European Planning Conference Prague 2015

1. CONNECTED SPECIALISM
HOW DIVERSITY DRIVES CREATIVITY & "
MAKES THE DIFFERENCE
EUROPEAN PLANNING CONFERENCE
PRAGUE, 26TH NOVEMBER 2015

9. AGILE !
PRODUCTION !
ADVERTISING!
DIGITAL !
TRANSFORMATION!
CUSTOMER !
EXPERIENCE!
SPORT!
GROWTH !
CONSULTANCY!
CREATIVE!
STUDIO!
FROM
AN ADVERTISING
AGENCY
TO
A CREATIVE BUSINESS"
WITH CONNECTED
SPECIALISMS

11. WHAT IS "
AN IDEA?

13. AN IDEA IS NOTHING
MORE OR LESS THAN
A NEW COMBINATION
OF OLD ELEMENTS.”
“
James Webb Young, A Technique for Producing Ideas

15. IDEAS = NEW CONNECTIONS

16. how?

17. EMBRACE
COLLABORATION

18. https://www.youtube.com/watch?v=QnMxcM7Gbjo

19. THE WEB AROSE AS THE "
ANSWER TO AN OPEN CHALLENGE, "
THROUGH THE SWIRLING TOGETHER "
OF INFLUENCES, IDEAS, AND "
REALIZATIONS FROM MANY SIDES, "
UNTIL, BY THE WONDROUS OFFICES "
OF THE HUMAN MIND, A NEW "
CONCEPT JELLED.
TimBerners-Lee
“

22. IN THE LONG HISTORY
OF HUMANKIND…
THOSE WHO LEARNED
TO COLLABORATE AND
IMPROVISE MOST
EFFECTIVELY HAVE
PREVAILED.”
“
Charles Darwin

23. NURTURE
SERENDIPITY

26. WHEN WE LOOK BACK TO THE ORIGINAL INNOVATION "
ENGINE ON EARTH, WE FIND TWO "
ESSENTIAL PROPERTIES:
FIRST, A CAPACITY TO MAKE NEW CONNECTIONS WITH AS
MANY OTHER ELEMENTS AS POSSIBLE.
AND, SECOND, A “RANDOMIZING” ENVIRONMENT THAT "
ENCOURAGES COLLISIONS BETWEEN ALL "
THE ELEMENTS IN THE SYSTEM."
“
Steven B. Johnson

30. https://www.youtube.com/watch?v=f5kiMhmeNCQ

35. COPY FROM AFAR

40. https://www.youtube.com/watch?v=fpOxPAMWQX8

41. “When we realised what was happening, the little boy was bright
purple and very distressed. We all panicked, but I’d seen the St John
Ambulance advert, The Chokeables, on Facebook just a couple of days
before and I remembered what to do. I gave the baby backslaps and
cleared his airway quickly. It was very scary and upsetting, but I’m so
glad I knew what to do.”
Tiffany Sims, a mum of two from Bury St Edmunds

47. TRUST THE
PROCESS

48. INNOVATIVE SYSTEMS HAVE THE TENDENCY TO
GRAVITATE TOWARDS THE EDGE OF CHAOS.
CHRISTOPHER LANGTON,COMPUTER SCIENTIST
“
”

49. IF YOU GIVE A GOOD IDEA TO A
MEDIOCRE TEAM, THEY WILL
SCREW IT UP. IF YOU GIVE A
MEDIOCRE IDEA TO A BRILLIANT
TEAM, THEY WILL EITHER FIX IT OR
THROW IT AWAY AND COME UP
WITH SOMETHING BETTER.
“
Ed Catmull, Co-Founder of Pixar

51. https://www.youtube.com/watch?v=TRZAJY23xio

52. https://www.youtube.com/watch?v=MOXQo7nURs0

53. CONNECT
SPECIALISTS

58. https://www.youtube.com/watch?v=_1vwhxjG1KE

59. AGILE !
PRODUCTION !
ADVERTISING!
DIGITAL !
TRANSFORMATION!
CUSTOMER !
EXPERIENCE!
SPORT!
GROWTH !
CONSULTANCY!
CREATIVE!
STUDIO!
FROM
AN ADVERTISING
AGENCY
TO
A CREATIVE BUSINESS"
WITH CONNECTED
SPECIALISMS

60. WHAT DOES
ALL OF THIS
MEAN FOR
PLANNING?

61. EMBRACE
COLLABORATION. EVEN
WITH OTHER PLANNERS.

62. GET INVOLVED IN LOTS
OF DIFFERENT THINGS TO
NURTURE SERENDIPITY.

63. COPY FROM "
AFAR & NEAR.

64. TRUST THE
PROCESS "
& BE PART OF IT.

65. BE THE
GENERALIST AND
CONNECT THE
SPECIALISTS.