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www.emarketing-club.com 
www.indusnet.co.in
Social Media Advantage 
www.indusnet.co.in 
Social Media Benefits: 
 Gives you an ever-growing pipeline of prospects in your long funnel 
 Low cost of acquisition, communication, engagement and nurturing pipeline 
 Creates strong brand positioning due to deeper engagement 
 Detailed social media analytics gives consumer insights 
 It’s a dialog, and hence a communication platform 
 Due to the connected nature, it becomes viral – hence wide reach 
 Trigger events can result in social traffic, and hence sales funnel or transactions 
www.emarketing-club.com
www.indusnet.co.in 
Social Media Funnel 
 Reach Out 
 Engage (Preference / 
Loyalty / Purchase) 
 Viral 
Primary Effect 
Through top of mind recall 
Social Media ROI Funnel 
Today Social Media is 
about being: 
Social Traffic 
Post acquisition 
engagement 
www.emarketing-club.com
What Social Media Love? 
You need collective expertise of 
Social + Media + Marketing & More ;) 
www.indusnet.co.in 
Reach Out to the 
audience and 
create an 
awareness of the 
services 
Increase the 
engagement with the 
brand , increase the 
loyalty and intent of 
purchase 
Word of mouth 
promotion & 
creation of buzz 
and increase the 
virility 
Reach Out Engagement Virality
Social Media is a dynamic process 
Social Media needs cross functional 
www.indusnet.co.in 
expertise and experience 
Indus Net Technologies has a cross functional team of experts with experience 
of several campaigns to deliver you success. 
www.emarketing-club.com
Our Process 
www.indusnet.co.in 
Analyze the 
Social Media 
Channels 
Study your 
Competition to 
identify best 
practices 
User acquisition and 
engagement strategy 
Reporting 
and Strategy 
Calls to discuss 
further strategy 
Benchmark 
– Create a baseline 
Understand 
company 
objective and 
branding 
Research 
SMM 
Activities 
Strategy 
Development 
Set Up 
Social Ads 
Contests/ 
campaigns 
Maintenance 
Creating brand 
advocacy 
www.emarketing-club.com
www.indusnet.co.in 
Reach 
What we do? 
 Develop an effective social media strategy for your business 
 Building a brand on social media to reach the mass 
 Word of mouth promotion and creating an awareness 
 Market your products or services in a personalized manner 
 Social Media campaign & Community Management to reach the targeted 
audience 
 Social ads helps in spreading awareness about the brand. 
 Optimizing the social presence 
 Promote Your Social Presence Everywhere 
 Sharing Useful & Valuable Content 
 Find, Follow, and Build Relationships With People In Your Industry 
www.emarketing-club.com
What we do? 
 Help to drive leads and customers to your calls to action and landing pages 
 Interact with your Fans and Followers. 
 Build an emotional connect with the people 
 Reaching out to prospective Customers with Cost effective and impactful 
www.indusnet.co.in 
solutions 
 Monetization of the fans resulting from qualified leads and sales generated 
through social pages (sales funnel) 
 Make the social media platforms a customer service desk 
 Interact with your Fans and Followers. 
 Build an emotional connect with the people 
 Make the social media platforms a customer service desk 
 Help to drive leads and customers to your calls to action and landing pages 
after engaging with them 
 Brand Equity, Visibility and engagement with customers 
 Extend the reach of your brand to proper target audience in a cost 
effective manner. 
 Post Customer Reviews to gain insight on desired products or services to 
establish brand awareness and customer satisfaction 
 Building and Promoting Brand Loyalty and Brand Advocacy program 
Engage ( Preference, 
Loyalty, Purchase) 
www.emarketing-club.com
www.indusnet.co.in 
Virality 
What we do? 
 Increase the mentions of your brand 
 Increase in the number of post reach. 
 Increase in the likes, comments and shares . 
 Increase in the number of photo views and stories generated. 
www.emarketing-club.com
Our Guarantee 
www.indusnet.co.in 
Improvement in 
a. Social Presence 
b. Customer 
advocacy 
c. Social mentions 
d. Word of moth 
promotions 
e. Virility 
We show monthly 
improvement 
on key metrics 
You get full 
Transparency. 
Our Report 
include 
detail of activities 
performed 
No forced long-term 
contract 
We love to keep clients with 
performance and not agreements. 
www.emarketing-club.com
Result Timeline 
www.indusnet.co.in 
Social Media ROI Graph 
Setup – Social Media 
Platforms, Analysis, Competitio 
n Study & Research, Brand 
protection 
MONTH 1 MONTH 3 MONTH 6 MONTH 9 MONTH 12 
Start receiving 
queries , leads & 
referral traffic 
On-going 
improvement. 
