Linkedin-Makeover | Linkedin Sales Funnel | Linkedin Audit | Linkedin Coaching | Linkedin Training | Linkedin Workshop | Linkedin Makeover | Linkedin How To | Linkedselling | Linkedin Selling | Linkeduniversity | Linkedin University | Linkedworking | Linkedin Working | Social Selling | Influencer Marketing | #Linkedinlocal | #Influencer | #Influencermarketing | #Linkedlocal | #Linkedinhouston | #Linkedhouston | #LinkedInMakeover | Lewis Howes | Josh Turner | Houston Young Professionals Freddy Goerges 713-409-6127

1. fluencer
Freddy Goerges, CEO & Founder
www.LinkedInSalesFunnel.com

2. • About Freddy Goerges
• LinkedIn Profile
• Creating your LinkedIn Sales Funnel
• LinkedInTools
• Creating a System
• LinkedIn Hacks
• LinkedIn Editorial Calendar
• LinkedIn Sales Navigator
• LinkedIn Learning
• LinkedIn Company Page & LinkedIn Groups

3. Network Marketer
Social Selling

4. • Early adopter since 2008
• Coached & Trained hundreds of Professionals
• 30,000 1st degree connections on LinkedIn
• 27,000 HYP Members in my LinkedIn Group
• I’ve hosted hundreds of networking events
• 12,000 Targeted cell #’s for Text/SMS Marketing
• 11,700 Facebook Fans in my HYP Group
• 70,000 Email Subscribers
• Reached of 6,860,000 in 100 days on FB
Freddy Goerges

6. • Me
• My Daughters
• My Family
• My Neighbor

9. • Some of you are just looking for that ONE thing
• While others, you need a System

10. For those that are Perfect
just the way you are
and you’re just looking
for that ONE nugget,
I promise that
I will over deliver

11. • Do you have a System
• A Process so you take all the guess work out.
• Do Not leave things by chance & hope alone

12. • Awaken
• Awareness
• Action
• Authenticity
• Accountability

17. Rules of Probability
What are you doing
Today to Stack things
In your Favor?

23. LinkedIn Sales Funnel

24. If I was to arrest you for
Being the best_____________,
Would I find enough evidence
on your LinkedIn to convict you?

26. • An Image that grabs the viewers attention
• A Headline that keeps their attention
• A Summary that elaborates on:
• Your Story
• Who do you Help
• What Problems you Solve
• Everything is about Building Trust
• Have a Call to Action
• Attachments showing the evidence

28. Your desired situation is when
Your LinkedIn Profile is
BUILDINGTRUST & CREDABILITY

35. • What Industry are they in
• What are their JobTitle
• What are their Job Function
• Where are they in Seniority level
• Specific Company
• Size of Company
• Public or Private
• Foreign Language
• Geography
• Gender
• What do they Post about
• Who are they connected to
• What Groups do they belong to
Winning One
Customer at a
Time

36. • These are your Referral Partners
• You share the same customer
• Your referral partners are a part
of your customer’s journey
• They will be your BIGGEST source of Leads

38. LinkedIn Profile Basics
• Banner Image
• Profile Picture
• Headline
• Contact Information: LinkedIn URL |Websites | Phone | Email | Address |Twitter
• Summary
• Additional Media:Video | Picture | PDF | PowerPoint |Word Doc | SlideShare
• Sales Presentations |White Paper |Testimonials
• Experience
• University / Education
• Volunteering
• Skills
• Recommendations
• Accomplishments:
• Certifications (LinkedIn Learning), Languages, Organizations, Publications

39. Summary
Attachments
Headline
Banner
Contact
Information
Extensions &
3rd Party Apps
Profile Picture

41. • Bright Colors, does it “pop”
• Is your message clear
• Do you have a call to action
• What is your Brand, do you have a logo
• How does it look like on Desktop & Mobile

