Uncharted Territories: On Being the First in Tech

#PrimerosPasos
Uncharted
Territories:
On Being the
First in Tech
#PrimerosPasos

#PrimerosPasos
Event Agenda
4:00 PM Welcome + Intros
4:15 PM Breakout Room #1 — Icebreakers Hosted by Lyft
4:25 PM Lightning Talks — Kim & Carlos
4:40 PM Breakout Room #2 — Hosted by Latinas in Tech
4:50 PM Lightning Talks — Annie & Crystal
5:05 PM Breakout Room #3 — Hosted by Techqueria
5:15 PM Lightning Talk — Tanya
5:25 PM Breakout Room #4 — Hosted by Lyft
5:35 PM Group Reﬂection & Photo — Hosted by Latinas in Tech
5:55 PM Raﬄe Prizes & Closing Words — Hosted by Techqueria
6:00 PM Event Wraps Up
#PrimerosPasos

#PrimerosPasos
“Primeros Pasos” translates to “First Steps”
Take a selﬁe of yourself at the event, tag any
of our accounts and Techqueria will retweet!
@Lyft (Twitter & Instagram)
@Techqueria (Twitter)
@TechqueriaOrg (Instagram)
@Latinas_Tech (Twitter)
@LatinasInTechOrg (Instagram)
Event Hashtag & Photos
#PrimerosPasos

#PrimerosPasos
Recording Notice
This event is being recorded.
By continuing to be in this event, you and other
participants are consenting to be recorded.
We will be livestreaming the event to
Techqueria’s YouTube Channel.
#PrimerosPasos

#PrimerosPasos
!Black Lives Matter
Moment of Silence & Sharing Statement

#PrimerosPasos
TECHQUERIA
Techqueria is a
501(c)(3) nonproﬁt
that serves the
largest community of
Latinx in Tech.

2015
Meetup group launched, 3 people at ﬁrst meetingHISTORY
IN BRIEF
2017
Expanded to Los Angeles, New York City & Austin
2020
10,000+ members with 7 active chapters
2019
Incorporated as a 501c3 nonproﬁt
2018
Revamped website and branding
2016
Slack online community launched

MISSION
To provide Latinx professionals with the resources
and support that they need to thrive and become
leaders in the tech industry.
VISION
To become the most powerful and robust
professional network of Latinx professionals in the
tech industry across the world

CHAPTERS
members from across
the world with 7 active
chapters in the US
10,000+
events held across all
chapters since 2016
100+
are weekly active users
in our Slack community
25%
San Francisco Bay Area
Los Angeles, CA
Austin, TX
Miami, FL*
New York, NY
Orlando, FL
Portland, OR*
Washington, DC
Atlanta, GA
Boston, MA*
*Still in trial period
Philadelphia, PA*
Orange County, CA*

2020 ROADMAP — LAUNCHED
APRIL 2020
COVID-19 FUND
We raised over $50,000 in about 2 weeks to help support over 120 undocumented
individuals and/or families during this unprecedented period of time.
JANUARY 2020
EVENTS PLATFORM
Chapters and events consolidated all in one place with advanced analytics, automated
emails, form data collection available to our leads.
JUNE 2020
PODCAST
Partnered with Points Presence Media to feature in-depth narrative stories, interviews
and business advice about and from the perspective of the Latinx in tech community.

ROADMAP — UPCOMING
EARLY 2021
MENTORSHIP PROGRAM
Sponsor peer learning circles based on career path
(engineering, management, founders, etc)
LATE 2020
JOB BOARD
Post opportunities to our job board and get access to a
resume bank of members who are job searching
OCTOBER 2021 or OCTOBER 2022 (DEPENDENT ON COVID-19)
CASA CONFERENCE
Support the largest gathering of mid to senior level Latinx
professionals in tech within the US

Upcoming
Techqueria
Events
Find out more at
events.techqueria.org and
become a member to get
notiﬁed of the latest updates!

#PrimerosPasos
A big thank you
to our event
leads from
Techqueria!
Frances
Coronel Mary
Ramirez
Sal
Ramirez
Ale P.
Hernandez

#PrimerosPasos
A big thank you
to our event
leads from
Latinas in Tech!
Ana Bretschneider
Programs and Outreach
Manager
Gabriela Reyes
Head of Marketing
@latinasintechorg
@latinas_tech

Professional
development
Recruiting Mentorship
What we do

11
Chapter cities
10,000+
Women
23
Nationalities
200+
Companies
Become a LiT Member

Don’t forget to register at
www.latinasintech.org

#PrimerosPasos
A big thank you
to our event
leads from Lyft!
Anthony Sessions
Diversity Recruiting and
Partnerships Manager
Tatiana Suriano
Technical Recruiter & Global
Lyft Unidos ERG Lead
Annelise Hagar
Preciado
Program Operations
Manager, Inclusion &
Diversity

Local Operations
Lyft is singularly
focused on
transportation
Core Ridesharing
Shared Rides
Transit
Bikes & Scooters
Express Drive

Impact of Inclusion & Diversity

Embedding Inclusion & Diversity
Workplace Workforce Marketplace Accountability
Employees, recruiting
strategies and development
programs.
Diverse talent, rider,
community partnerships,
Lyft hubs/drivers, diverse
suppliers.
Executives, people
managers, inclusive
leadership & metrics that
matter.
Inclusive culture, policies,
scalable processes and
employee resource groups.

