Round 1 of PWK Nationals 2015.
The task was to devise a business idea of a startup that would run though Facebook and convince family members to finance the idea.
Niloy Dev
Wasif Zawad Talukder
Tarek Musanna
- NZT 48
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Samara's Story - PWK Nationals 2015 | NZT 48
1. INCEPTION OF THIS PROJECT
Deadline Approaching
01
02
03
04
HowWe GotThe Idea
01
02
03
04
DILEMMA
An Executive Has A
Presentation Scheduled
Powerpoint Skills ≈ Zero
Student In Need Of Urgent
Cash
Knows His Way Around
Powerpoint
Isn’t Aware Of The Market
Value Of His Skill
2. MEET THE MAKERS
Can Foresee Finished
Content In His Mind
THE MEGAMIND
Steve Jobs Of Facebook
Marketing
THE CHARLATAN
The OneWho Knows HisWays
Around Of Powerpoint
SLIDE MAESTRO
The Slides Fade Without
His PNGs
THE ARTIST
The Ones Who SolvedThe Dilemma
SLYD’S SLIDES
3. S LY D ’ S S L I D E S
Good
Prices
High
Quality
PRODUCT DEMAND
WhyThis ProductWill Sell
Market Prospects
New Market
No Real Competitors
High Product Demand
High
Quality
Quick
Service
Good
Prices
Quick
Service
4. STAGES OF PRODUCT DEVELOPMENT
HowThe Work Proceeds
Research
Content
Graphics Design
Slide Creation
50 %
20 %
100 %
70 %
5. MARKET SEGMENTATION
o Professional Public Speakers
o Lack of Skill
o Lack ofTime
STUDENTS PROFESSIONALS
“Ut vestibulum lesuada
Lorem Ipsum m lesuada
Lorem”
“Ut vestibulum lesuada
Lorem Ipsum m lesuada
Lorem”
o Entrepreneurs
o Convincing
o Pitching the BIG Idea to the
Investor
o New to theWorld of Presentation
o Presentations onThesis
o Corporates Pitching an idea
o The most Professional lookingVisuals
CORPORATES STARTUPS
6. PRODUCT PRICING
Student Professional Start Ups
৳1000
৳10,000+
(Negotiable)
৳3000
To ImpressThat
Faculty ofYours The Complete Package
EverythingYou
NeedTo Convince
Your Investors
8. LAUNCH PLANNING
HowThe Project Kicks Off
Week 01
Set Up
Marketplace
Week 03 Paid Ads On
Facebook
Week 02
Set Up A
Functioning
System
o CreateThe Facebook
Business Page
o Create A Strong Social
Presence And Following
o Boost Social
PresenceWith
Targeted Ads
o Plan A Schedule For Stay-
overs At All Member’s House
o Distribute Responsibilities
9. Week 04 Dry Runs Week 06 Free Trials
Week 05
Announce
Launch Dateo Practice ProjectsTo
EnsureTimely
Quality Outputs
o Call ForActionThatWe Are Open
For Business
o AnnounceTheWeek Of FreeTrials
o StudentTargeted Free
Trials
o Startup And
Professionals Will Get
Half-offs
10. HOW WE DO THE MARKETING
1. Facebook Page as
Marketplace
2. Facebook
Advertisements
3. Sponsored Facebook
Posts
4. Contract Basis Payment
with Frequent Clients
5. Discounts on First
Purchase
6. Free Trial for Specific
Period
7. Endorsing and Sponsoring
Competitions
WORD
OF
MOUTH
11. FROM CONCEPTION TO PROJECTION
Slyd’s Slides’ Operation Can Be Divided Into 5
Simple And Efficient Steps
We Work
Delivery Within 24 Hours,
Customer Satisfaction
Client Provides Necessary
Data
Payment Via
Bkash/Bank Account
Client Finds Us Through
Our Genius Marketing
12. FEASIBILITY
What MakesThis Business Model A GoodOne
No Additional
Hardware Cost
Online store Virtual content
Good
Product Value
Quick Delivery
Competitive
Prices
Good Online Presence
Skilled Individuals
Self Sustaining
Time Effective
Reaches BreakevenWithin AYear
13. WHY AND WHERE WE NEED THE FUNDS
Total Launch Expenditure
Marketing Technicals Legal Startup Cost
o Advertising 20K
o Sponsorships 50K
(35%)
BDT 70,000
o Softwares 40K
o Cloud Services 10K
(25%)
BDT 50,000
o Company Reg 20K
o Attorney & Insurance 60K
(40%)
BDT 80,000
BDT 2,00,000
14. CALL TO ACTION
PartingThoughts
BDT 2,00,000 For Launching As A Loan
For 2Years At No Interest
What We Need?
Source Of IncomeAnd Engagement
Chances Of Expansion InThe Future
A Startup Experience IsValuableTo Our
Resumes
Why Do That For Us?
S L Y D ’ S S L I D E S
15. STOP!
NowThink About The Slides You Just ViewedFor TheLast 15 Minutes
YOU, LADIES AND GENTLEMEN ARE SLYD’S SLIDES’
FIRST EVER CONSUMERS