Focus on brand 
persona and strategy 
Considerable improvement 
in referral traffic, virility & 
social mentions 
Random collection of leads 
through contests , increase in 
promotions of services and 
conversions 
www.emarketing-club.com
www.indusnet.co.in www.emarketing-club.com

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Social media marketing_EMC

  • 2. Social Media Advantage www.indusnet.co.in Social Media Benefits:  Gives you an ever-growing pipeline of prospects in your long funnel  Low cost of acquisition, communication, engagement and nurturing pipeline  Creates strong brand positioning due to deeper engagement  Detailed social media analytics gives consumer insights  It’s a dialog, and hence a communication platform  Due to the connected nature, it becomes viral – hence wide reach  Trigger events can result in social traffic, and hence sales funnel or transactions www.emarketing-club.com
  • 3. www.indusnet.co.in Social Media Funnel  Reach Out  Engage (Preference / Loyalty / Purchase)  Viral Primary Effect Through top of mind recall Social Media ROI Funnel Today Social Media is about being: Social Traffic Post acquisition engagement www.emarketing-club.com
  • 4. What Social Media Love? You need collective expertise of Social + Media + Marketing & More ;) www.indusnet.co.in Reach Out to the audience and create an awareness of the services Increase the engagement with the brand , increase the loyalty and intent of purchase Word of mouth promotion & creation of buzz and increase the virility Reach Out Engagement Virality
  • 5. Social Media is a dynamic process Social Media needs cross functional www.indusnet.co.in expertise and experience Indus Net Technologies has a cross functional team of experts with experience of several campaigns to deliver you success. www.emarketing-club.com
  • 6. Our Process www.indusnet.co.in Analyze the Social Media Channels Study your Competition to identify best practices User acquisition and engagement strategy Reporting and Strategy Calls to discuss further strategy Benchmark – Create a baseline Understand company objective and branding Research SMM Activities Strategy Development Set Up Social Ads Contests/ campaigns Maintenance Creating brand advocacy www.emarketing-club.com
  • 7. www.indusnet.co.in Reach What we do?  Develop an effective social media strategy for your business  Building a brand on social media to reach the mass  Word of mouth promotion and creating an awareness  Market your products or services in a personalized manner  Social Media campaign & Community Management to reach the targeted audience  Social ads helps in spreading awareness about the brand.  Optimizing the social presence  Promote Your Social Presence Everywhere  Sharing Useful & Valuable Content  Find, Follow, and Build Relationships With People In Your Industry www.emarketing-club.com
  • 8. What we do?  Help to drive leads and customers to your calls to action and landing pages  Interact with your Fans and Followers.  Build an emotional connect with the people  Reaching out to prospective Customers with Cost effective and impactful www.indusnet.co.in solutions  Monetization of the fans resulting from qualified leads and sales generated through social pages (sales funnel)  Make the social media platforms a customer service desk  Interact with your Fans and Followers.  Build an emotional connect with the people  Make the social media platforms a customer service desk  Help to drive leads and customers to your calls to action and landing pages after engaging with them  Brand Equity, Visibility and engagement with customers  Extend the reach of your brand to proper target audience in a cost effective manner.  Post Customer Reviews to gain insight on desired products or services to establish brand awareness and customer satisfaction  Building and Promoting Brand Loyalty and Brand Advocacy program Engage ( Preference, Loyalty, Purchase) www.emarketing-club.com
  • 9. www.indusnet.co.in Virality What we do?  Increase the mentions of your brand  Increase in the number of post reach.  Increase in the likes, comments and shares .  Increase in the number of photo views and stories generated. www.emarketing-club.com
  • 10. Our Guarantee www.indusnet.co.in Improvement in a. Social Presence b. Customer advocacy c. Social mentions d. Word of moth promotions e. Virility We show monthly improvement on key metrics You get full Transparency. Our Report include detail of activities performed No forced long-term contract We love to keep clients with performance and not agreements. www.emarketing-club.com
  • 11. Result Timeline www.indusnet.co.in Social Media ROI Graph Setup – Social Media Platforms, Analysis, Competitio n Study & Research, Brand protection MONTH 1 MONTH 3 MONTH 6 MONTH 9 MONTH 12 Start receiving queries , leads & referral traffic On-going improvement. Focus on brand persona and strategy Considerable improvement in referral traffic, virility & social mentions Random collection of leads through contests , increase in promotions of services and conversions www.emarketing-club.com