The Best advice from Female Tech Executives

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Glean some career and life advice from these top female role models in tech and marketing with their quotes below. Take a cue from their successful journeys and step up your leadership, no matter what your gender.

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Ruby is just over 20 years old. It's no longer young or hip, and that’s a good thing! In the last decade, Ruby has matured as a web technology. It's being used in many successful companies out there such as Hulu, GitHub, and Bloomberg. The ecosystem is comprised of many stable libraries and tools to handle most common web tasks, allowing you to focus on adding features to improve your product and better serve your customers. We'll talk about how you can build scalable and reliable software, but still maintain fast development turnaround by leveraging the maturity and creativity of the Ruby community.

#CNX14 - Using Ruby for Reliability, Consistency, and Speed

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ExactTarget Fuel offers a comprehensive set of APIs that enable you to automate your marketing campaigns and seamlessly integrate your marketing, analytics, and other business software. In this session, we'll provide an overview of Fuel's APIs with an emphasis on the latest and greatest additions to the REST API. We'll also highlight several examples of how to use these APIs to address core platform use cases such as automation and integration.

#CNX14 - Dive Deep into the ExactTarget Fuel APIs

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#CNX14 - Building Killer Apps - Moving Beyond Transactions to Experiences

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#CNX14 - How Node.js Will Change Your Team

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#CNX14 - Build, Deploy and Scale Customer Apps Quickly

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Meet Pardot—your new marketing secret weapon. Learn how adding marketing automation to your CRM can help optimize your lead generation, move leads through the funnel, and get the right leads to the right people at the right time. By closing the loop on your ROI machine, you can show marketing’s contribution to the bottom line and improve your go-to-market process. Marketing automation can help: Generate better leads Nurture and qualify leads for sales Increase close rates Provide marketing insight for your go-to-market team

#CNX14 - Accelerate Pipeline with Pardot: The Salesforce B2B Marketing Automa...

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Force.com can automatically generate user interfaces, but in some cases you might want to build a more custom UI. Join us to learn about Visualforce, the component-based UI framework that lets you build attractive, dynamic, reusable user interfaces. We'll cover code walk-throughs, common use cases, leveraging Apex on the server side, debugging techniques, and how to utilize the component framework to make your code portable and maintainable.

#CNX14 - Intro to Force

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Salesforce1 is a powerful tool for web developers to build beautiful, responsive web apps. Developers can draw on their skills with JSP, ASP.NET, and PHP and go even faster with Visualforce. Join us for a fun tour where you'll learn how to use HTML, CSS, Javascript, and Visualforce to make awesome apps quickly. We'll show you how to use Twitter Bootstrap for CSS, access and bind Salesforce data with Javascript, and optimize your App using server side controllers and Visualforce markup.

#CNX14 - Building Enterprise Mobile Apps With Salesforce1

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#CNX14 - Disruption Panel

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#CNX14 - Get Started with Mobile Marketing: Email, SMS, Push and Responsive E...

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#CNX14 - Personalized Experiences: Web & Email Customization Made Easy

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Customers’ current behavior is the best predictor for their future behavior. Observing customer behavior and reporting on it is crucial for marketer’s decision making. Gone are the days, however, when marketers had to siphon through siloed data that was days or weeks old. Learn how a leading brand is using Behavioral Insights from the ExactTarget Marketing Cloud to observe customer behavior, visualize it in intuitive dashboards, and make it actionable across messaging platforms in order to drive real-time, relevant marketing.

#CNX14 - The Power to Predict: The How-To's of Personalized Content

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#CNX14 - Make Audiences the Center of Your Advertising for Greater Performance

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#CNX14 - Social Listening: From Getting Started to Executing at Scale

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#CNX14 - Great Customer Service is Great Marketing

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Ever since the first group gathered around a campfire, we've loved a good story. And today, your company's website and social outposts all serve as campfires that you are trying to get customers to gather around. Learn from CC Chapman, international bestseller of "Content Rules" and "Amazing Things Will Happen" about why telling a good story is critical to your content marketing success and how to find the stories inside your organization.

#CNX14 - Content Marketing: The Art of Business Storytelling

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Your social media manager tweets a personal message from your brand's account. An email is sent to your entire user list with the wrong promo code. As a marketer, what's your next move? How do you respond when the wrong message goes live from your brand's email or social channels? In today's always-on digital landscape, your mistakes have the potential to do irreparable damage in a very short amount of time. In this session, you'll hear from industry experts about what you can do to recover from common marketing snafus.

#CNX14 - Crisis Communication

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Mentoring is the key to learning, advancing, and gaining insight through the benefit of the knowledge and wisdom of others. Enlisting a personal Board of Directors to offer understanding, power, perspective, and insight to the business world can bridge the gap between your personal knowledge and experience and that which is needed to take your career to a whole new level. Join Dr. Elcira Villareal of Mentoring Women's Network as she dissects the roles of a Board of Directors, and digs into why cultivating these relationships can help you achieve your goals.

#CNX14 - Propelling Your Career with Mentors & Sponsors

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Salesforce Communities is transforming industries to drive new levels of customer intimacy. Meeting your customers at Point of Decision and taking advantage of 24/7 engagement is more critical than ever in the era of The Internet of Customers. Revenue is at stake and lots of it. Come hear thought leaders discuss how you can leapfrog over layers of distribution to connect with customers when it matters most.

#CNX14 - Use Chatter and Communities to Drive Stronger Customer Engagement

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Meet Pardot—your new marketing secret weapon. Learn how adding marketing automation to your CRM can help optimize your lead generation, move leads through the funnel, and get the right leads to the right people at the right time. By closing the loop on your ROI machine, you can show marketing’s contribution to the bottom line and improve your go-to-market process. Marketing automation can help: - Generate better leads - Nurture and qualify leads for sales - Increase close rates - Provide marketing insight for your go-to-market team

#CNX14 - Accelerate Pipeline with Pardot: The Salesforce B2B Marketing Automa...

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#CNX14 - Using Ruby for Reliability, Consistency, and Speed

#CNX14 - Dive Deep into the ExactTarget Fuel APIs

#CNX14 - Building Killer Apps - Moving Beyond Transactions to Experiences

#CNX14 - How Node.js Will Change Your Team

#CNX14 - Build, Deploy and Scale Customer Apps Quickly

#CNX14 - Accelerate Pipeline with Pardot: The Salesforce B2B Marketing Automa...

#CNX14 - Intro to Force

#CNX14 - Building Enterprise Mobile Apps With Salesforce1

#CNX14 - Disruption Panel

#CNX14 - Get Started with Mobile Marketing: Email, SMS, Push and Responsive E...

#CNX14 - Personalized Experiences: Web & Email Customization Made Easy

#CNX14 - The Power to Predict: The How-To's of Personalized Content

#CNX14 - Make Audiences the Center of Your Advertising for Greater Performance

#CNX14 - Social Listening: From Getting Started to Executing at Scale

#CNX14 - Great Customer Service is Great Marketing

#CNX14 - Content Marketing: The Art of Business Storytelling

#CNX14 - Crisis Communication

#CNX14 - Propelling Your Career with Mentors & Sponsors

#CNX14 - Use Chatter and Communities to Drive Stronger Customer Engagement

#CNX14 - Accelerate Pipeline with Pardot: The Salesforce B2B Marketing Automa...

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