"Repurposing Content Ideas and Strategies" explores innovative approaches to maximize the value of existing content across different platforms. This comprehensive guide offers proven techniques to repurpose articles, blog posts, videos, and podcasts, ensuring wider reach and engagement. Learn how to adapt content for various formats, repurpose evergreen content, and optimize SEO for enhanced visibility.

1. Repurposing
Content: Ideas
and Strategies

2. Benefits of
Repurposing
Saves time and effort in creating new content.
Increases exposure and reach of your content.
Helps to reinforce your brand message and voice
across different channels.
Note: This slide includes an affiliate link!

3. Types of Content
to Repurpose
Turn a blog post into a social media series.
Convert a webinar into a podcast episode.
Transform a series of tweets into an infographic.

4. Platforms to
Repurpose
Content
Turn blog posts into social media posts.
Convert webinars into YouTube videos.
Use quotes from articles to create shareable
graphics.

5. Repurposing content allows you to
reach new audiences. Turn your blog
post into a podcast, video,
infographic, or social media post. Be
where your audience is!
Repurposing
Strategies: Turn
a Blog Post into a
Podcast Episode

6. Transform your social media posts
into visually appealing infographics.
Use Canva's templates and drag-
and-drop interface to make it easy!
Repurposing
Strategies:
Create
Infographics
from Social
Media Posts

7. Repurposing
Strategies: Use Old
Webinars as Lead
Magnets
Transform your old webinars into valuable lead
magnets. Repurpose content into blog posts, e-
books, social media posts, and more. Expand your
reach and grow your audience.

8. Repurposing
Strategies: Turn
Customer Reviews
into Testimonials
Leverage customer reviews to create powerful
testimonials. Select the most glowing reviews and
reach out to customers for permission to use
them.

9. Thank you for exploring
new ways to repurpose
your content!
Use this tool for the next 14
days for free (no credit
card) and start
repurposing your content