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 There are currently 1.49 billion Facebook users
worldwide.
 5 new profiles are created every second.
 Based on current statistics, Facebook is the most
dominant social networking site in the entire world.
 10% of 16-34 year olds are turned down for a new job
because of photos or comments on Instagram,
Facebook, Twitter or other social sites.
 To control the content we post, we should keep in mind
that social media is public domain.
 Don’t post ANY content, which could represent your
brand poorly.
 Truth is… People make judgments based on what they
read/see online, so it’s very important to monitor
everything that you post. (Don’t oversaturate)
 Post content that is relevant to your profession and
stray away from topics unrelated.
1. Post consistently
2. Target your posts
3. Keep posts fresh/relevant
4. Boost important posts
5. Publicize through ads/keywords
6. Connect with words and pictures
7. Review post performance
 When used properly, Facebook can help you to increase
your exposure and generate added revenue streams
through traditional social media outlets.
 Keeping up-to-date with social media trends can help to
enhance your connection with your fan base.
 Social media can either make you or break you,
depending on how you utilize it.
 10% of Young Facebookers Lost Jobs Because of Posts.
(n.d.). Retrieved August 28, 2015.
 Global social networks by users 2015 | Statistic. (n.d.).
Retrieved August 28, 2015.
 Judge Tells Facebook they CANT Challenge Warrants
from Police & Cant Alert Users Being Investigated!
(n.d.). Retrieved August 28, 2015.

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You've been tagged! (Then again maybe not): Employers and Facebook - Case Study Analysis

  • 1.
  • 2.  There are currently 1.49 billion Facebook users worldwide.  5 new profiles are created every second.  Based on current statistics, Facebook is the most dominant social networking site in the entire world.  10% of 16-34 year olds are turned down for a new job because of photos or comments on Instagram, Facebook, Twitter or other social sites.
  • 3.
  • 4.  To control the content we post, we should keep in mind that social media is public domain.  Don’t post ANY content, which could represent your brand poorly.  Truth is… People make judgments based on what they read/see online, so it’s very important to monitor everything that you post. (Don’t oversaturate)  Post content that is relevant to your profession and stray away from topics unrelated.
  • 5. 1. Post consistently 2. Target your posts 3. Keep posts fresh/relevant 4. Boost important posts 5. Publicize through ads/keywords 6. Connect with words and pictures 7. Review post performance
  • 6.  When used properly, Facebook can help you to increase your exposure and generate added revenue streams through traditional social media outlets.  Keeping up-to-date with social media trends can help to enhance your connection with your fan base.  Social media can either make you or break you, depending on how you utilize it.
  • 7.  10% of Young Facebookers Lost Jobs Because of Posts. (n.d.). Retrieved August 28, 2015.  Global social networks by users 2015 | Statistic. (n.d.). Retrieved August 28, 2015.  Judge Tells Facebook they CANT Challenge Warrants from Police & Cant Alert Users Being Investigated! (n.d.). Retrieved August 28, 2015.