Using today's social and digital tools are necessary to take your business into the future. Most consumers are ahead of businesses in their adoption of new technology. Content and social marketing are critical pieces to today's business success.
7. 1: 3 Will Be UnEmployable
in the next 5 years
Because they can’t (or won’t) evolve
@GinaSchreck
8. “If today’s social tools are not in your blood it is
difficult to imagine their power and use them for
good.”
~Avinash Kaushik, Digital Marketing Evangelist for Google
@GinaSchreck
9. Leaders Must Start Holding Their Teams
Accountable for Embracing Today’s Tools or
They Will All Go Down Together
@GinaSchreck
10. “If you don’t cannibalize yourself,
someone else will”
~ Steve Jobs
@GinaSchreck
11. STATE OF SOCIAL MEDIA
• 7+ Billion People
• 6 Billion have mobile phones
• 4 Billion have flushing TOILETS!
• 1.5 Billion on Facebook
• 78% of Facebook Users on MOBILE
• 380 Million on LinkedIn – 107 Million in US
• 320 Million Twitter Users
• 100 Hours of Video Uploaded to YouTube every 60 SECONDS!
@GinaSchreck
12. DIGITAL NATIVES are those 35 or younger.
Don’t necessarily LOVE technology, but don’t
know a world without it.
@GinaSchreck
13. Digital Immigrants are those over 35 who have
to decide whether to enter and embrace this
new digital world or stay behind and become
extinct
@GinaSchreck
24. Be FINDABLE (add keywords to your profile)
Be ACTIVE (update, post, like other’s content)
Be CONNECTING (add new people to your contacts weekly)
@GinaSchreck
25. Use the Right Tools
to save time and sanity
@GinaSchreck
26. Sprout Social or Hootsuite
(Manage)
Flipboard
(Currate)
Pulse
(Currate)
Evernote
(Jot post ideas)
@GinaSchreck
29. SocialKNX is a content marketing and social media management agency,
helping you connect to your world.
Contact us for a social marketing audit or to get help today!
800-556-5927 or www.SocialKNX.com
Editor's Notes
Our 3 Favorite Words Became … YOU’VE GOT MAIL!
In 1995 our world was forever changed by Google! Man found the power of search – suddently we didn’t need a sales person to answer our questions…we could find answers to everything in a Google Search
Suddently, WWW had a different meaning
First we want to talk briefly about YOUR BRAND—your branding