7
8
3. 3
Principles of Modern Design
Modern design developed steadily over the past century. This maturation was forged by the
innovative work of the pioneers to the matter of producing things for human consumption. Out
of this period of evolution have emerged certain precepts that have endured and directed the
course of product design. The follows a generally accepted set of guiding principles:-
1. Product materials should be used honestly, taking full advantages of their unique
attributes and never making them seem to be what they are not.
2. Products should be functional, useful, and expressive of their intended purpose.
3. Products should incorporate the latest advances in material science, computer
applications, and process technology, and extract the most from those that are traditional
and familiar.
4. Products should be derived from new combinations of form, color, and texture to
enhance both their functions and appearances.
5. Products should be expressions of the prevailing aesthetic of our age.
6. Products should express the techniques used to make them, not disguising machine
production as simulated handcrafting or camouflaging integral elements such as
fasteners.
7. Products should be devoid of unnecessary or extraneous decoration or embellishment.