Watch this #CCSeries webinar on-demand: http://rtou.ch/2mBO2PY
Millennials fundamentally distrust credit. Recent survey data shows 65% have actual fear of debt and 63% don’t own a credit card. Additionally, the way people shop is evolving and the interaction between consumers and retailers is in serious flux. As many as 55% shoppers make Amazon’s mobile app or web site their first stop, up from 44% last year. And consumers also are shifting toward mobile: 34% of all online retail purchases now occur via mobile devices.
Join us for a lively panel discussion to learn four ways modern financing options are helping innovative retailers overcome these challenges to deliver incremental revenue and marketing efficiency for e-Commerce success. Retail executives from Garmentory and Rad Power Bikes will share their success stories and challenges.
5. #CCSeries
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8. Affirm conducted a survey
of more than 1,000
respondents between the
ages of 22 and 44 to
explore their views on
debt, credit, and
corresponding purchasing
decisions.
12. 12
“We started Affirm to deliver on the unmet banking and
credit needs of Millennials and others.
The unintended consequence was the incredible impact
we’ve had on retailers.”
- Max Levchin, Founder
Affirm’s mission: honest,
transparent financial products
17. 17
Rad Power Bikes
T Y C O L L I N S
V P M K T G & S A L E S
R A D P O W E R B I K E S
A D I R E C T T O C O N S U M E R E L E C T R I C B I K E C O M P A N Y
21. 21
Results
160
Increase in sales
Increase in super
prime applicants
with 0% promo
Subprime/developing
credit
%% 50%
Increase sales Drive new customer acquisition Attract a better customer
21
22.
23. 23
Garmentory
C U R A T E D M A R K E T P L A C E O F I N D I E B O U T I Q U E S A N D D E S I G N E R S
J O H N S C R O F A N O
C E O , G A R M E N T O R Y
John Scrofano is CEO of Garmentory where he
leads a brilliant team that has both fashion and
technology as part of their DNA. Garmentory is
the largest and fastest growing marketplace of
young luxury boutiques and designers in the US
and Canada.
24. 24
Experience Retail
"We think Amazon will own commodity retail. If the purchase is driven by
convenience - they win. And there is a huge world of shopping where
customers don't want commodity, they don't want the same thing everyone else
has. Instead they want beautiful, thoughtful, unique items wrapped in a
delightful shopping experience. That's what we do - we work with the coolest
contemporary boutiques and emerging designers to unlock the world's best
merchandise and shopping experiences."