SlideShare a Scribd company logo
1 of 37
Download to read offline
A p r i l 2 0 1 5 !
Public Opinion Landscape:
Energy and the Environment
PAGE 2
TA B L E O F C O N T E N T S
Slide!
Current Landscape! 3!
Energy Policy & Political Perceptions! 11!
Energy Sources! 23!
Digital Snapshot! 30!
C u r r e n t L a n d s c a p e !
Source: Gallup Poll, March 5-8, 2015 PAGE 4
AMERICAN VIEWS O N T HE Q UALI TY O F ENVI R ONM ENT REM AIN
C O N S I S T E N T O V E R PA S T 5 Y E A R S
Right now, do you think the quality of the environment in the country as a whole is getting better or getting worse?!
Getting worse
Getting better
Note: “Same” and “no opinion” results not shown
57%
54%
57% 58%
63%
67% 67% 68%
51%
48% 48% 49% 49% 50% 51%
36%
40%
33% 34%
29%
25% 25% 26%
41% 41% 42% 42% 41% 42% 41%
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Source: Pew Research Center: August 15-25, 2014 PAGE 5
MOST AMERIC ANS SAY THERE I S EVI DENCE OF TEMP ERATURE
C H A N G E O V E R PA S T D E C A D E S
Note: “DK/ref” results not shown
From what you’ve read and heard, is there solid evidence that the average temperature on earth has been getting
warmer over the past decades, or not? [If yes, why?]!
33% 32% 34% 28% 26% 27% 26%
35%
25%
36% 34% 36% 38% 42% 42% 44%
40%
46%
16% 18% 18% 18% 19% 23% 18% 18% 22%
Sept	
  2009	
   Oct	
  2010	
   Feb	
  2011	
   Nov	
  2011	
   Oct	
  2012	
   Mar	
  2013	
   Oct	
  2013	
   Mar	
  2014	
   Aug	
  2014	
  
Yes - Mostly because
of natural patterns in
the earth's
environment
Yes - Mostly because
of human activity such
as burning fossil fuels
No
PAGE 6
MAJORITY OF AMERI CANS THI NK THAT G LO BAL WARM ING IS
H A P P E N I N G ; E X A G G E R AT I N G R I S K S I S M O S T U S E D A R G U M E N T
AGAINST IT
Yes
56%
No
20%
Not
Sure
23%
Refused
1%
7%
29%
38%
42%
58%
I could be conviced global warming is
happening
Global warming is not caused by human
activity
Global warming is a hoax
I don't find the scientific evidence
convincing
Some people and the press are
exaggerating the risks of global warming
Do you think that global warming is happening, or
do you think global warming is not happening?!
Please indicate which statements describe your opinion(s) about global
warming – even if it is not exactly right. You may choose more than one.!
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
Source: CBS News Polls: February 6-10, 2013; February 19-23, 2014; September 10-14, 2014, PAGE 7
AND MAJORITY OF AMERI CANS NO W BELI EVE GL OB AL WARM ING
IS CAUSED BY HUMAN ACTIVITY
Human
activity
54%
Natural
patterns
31%
Global
warming
does not
exist
10%
Caused by
both
3%
Don't know
what causes it
2%
Sept	
  -­‐	
  2014	
  Which statement comes closest to your view about global warming? !
1. Global warming is caused mostly by human activity such as burning fossil fuels. !
2. Global warming is caused mostly by natural patterns in the earth's environment. !
3. Global warming does not exist.!
Human
activity
45%
Natural
patterns
34%
Global
warming
does not
exist
14%
Caused by
both
3%
Don't know
what causes
it
4%
Feb	
  -­‐	
  2014	
  
Human
activity
49%
Natural
patterns
31%
Global
warming
does not
exist
10%
Caused by
both
6%
Don't know
what causes
it
4%
Feb	
  -­‐	
  2013	
  
