The purpose of the Digital Capability Survey was to raise discussion and widen thinking among the leaders about the possibilities and threats of digitalization as well as, to help companies in the early phase of digitalization to take the first concrete steps towards a more digital company. Focus groups were chairman and members of the board of directors and CEOs regardless the industry.

1. DIGITAL CAPABILITY SURVEY
THREE RESULT HIGHLIGHTS
EIRA VATANEN
OWNER OF DIGITAL CAPABILITY SURVEY
CERTIFIED BUSINESS COACH, TEAM AND GROUP COACH
12/2016
Key partners:

2. DIGITAL CAPABILITY SURVEY - BACKGROUND
• Purpose: to create discussion, widen thinking and encourage companies
to take proactive role in creating digital future
• Focus groups: Chairmen and members of Board of directors, CEOs
• Survey: 20 questions and free text fields
• Distribution: through parnter network and social media
• 293 replies from different industries in Finland of which 258 from focus
group and 25 from others
© Digital Capability Survey, eira.vatanen@gmail.com, @eiravatanen

3. Category descriptions are creatively modified and based on Westerman G., Bonnet D., Mc Afee A.: Leading Digital.
© Digital Capability Survey, eira.vatanen@gmail.com, @eiravatanen
34%
22%
20%
11%
13%
DIGITAL CATEGORIES
We are digital
beginners
We are digital
concervatives
We are digital
fashionists
We are digital kings
None of the above
discribes our company

4. DIGITAL CAPABILITY SURVEY RESULTS – 3 HIGHLIGHTS
ON THE WAY FROM STRATEGY TO EXECUTION. TAKE A LOOK TO THE MIRROW AND OUTSIDE OWN INDUSTRY.
1. On the way from strategy to
execution. Some challenges with the
follow up of strategy execution
52%
says that it is somewhat or very
unlikely that due to the digital
disruption, a competitor can
emerge from outside of our field
of industry
70%
digitalization has been taken into
account in our company’s vision and
strategy or we have a separate
digitalization strategy, however
42 %
don’t have KPIs and targets related to
digitalization in the following areas
66%
at least one person has digital competence
and knowledge in our board of directors
33 %
digitalization has changed the work of
board of directors, its composition,
competence needs, etc.
57%
don’t have a nominated person responsible
for digitalization
© Digital Capability Survey, eira.vatanen@gmail.com, @eiravatanen
2. The emerging competition outside
of industry is not seen likely. Take a
look outside own industry
3. Risk of Digiltal Laggardsness.
Gaze to mirrow – board room
work to digital age and focus to
leadership capabilities.
Customer is the king at digital age.
What do the results tell about this?

5. ORDER RESULT REVIEW TO BOARD OF DIRECTORS,
LEADERSHIP TEAM OR SOCIETY
Result review and possibility to discuss the digital capabilities of your comapany
and digitalization as a phenomenon with its opportunities and threats based on
”The First Digital Steps Checklist” views and concept. Please contact!
eira.vatanen@gmail.com
https://fi.linkedin.com/in/eiravatanen
@eiravatanen
nettipuhelin2610
© Digital Capability Survey, Eira Vatanen, eira.vatanen@gmail.com, @eiravatanen
ICT
capabilities
Competition Customer
Leadership
capabilities

6. THANKS PARTNERS AND EVERYBODY WHO
PARTICIPATED INTO THE SURVEY
• Technology Industries of Finland
• Approved Board Member (ABM) training program
• Customer Advocates on Board
and Hallituspartnerit Helsinki ry, Hallituspartnerit Tampere ry,
Hallituspartnerit Turku ry, Board Professionals Finland ry, Future
Board ry, my instructor of Aalto Executive Education Industrial
Internet program and many private persons.
© Digital Capability Survey, eira.vatanen@gmail.com, @eiravatanen