Elisabet Fasano

Bari Area, Italy, Bari Area, Italy Italy

Business Strategy Manager | Head, Marketing & Communications Dept.

Creative & results-oriented Marketing & Communication professional with 8 years of international experience in strategic planning, brand building and management, marketing programs designing and executing, business development. Teaching experiences. Fluent in English and French; Italian mother-tongue. SPECIALTIES: Integrated Marketing & Communications Planning ▪ Competitive strategic analysis ▪ Innovation Strategy & Business Modeling ▪ Planning and budgeting ▪ Targeting & Segmentation ▪ Product Positioning & Branding in a semiotic perspective ▪ B2B sales strategies and value propositions ▪ New Product Launching ▪ Sales Collateral & Support ▪ Corporate & Marketing Communications ▪ Publi...