Social Media Trends at Day 2 of CES
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Welcome to the third social media engagement report for the second day of the Consumer Electronics Industry show. The wearable technology world made another huge splash on Day 2 and we say a massive emergence of Engadget and Sony/Playstation with huge announcements.
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Social Media Trends at Day 2 of CES
- 1. The Latest Social Media Trends from 2014 International CES Day 2 – Wednesday, January 8, 2014 12am – 2pm PST
- 2. 112897 Total Mentions of CES
- 3. 1.75 Tweets per second related to CES
- 4. The word “robot” was mentioned 1083 times
- 5. 2014 International CES Social Engagement for Wednesday - 12:00am – 2:00pm PST CES Total Mentions Timeline The peak of sharing happened at 12 pm with 12883 posts. 14000 12000 10000 8000 6000 4000 2000 0 12:00 1:00 AM 2:00 AM AM 3:00 AM 4:00 AM 5:00 AM 6:00 AM 7:00 AM 8:00 AM 9:00 AM 10:00 AM 11:00 AM 12:00 PM 1:00 PM 2:00 PM
- 6. 2014 International CES Social Engagement for Wednesday, January 8th Top 5 Most Retweeted Users @intel 1518 @Logitech 1502 @minliangtan 1041 @CNET 899 @engadget 887
- 7. 2014 International CES Social Engagement for Wednesday, January 8th Top Brands 7000 6000 5000 4000 3000 Intel reached the top position beating out Sony for the most mentions on Wednesday with over with over 6032 mentions of the brand on Day 2. 2000 1000 0 Sony came in second for the first time with 5136. We also witnessed the emergence of new brands in the top like Samsung.
- 8. 2014 International CES Social Engagement for Wednesday, January 8th Top 5 Most Mentioned Users @YouTube 1886 @IntlCES 1848 @razer 1094 @johnlegere 560 @CNET 502
- 9. 2014 International CES Social Engagement for Wednesday, January 8th Top Hashtags Mentioned 733 657 803 626 553 551 492 460 448 #ces2014 1628 1390 #ces 1896 #tech #logitechlive 7290 #news #technology 48115 #wearabletech #vegas #dhces Not surprisingly #CES2014 was by far the most mentioned hashtag with 48115. However, the usage of the hashtag dropped by almost 20000. #LogitechLive #Tech and #WearableTech also made appearances.
- 10. 2014 International CES Social Engagement for Wednesday, January 8th Top Product Types 12000 For the third day, television reigned supreme with just under 12000 mentions on Wednesday. Playstation also announced a cloud TV service that will also stream games through the PS4. 10000 8000 6000 4000 2000 0
- 11. 2014 International CES Social Engagement for Wednesday, January 8th Keynote Engagement Marissa Mayer Marissa Mayer obliterated the competition with 1471 posts regarding her keynote. Dick Costolo Brian Kraznich John Chambers Gary Shapiro Maurice Levy Carolyn Everson Kazuo Hirai ScoH Dorsey Paul E. Jacobs Michael Kassan 0 200 400 600 800 1000 1200 1400 1600 Dick Costolo came in second with 408. Our very own Scott Dorsey was ranked in the top ten for the day!
- 12. 2014 International CES Social Engagement for Wednesday, January 8th Top Celebrities 1200 1000 800 600 400 200 0 Tiësto Shaquille O’Neal Tim Tebow Maria Menounos 50 Cent Michael Bay
- 13. Thanks!