More Related Content Similar to Pleiad Racing_2016.e Similar to Pleiad Racing_2016.e (20) Pleiad Racing_2016.e2. Class40
Racing
Short
Handed
(two
crew)
Ocean
Racing
Coastal
and
Transoceanic
Extreme
CompeDDve
CooperaDve
©
2015
-‐Pleiad
Racing
3. What
is
Pleiad
Racing?
©
2015
-‐Pleiad
Racing
PLEIAD
RACING
IS
….
A
decorated,
two
person,
Open
Ocean
Sailing
race
team
CommiHed
to
the
Wellness
Economy
and
Personal
and
Planetary
Sustainability
Racing
a
full
schedule
of
AtlanDc
Seaboard
contests
An
innovaDve
way
to
break
through
to
your
best
prospects
via
the
aspiraDonal,
adventurous
and
green
sport
of
sailing.
4. ASSOCIATE
YOUR
BRAND
WITH
SHARED
OCEAN
RACING
AND
WELLNESS
VALUES
NUTRITION
HYDRATION
FITNESS
TECHNOLOGY
CHALLENGE
PERSEVERANCE
ADVERSITY
SERENITY
BEAUTY
COMMUNICATION
ENVIRONMENTAL
RESPONSIBILITY
©Pleiad
Racing
-‐
2015
5.
CreaCon
of
brand
value
and
return
on
objecCves
through
physical
and
media
associaCon.
Get
your
product
into
the
hands
of
influenCal
consumers.
Corporate
team
building
and
customer
hospitality
around
events
THE
OPPORTUNTITY
©
2015
-‐Pleiad
Racing
6. TOOLS
• Physical
Branding
– Imagery
on
sails,
hull,
appendages,
crew
gear
and
Team
digital
outlets
• On
the
Water
and
Shore
side
ParDcipaDon
– Team
building
events
–
Customer
hospitality
• Pleiad
Team
Member
PresentaDons
– Around
events
and
at
other
commercially
important
venues
• Product
demos
and
placements
around
events
• Social
Media
©
2015
-‐Pleiad
Racing
7. SPONSORSHIP
LEVELS
• TEAM
SPONSOR
–
$75,000
–
$50,000
• TOUR
SPONSOR
–
$50,000
-‐$10,000
• EVENT
SPONSOR
–
$10,000
-‐
$5,000
• OFFICIAL
SUPPLIER
-‐
$5,000
and
in
kind
consideraDon
SPECIFIC
PACKAGES
WITHIN
LEVELS
ARE
CUSTOMIZED
FOR
INDIVIDUAL
CLIENTS
©
2015
-‐Pleiad
Racing
8. Schedule
/RegaHa
Venues
AtlanDc
Cup
–
Charleston,
SC
–May
25
-‐28,
2016
New
York,
NY
–
June
1
to
4,
2016
Portland,
ME
–
June
7
to
11,
2016
Bermuda
Race
–
Newport,
RI–
June
13-‐17
,
2016
Hamilton,
BDA
–
June
20-‐24,
2016
Ida
Lewis
Distance
Race
–
Newport,
RI–
August
14-‐16
,
2016
Vineyard
Race
–
Stamford,
CT
–
August
25-‐29
,
2016
10. TEAM
Ed
Cesare
• 55,000
Offshore
Miles
• 3
TransatlanDc
Races,
14
Bermuda
Races,
6
MHOR
(2013
Division
Winner),
3
Caribbean
600s
(2013
Overall
Winner),
Fastnet
Race
• Alternate
Skipper:
New
York
–
Barcelona
Record(NYYC
and
Fundacio
Navegacio
Oceanica
Barcelona
)
• Founding
Partner
–
Pleiad
Capital
Management
(Venture
Capital
for
Consumer
Wellness)
• Board
Chair
–
King
Low
Heywood
Thomas
School
(K-‐12
Independent
School
–
Stamford,
CT)
AffiliaDons
New
York
Yacht
Club
Storm
Trysail
Club
–Governor
Norwalk
Yacht
Club
–
Rear
Commodore
Royal
Ocean
Racing
Club
Woods
Hole
BIOS
©
2015
-‐Pleiad
Racing