4. Some U.S. Car Industry Numbers
• There are 1.3 people (including everyone) for every car in U.S. (Ward’s study 2011)
– About 240 million cars in U.S.
• Total vehicle sales in 2014 in U.S.: 16.5 million
• 90,000-120,000 plug-in vehicles were sold in U.S. in 2014 (less than 1% of all sales)
– Nissan Leaf the most common: 30,000+
• Cost of owning and operating a car is about $8,700 annually (typical sedan, 15,000
miles)
– Has decreased slightly due to declines in gas prices and finance charges
• 32,719 people died in motor vehicle crashes in the US in 2013 (estimated economic
cost of $242B)
– Trend is up L
• Self-driving cars are estimated to be an $87B opportunity
17. USA tradeshows 2016
• TU Consumer Telematics Show, January 5, Las Vegas http://www.tu-auto.com/cts/
• CES, January 6-9, Las Vegas, http://www.cesweb.org
– Cars get more visibility every year (car area for CES 2016 sold out fast)
– All major manufacturers present
• TU Automotive Cybersecurity, March 29-20, Detroit http://www.tu-auto.com/cyber-
security/
• TU Automotive Detroit, June 8-9, Detroit, http://www.tu-auto.com/detroit/
• Connected Car Expo, November http://connectedcarexpo.com/
• Others
– Renesas Devcon, http://renesasdevcon.com/
– Connected Transportation (simultaneously with IoT Evoluton) – not worth it