This document summarizes the services offered by AdGibbon for creating engaging rich media ads. They provide analytics on user interactions, creatives built to standards using HTML5 and responsive design. Their tool allows drag-and-drop creation of ads with various interactive formats like video, gallery, 360 views. They also offer dynamic ads updated in real-time from data feeds and bespoke builds with developers.

1. SALES DECK

2. SERVICE
Analytics.
We have a compressive analytics
dashboard. We record much more
than impressions and clicks.
HTML5.
Our creatives are built using a
combination of HTML5, CSS and
JQuery, so they can run across
device. Mobile, Tablet and Desktop
Fast Friendly Support.
We pride ourselves on fast
support. Whatever you need, just
e-mail call or whats-app us.

3. WHY SHOULD YOU CHOOSE RICH MEDIA?
Engaging.
Using HTML5 we can help you
make more engaging ad units.
Better conversion.
Rich media units are proven to
improve conversion, avoid
accidental clicks and click fraud.
Good looking.
Quite simply rich media units just
look better. Devices have
increasing resolution quality so
make your ad look good!

4. TECHNICAL KNOW-HOW
MRAID.
We build our ad units according to
MRAID 1.0 and 2.0 Standards.
ORMMA.
We can also build creatives to work
with SDK’s that are based on
ORMMA.
IAB Standards.
Our creatives are built to work
across all platforms adhering to
international IAB standards.

5. APPROVED PUBLISHERS
PREMIUM.
NETWORKS / RTB / AD SERVERS.

6. REAL TIME BIDDING
DSP.
SSP.
Running using RTB.
Choose your desired DSP and we
will ensure the rich media creatives
work within apps across a number
of suppliers.
!
Need more info on mobile real time
bidding? Just ask.

7. ˆ
THE TOOL - MCC
BETA
adgibbon.com/signup!
Rich Media Builder.
We have developed a BETA
builder which is free to use. You
wont be charged until your
campaign goes live.
Drag and Drop.
The MCC is designed to be easy
to use so you can set up your
campaigns quickly.
Scalable formats.
In the tool you can choose from a
range of formats that run across
multiple devices and publishers.

8. ˆ
FEATURES FROM MCC
click expand. !
interstitial.!
video.!
gallery.!
360.!
location.!
calendar.!
e-mail.!
sms.!
call.!
download. !
! adgibbon.com/signup!

9. ˆ
v
VIDEO ADS
Run great video ads!
from the tool. Set
them up in a matter
of minutes.!
!
Track video plays in!
our dashboard from
YouTube, Vimeo or
MP4. !

10. ˆ
v
CLICK TO CALENDAR iOS
Set up click to
calendar campaigns
on iOS so that users
can set reminders of
events or releases.!
!
!
!

11. ˆ
v
SWIPE GALLERY
This simple but
effective ad is one of
the most popular
formats we run.!
!
Gallery formats are
used in all kinds of
campaigns mostly for
product promotion. !
!

12. ˆ
360 DEGREE VIEW
360 degree view is
the perfect
showcase a product
on a mobile device.!
!
Rich media units
drive eCommerce
sales on mobile and
tablet.!
!

13. ˆ
DOWNLOAD APP
You can create high
resolution app
download banners in
the tool. !
!
High res banners
look better and
increase CTR%. !
!

14. ˆ
INTERSTITIAL
You can easily make
high resolution
interstitials in the tool. !
!
Interstitials run on a
number of publishers,
especially through
Real Time Bidding.!
!

15. ˆ
ANALYTICS
Track Multiple Interactions.
Or analytics platform tracks all
interactions within your creative we can
measure things like device type and
country of origin.
Pull Reports.
You will be able to pull reports and send
them on to your or your team. The
reports display stats broken down by
month, day and even hour.
Real Time.
You can even see how your ad is
performing in real time, which a great
way to keep track of campaign
performance.

16. MANAGED SERVICE
Bespoke Builds.
We offer a hands on approach to
more complicated builds. We have
a team of developers and
designers on hand to make high
impact formats that look great.

17. ˆ
v
DYNAMIC ADS
We can change data
in an ad unit real time
using live feeds.!
!
These formats are
ideal for running
cross device and
retargeting
campaigns….. !
!

18. DYNAMIC RE-TARGETING BANNERS
ˆ
v
Dynamic Banners.
Dynamic creatives are set up using a
feed of information into set positions.
The data can change according to a
live fee or specific information passed
back in the ad call.
Re-targeting users.
When users make searches on their
mobile it is possible to retarget your
message by obtaining the IDFA (iOS)
Ad ID (Android) so you can increase
conversion.

19. DYNAMIC BANNERS - APP RETENTION / DOWNLOADS
App or No App.
Information feeds from select
partners enable us to detect weather
a user has an app downloaded or not
If the user does not have your app we
can display a generic creative.
ˆ
v
Deep-linking.
If the user does have your app
installed it is possible to change the
creative automatically with a feed so
you can boost user retention to your
app.

20. DYNAMIC BANNERS - LOCATION BASED
Latitude / Longitude.
If a network is able to pass back the
Longitude and Latitude from an app
we are able change the creative
accordingly and show a relevant
creative .
ˆ
v
Open Maps / Direction.
Your target customer could be in a
location where you will want to show
specific information about a product
or event. We can in-bed maps
functionality into you ad…

21. DYNAMIC BANNERS - HOW DOES IT WORK?
Background Image.
The background image of the
banner can be changed
automatically according to the
feed or information sent back in
the ad call.
ˆ
v
Json Feeds.
Feeds can be added in to
the ad including Weather,
Time, Countdown timers
and Social Media.
Text.
The text within an ad
unit can be changed
automatically according
to your required feed.
Buttons / Product.
If you have various logos,
products and buttons they can
also change according to the
feed. Ideally in total there are 3
to 4 assets changes.

22. ˆ
FEATURES FROM SERVICE
camera. !
data collect.!
shake iOS.!
auto-slide.!
swipe.!
drag drop.!
animation.!
games.!
carousel. !
puzzle.!
teaser video.!
!

23. ˆ
v
SOUND MIXING DESK iOS
Use sound to create
engaging content
that can be shared
on social media.!
!
!
!

24. ˆ
v
CLEAN THE SCREEN
Mobile technology
mixed with HTML5
can make ad units
fun and improve
performance of
campaigns.!
!
!
!

25. ˆ
GAMES
Catch users that are
‘dwelling’ and provide
them with games to
play.!
!
Mobile is synonymous
with gaming and ads
that integrate games
perform well. !
!

26. ˆ
v
3D SWIPE CUBE
The cube ad is ideal
for promoting
products or an app.!
!
Each side of the
cube can contain
different media like
video. !
!

27. ˆ
v
CAMERA ADS
You can access the
camera within a
device in the
browser. !
!
Photos can be
uploaded to a feed
or shared on
Facebook. !
!

28. ˆ
v
RICH TABLET ADS
Tablet ads are ideal
for entertainment or
mCommerce. !
!
We can build
multiple media
points within a
creative. !
!
!

29. ˆ
RESPONSIVE DESIGN
Our framework is
scaling so you ad
will look good
across all devices. !
!
!
!
!
!

30. CONTACT US
info@adgibbon.com
@AdGibbon
adgibbon.com/signup
AdGibbon - Easy. Digital. Ads.