Latinx-Speciﬁc Talent Development
Lyft and its leaders are commitmented to the develop of Latinx talent.
Upcoming programs include career mentorship and sponsorship to
ensure team members grow.
UpLyft Unidos
Lyft’s Latinx ERG that brings together Lyft team members who are
passionate about advocating for the success and advancement of Latinx,
Hispanics, & Spanish-speakers at Lyft, tech, and the greater community.
Strategic Partnerships
Partnerships with Techqueria, Latinas in Tech, SHPE, and others to
sponsor and co-host Latinx speciﬁc events across the country to grow,
develop and connect more with large Latinx user based.
Community Outreach
Lyft partners with organizations like the League of United Latin American
Citizens and the U.S. Hispanic Chamber of Commerce to provide free
ride credits. Credits are used for essential trips and by front-line workers
at businesses and medical centers.
Uplifting Our Community

Join the Ride!
San Francisco
Seattle
New York City
Nashville
Mexico City
Lyft is hiring:
● Software Engineer
● iOS Engineers & Android Engineer
● Quality Engineer
● Product Manager
● Product Designer
● Engineering Manager
In these oﬃces...
Mexico City, Nashville, New York, San Francisco, Seattle
Note: Lyft also has oﬃces in London, Munich and Palo Alto

Connect with us!
LYFT.COM/CAREERS

#PrimerosPasos
Accept to join the Zoom
breakout rooms
Event Guidelines
Turn on your video in
Zoom but mute yourself
unless you’re talking
Follow
Techqueria’s
Code of Conduct
for Events
��
#PrimerosPasos

#PrimerosPasos
Code of Conduct - Acceptable Behavior
✓ Using welcoming and inclusive language
✓ Being respectful of diﬀering viewpoints and experiences
✓ Gracefully accepting constructive criticism
✓ Referring to people by their preferred pronouns and using
gender-neutral pronouns when uncertain
��
#PrimerosPasos

#PrimerosPasos
Code of Conduct - Unacceptable Behavior
❌ Oﬀensive comments related to a person’s identity
❌ Other conduct which you know could reasonably be considered
inappropriate in a professional setting
❌ Publishing others’ private information, such as a physical or electronic
address, without explicit permission
❌ Spamming the group and excessive self-promotion
❌ Sustained disruption of event programming
❌ The usage of sexualised language or imagery and unwelcome sexual
attention or advances
❌ Threats of violence
❌ Trolling, insulting/derogatory comments, public or private harassment
❌ Unwelcome physical contact
❌ Unwelcome remarks regarding a person’s lifestyle choices and practices
❌ Unwelcome sexual attention
❌ Any action that results in complaints from our community
❌ Assuming or promoting any kind of inequality including but not limited to:
age, body size, disability, ethnicity, gender identity and expression,
nationality and race, personal appearance, religion, or sexual identity and
orientation
❌ Attacking personal tastes
❌ Continued one-on-one communication after requests to cease
❌ Deliberate “outing” of any aspect of a person’s identity
❌ Deliberate intimidation
❌ Demonstrating the graphics or any other content you know may be
considered disturbing
❌ Exclusionary jokes or comments
❌ Finding loopholes in the code of conduct
❌ Incitement of violence towards any individual, including encouraging a
person to commit suicide or to engage in self-harm
❌ Not being respectful to reasonable communication boundaries, such as
‘leave me alone,’ ‘go away,’ or ‘I’m not discussing this with you.’

#PrimerosPasos
Breakout Rooms in Zoom
✓ Make sure to join the breakout rooms when prompted.
✓ Each breakout room will last 10 minutes and will have
dedicated prompts to help facilitate the discussion!
✓ Folks who are on livestream can’t do break out rooms
#PrimerosPasos

#PrimerosPasos
RAFFLE PRIZES
We will be giving away raﬄe
prizes at the end of the
event. You have be present
though. 😉
🎉
🎲
🎁
#PrimerosPasos

#PrimerosPasos
Sueña en Grande tee
from
ShopLatinx
Ponte Las Pilas notebook &
Latino Hustle mug
from
Mitú Shop
Motivational Prints
from
Si Se Puede Shop
#PrimerosPasos

#PrimerosPasos
Tanya Menendez
Co-Founder & CEO
Snowball Wealth
Crystal Rose
Media Partnership Ops
Facebook & Instagram
Kim Alban
UI/UX Designer
Newsday
Annie Benitez Pelaez
PM Director
Twilio
Carlos Whitt
Director of Engineering
Lyft
Event
Speakers

#PrimerosPasos
Breakout Room #1 — 5-6 People — 10 Min
✓ Name
✓ Gender Pronouns
✓ Role
✓ Company
✓ What do you hope to get out of this event?
✓ What was one of your biggest learning
moments when you ﬁrst started your career or
career search?
✓ What do you pretend to hate but actually love?