47. Head
Shot
Smile &
Be inviting
Pay
attention to
background
Always
Keep it
Professional

48. Cropped Arm Squeezed Head
To far away Tiny Picture of a Picture

52. • The First two sentences needs to grab the readers
attention and elaborate on the Banner Image and
Headline
• Use Built Points
• Use Key Words
• Include a Signature Line: Name | Phone | Email |
Website
• Add Rich Media: PPT | Video | Image | White Paper |

53. • URL
• PPT
• PDF
• JPG
• Video
• Slide Share
• White Papers
• Testimonials

57. KNOWYOUR
Your SSI Score
linkedin.com/sales/ssi

60. Articles that
are SEO

61. Show Off your Experience
This is your Brag Book!
Link your job to the company
When you add a job on LinkedIn, you are asked for
the name of the company that you worked for.
If the company has Company Page, then LinkedIn
will link your job to that company and show the
company's logo on your profile. You will then show
up as an employee who works/ed there.

62. Drag and Drop
In the order
You want
Signature Line

63. • URL
• PPT
• PDF
• JPG
• Video
• Slide Share
• White Papers
• Testimonials

66. True Leaders Volunteers their
time and not only are they
Leaders at work but they are
also leaders where they
volunteer at too and they can
be the best Advocate

72. • Learn a new skill
• Strengthen an existing skill
• Add a Course Certification to your profile
• Connect with other thought leaders who watched the same
video & with the instructor
• Great content to share

78. • SEOYour Profile
• LinkedIn Post
• Text Post | Image Post
• LinkedIn Articles
• Be discovered on 1st pg of Google
• Re-purpose current Blogs
• LinkedInVideo
• Expert knowledge | Interviews |Third party Content

80. LinkedIn Articles are
Search Engine
Optimized so start
Writing about what
You want to be
Found or Known for
& Link back to your
Website

86. Because almost every conversation leads into “What do you do?,”
our angle is to get high-value prospects on the phone with you
before they even receive a sales pitch.
How does this work?We offer to include them in blog posts,
podcasts, case studies, live stream videos, or even online magazines
where you can highlight them.
Not only are you hitting your Network but now you are taping into
their Network too because the are going to share it with their friends
and contacts
Leveraging other peoples Network
To work for you and be sure to
Return the favor!

87. If you can
You can do LinkedInVideo,
Just BeYou

88. • Profile Post- Daily and if possible 3 times
• Article Post- Weekly
• Company Post- Minimum weekly but 3 times per week is ideal
• Group Posting- Minimum Monthly
• LinkedIn direct messaging 1st degree connections- Once a qtr
• Paid LinkedIn Advertising- as needed

93. Name |Title | Email | Company

94. Retarget LinkedIn Connections on Facebook

96. • It is planed out
• It is measurable
• It is duplicable
• It is organized
• It is automated
• It fills up your calendar

101. • Chrome Extension Store
• Zapier & IFTT
• HubSpot | SalesForce | PipeDrive
• Mobile App
• Business Card Scanner
• Calendar Manager
• Screen Share
• Phonto
• Veracity-Reverse Image Search

103. • Export your contacts to build an email List
• Message anyone in a LinkedIn Group even 2nd & 3rd degree connections
• Discover them on Facebook,Twitter or other Social Media
• Export LinkedIn connections to Hub Spot
• Export LinkedIn connections to SalesForce
• Export LinkedIn connections to PipeDrive
• Automate LinkedIn Activities
• Daily Posting
• LinkedIn connection request
• LinkedIn sequence messaging
• LinkedIn profile visiting
• LinkedIn endorsements
• LinkedIn profile extraction

114. • Geography based
• Industry
• Company
• Special Skills & Interest
• By JobTitle & Job Function

120. HI, I was looking to
connect, what is the
best number to reach
you?

121. Freddy Goerges
Linkedin.com/in/FreddyGoerges
713-409-6127
fgoerges@gmail.com