A deck on Dual-track Agile and Product Discovery which I presented during my keynote at Tech In Asia Founders Meetup (Singapore) in March 2017.

1. Product Discovery:
Balancing Fast Iteration and Long-term Vision
by Evgeny Lazarenko

4. The user is CONFUSED.

5. pebblecode.com

6. Iterative(-ish) Development
• Write a spec
• Write some code
• Deploy 20,000 times a day
• Update the spec
• Code and deploy some more
• PROFIT

7. grasshopperherder.com

8. Handover
Hangover

9. Product
Design
Development

10. grasshopperherder.com

11. Lean Waterfall
squeezed into two-week sprints

14. grasshopperherder.com

15. DUAL-TRACK AGILE

16. Product Discovery:
Deciding what to build.
Product Delivery:
Building it.

17. Implementation
Research

18. Feedback no one can ignore.

19. Helps people challenge assumptions
Gives a better understanding of “Why”

20. “The people liberate themselves.”
– Ernesto Guevara

21. How to Implement

22. It’s not about what
you KNOW.
It’s about what you DO
with what you know.

23. #1: Fluid Specs

24. “I thought the design
and requirements have
been finalized.”
– An engineer during sprint planning.

25. Most impactful
functionality first

26. Documentation
and code
must reflect
business reality.

27. UPDATE OFTEN

29. 15-20
revisions
for a story
or epic
20-30 min
a day
Update the
team on
every
major
revision

30. Team is always
building the right thing.

31. Get feedback.

32. • Beta release to the entire user base
• Staged release to production (e.g., 10%)
• Beta testers
• Someone from another department
• Someone at the nearby desk
• Internal reference user
Cost of Feedback
$
$$$$$

33. #2: Divergent Roadmaps

34. Impact Maps
Design Opportunity Trees
Opportunity Solution Trees
=
=

35. ProductTalk.com

36. Q1 - Outcome 1
Q2 -
Outcome 2,3
Q3 Q4
Opportunity 1
Opportunity 2
Opportunity 3
Opportunity 4
90% 45% 20%< 10%<

37. Divergent roadmaps surface
business uncertainties and
enable discussions.

38. They show what’s possible.

39. They help teams
ask better questions
and find better answers.

40. Don’t let
your product suffer
“death by PowerPoint”.

41. #3: Active Process

42. PROCESS?!?$%#

43. Actively shape
your process.

44. TL;DL

45. Your Agile is probably waterfall.

46. Gantt charts are garbage.
Use opportunity trees.

47. Make all knowledge actionable.

48. Content: Evgeny Lazarenko
Thanks!
Design: Eliza Diaz