#PrimerosPasos
Kim Alban
UX / UI Designer
#PrimerosPasos
@kimalban
linkedin.com/in/kim-alban-52791244/

#PrimerosPasos
Carlos
Whitt
Director of Engineering,
Lyft
@car1os
@car1os
linkedin.com/in/whitt
#PrimerosPasos

#PrimerosPasos
✓ Name
✓ Pronouns
✓ Role
✓ Company
✓ What was your “ﬁrst of x” career
experience?
✓ How did you get into tech?
✓ What is a show you’ve been
enjoying recently?

#PrimerosPasos
Annie Benitez
Pelaez
PM Director, Twilio
#PrimerosPasos
@anniebp_
linkedin.com/in/anniebp

#PrimerosPasos
Crystal
Rose
Media Partnership
Operations
#PrimerosPasos
First in Tech
@crystaljourneys
@mixedsoul
linkedin.com/in/crystalrose

#PrimerosPasos
✓ Name
✓ Pronouns
✓ Role
✓ Company
✓ If you could pick up a new skill in an instant
what would it be?
✓ What is one thing you are the ﬁrst of in your
family/community?
✓ Who’s someone you really admire?

#PrimerosPasos
First to be CEO
Tanya
Menendez
CEO
#PrimerosPasos
@asksnowball
@asksnowball
linkedin.com/in/tanyamenendez

Background
Tanya Menendez
CEO and Co-Founder,
Snowball Wealth
My parents are immigrants from
Nicaragua 🇳🇮and El Salvador 🇸🇻
I’m the ﬁrst in my family to be a full time
CEO
I learned from my parents that we aren’t
deﬁned by the circumstances we are
born in
#PrimeroPasos @makertanya

My Career
2009 - Strategy and Integration Team
2012-2017 - Co-Founder and COO/CMO
2019 - Co-Founder and CEO
2010-2011 - Analyst
2017-2019 - Break + Consulting—

Lesson 1: There is No Playbook.
No one will ever tell you that you are ready.
You don’t need anyone’s permission.
It will always feel scary and intimidating to do something for the
ﬁrst time.
Take it one step at a time.

Lesson 2: Bet on Yourself and Dream Big.
Create a vision for your future without restriction.
Anything is possible, but you have to be both patient and
determined.
Each time you reach a new milestone, you'll keep gaining
conﬁdence to get to the next one, and the next one.

Know that it is normal to feel lonely, especially if you are the ﬁrst in your
family to work in tech, or the ﬁrst to start a business.
Your family might not understand or even support you in the beginning
but be patient.
Reframe this as an opportunity to pave the way for future Latinx and to
increase representation.
Lesson 3: Keep Pushing.

Continuously focus on your personal growth.
Read books on the industries you are interested in, attend webinars
and events, follow people you admire on Linkedin, Instagram and
Twitter.
Create a support system: I personally have an executive coach and
group of founders who I talk to on a regular basis.
Lesson 4: Scale Yourself.

Last Thoughts: Being Latinx
What I learned from my Latinx and immigrant heritage:
• Grit
• Determination
• Drive
• Ability to learn quickly
• Take risks
• Perspective

Sign up at snowballwealth.com
Follow us at @asksnowball and
@makertanya
THANK YOU!

#PrimerosPasos
✓ Name
✓ Pronouns
✓ Role
✓ Company
✓ What was your favorite band 10 years ago?
✓ Do you have a favorite charity you wish
more people knew about?
✓ If you could work in another country, which
country would that be?

#PrimerosPasos
Event Agenda
4:00 PM Welcome + Intros
4:15 PM Breakout Room #1 — Icebreakers Hosted by Lyft
4:25 PM Lightning Talks — Kim & Carlos
4:40 PM Breakout Room #2 — Hosted by Latinas in Tech
4:50 PM Lightning Talks — Annie & Crystal
5:05 PM Breakout Room #3 — Hosted by Techqueria
5:15 PM Lightning Talk — Tanya
5:25 PM Breakout Room #4 — Hosted by Lyft
5:35 PM Group Reﬂection & Photo — Hosted by Latinas in
Tech
5:55 PM Raﬄe Prizes & Closing Words — Hosted by Techqueria
6:00 PM Event Wraps Up
#PrimerosPasos

#PrimerosPasos
Group Photo 📷
#PrimerosPasos

#PrimerosPasos
Group Reﬂections 📚
#PrimerosPasos

#PrimerosPasos
Sueña en Grande tee
from
ShopLatinx
Ponte Las Pilas notebook &
Latino Hustle mug
from
Mitú Shop
Motivational Prints
from
Si Se Puede Shop
#PrimerosPasos
RAFFLE
PRIZES! 🎉

Thanks!Check out our upcoming events at
events.techqueria.org and feel free to
email us at hola@techqueria.org with
any questions, comments or concerns
related to the event!

Uncharted Territories: On Being the First in Tech

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