An affiliate network is a meeting ground for advertisers and affiliates to “meet”. There are possibly 100’s of good reasons why both advertisers and affiliates can benefit from signing up to a network, but in this article we will focus solely on the 5 top reasons why affiliates benefit from being part of an affiliate network.
The 5 Top Reasons Why Affiliates Join An Affiliate Network
1. The 5 Top Reasons Why Affiliates Join An Affiliate
Network
An affiliate network is a meeting ground for advertisers and affiliates to “meet”. There
are possibly 100’s of good reasons why both advertisers and affiliates can benefit from
signing up to a network, but in this article we will focus solely on the 5 top reasons why
affiliates benefit from being part of an affiliate network.
Super Affiliate System 2020 - John Crestani's Course
1. Campaign Selection: An affiliate network gives affiliates access to 100’s of niche
merchant’s products and services. The network uses it’s time and resources to find the
clever publishers who have figured out new ways to drive converting traffic. It also
provides a greater variety of top performing, reputable campaigns. In this way, affiliates
will easily get exposed to upmarket products such as banner rotations. With a single
affiliate network, affiliates can easily work with multiple advertisers, multiple offers and
multiple payment style options such as pay per click, pay per lead, pay per impression,
etc. all under one umbrella, the affiliate network.
2. One Single Relationship: The relationship between the advertiser and the affiliate is of
utmost importance. These relationships are necessary for structuring increased
commissions (if the affiliates volume increases), in advertisers delivering affiliate-specific
content, and in the advertiser and affiliate working together to assist the affiliate in
maximizing the traffic to his site. The affiliate only deals with one advertiser, namely the
affiliate network, rather than each of the merchants individually. This frees up a lot of
space on the affiliates calendar since the affiliate does not have to use any time building
relationships with anyone except their affiliate network manager. Affiliate marketing is
about relationships, and that is then all taken care of by the affiliate network. The
affiliate network will provide top quality support and a great training area for the affiliate
to build up their skills, learn and grow.
2. 3. Real Time Tracking: Testing and comparing each and every change and idea is
fundamental for taking an affiliate’s business from strength to strength. The most
important tool for testing is real time tracking. This allows the affiliate to know
immediately how their new idea is translating and helps to guide the affiliate as to
whether it is an idea worth pursuing. The software to track impressions, clicks, leads and
sales for each campaign can be both pricey and require a lot of upkeep. The network will
provide this service for free to their affiliates. The network will also provide affiliate with
advanced reporting tools for checking their stats, graphs for analyzing trends, and even
cookie testing capabilities for monitoring fraud.
4. Risk of Payment: Every advertiser has an element of risk as to whether you will
actually receive the payments from them. As many companies can be virtual or on the
opposite side of the world from where the affiliate is based, it is often very difficult to
avoid doing business with dishonest advertisers. This means that no matter how much
revenue the affiliate generates, some advertisers will never pay the affiliates. Joining an
affiliate network gives the affiliate much stronger protection. The network will have built
strong relationships with a number of the advertisers it works with and thus there is
minimal chance the affiliate will not get paid.
5. Monthly, Correct Payments: Affiliate networks ensure all payments are checked and
paid monthly (or as alternatively agreed). This means that the affiliate does not have to
waste valuable time checking and reconciling the advertisers’ figures.
The role of an affiliate is to maximize the traffic to their site and provide rich and useful
content to their site. This keeps an ever growing visitor base arriving at their site, and
ensures the visitors look around the site before exiting the site. An affiliate network
encourages the affiliates to concentrate on these vital functions by assisting the affiliate
in maximizing the spend of each visitor the affiliate attracts.
Super Affiliate System 2020 - John Crestani's Course