Source: Gallup Poll, March 5-8, 2015 PAGE 8
MOST AMERIC ANS SAY THEY W O RRY A G REAT DEAL OR A FAIR
AMOUN T ABOUT GLO BAL WARM I NG
58%
51%
62%
65% 66%
60%
52% 51%
55%
58% 56% 55%
40%
47%
36% 34% 33%
40%
48% 48%
45% 43% 43% 45%
2003 2004 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
I’m going to read you a list of environmental problems. As I read each one, please tell me if you personally worry about
this problem a great deal, a fair amount, only a little, or not at all. First, how much do you worry about [global warming]?!
Worry a great deal/a fair
amount
Only a little/not at all
Source: Gallup Poll, March 5-8, 2015 PAGE 9
YET AMERICANS AR E M OR E LI KELY TO SAY THE SERIOUS NES S
OF GLOBAL WARMING IS EXAGGERATED; ALTHOUGH INCREASING
N U M B E R S S AY U N D E R E S T I M AT E D
31%
33%
38%
31% 30%
33%
35%
41%
48%
43% 42% 41% 42% 42%
32%
29%
25%
29% 28% 29%
33%29%
24%
26%
24% 24% 23%
21%
32%
33% 33%
35%
38%
35%
29% 28%
25%
29%
31%
33% 33%
35%
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Thinking about what is said in the news, in your view is the seriousness of global warming – [generally exaggerated,
generally correct, or is it generally underestimated]?!
Note: “DK/ref” results not shown
Exaggerated
Underestimated
Correct
Source: Gallup Poll, March 5-8, 2015 PAGE 10
AND LARGE MAJORI TY CONTI NUE TO DO UBT G LO BAL WARM ING
WILL SERIOUSLY IMPACT THEIR WAY OF LIFE
65% 62%
58% 60%
67%
61% 64% 64% 62%
33% 35%
40% 38%
32%
38%
34% 36% 37%
2002 2006 2008 2009 2010 2012 2013 2014 2015
Note: “No opinion” results not shown
Do you think that global warming will pose a serious threat to you or your way of life in your lifetime?!
No
Yes
E n e r g y P o l i c y & P o l i t i c a l P e r c e p t i o n s !
PAGE 12
AMERICANS THINK T HAT PRO TECTI NG THE ENV IRONM ENT WIL L
IMPROVE ECONOMIC GROWTH
15%
22%
60%
Reduce economic growth and cost jobs
Have no impact on economic growth or
jobs
Improve economic growth and provide
new jobs
Please indicate which one of these statements comes closest to your own views – even if its not exactly right.
In the long run, protecting the environment will…!
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
Source: Gallup Poll, March 5 – 8, 2015 PAGE 13
AMERICANS N OW ALSO SAY ENVI RO NM ENTAL PRO T ECT ION
SHOULD BE GIVEN PRIO RITY O VER ENERG Y DEVELOP ME NT
36%
40% 40%
44%
39%
42%
34%
41%
46%
50%
39%
50%
47% 46%
40%
39%
52% 52%
49% 48%
52%
49%
58%
50%
47%
43%
55%
41%
44% 45%
51%
49%
2001	
   2002	
   2003	
   2004	
   2005	
   2006	
   2007	
   2008	
   2009	
   2010	
   2010	
   2011	
   2012	
   2013	
   2014	
   2015	
  
With which one of these statements about the environment and energy production do you most agree – [ROTATED: protection of the
environment should be given priority, even at the risk of limiting the amount of energy supplies – such as oil, gas, and coal – which the
United States produces (or) development of U.S. energy supplies – such as oil, gas, and coal – should be given priority, even if the
environment suffers to some extent]?!
Note: Equal priority and No opinion results not shown
Environmental
protection
Energy
development
PAGE 14
ENERGY/ENVIRONM ENT ISSUES NO T CO NSI DERED AS TOP
PRIORITIES AS MUCH AS O THER I SSUES
% Top Priority 2013 2014 2015 % Top Priority 2013 2014 2015
1 Defending the country from future terrorist attacks 71% 73% 76% 13 Protecting the Environment 52% 49% 51%
2 Strengthening the nation’s economy 86% 80% 75% 14 Addressing race relations in this country - - 49%
3 Improving the job situation 79% 74% 67% 15 Dealing with the moral breakdown of the country 40% 39% 48%
4 Improving the educational system 70% 69% 67% 16 Reforming the nation’s tax system 52% 55% 48%
5 Taking steps to make the Social Security system financially sound 70% 66% 66% 17 Dealing with the nation’s energy problem 45% 45% 46%
6 Reducing the budget deficit 72% 63% 64% 18 Reducing the influence of lobbyists and special interest groups in D.C. 44% 42% 43%
7 Reducing healthcare costs 63% 59% 64% 19 Improving the country’s roads, bridges, and public transportation systems 30% 39% 42%
8 Taking steps to make the Medicare system financially sound 65% 61% 61% 20 Dealing with the role of money in politics - - 42%
9 Reducing crime 55% 55% 57% 21 Supporting scientific research - - 41%
10 Dealing with the problems of poor and needy people 57% 49% 55% 22 Dealing with global warming 28% 29% 38%
11 Strengthening the U.S. military 41% 43% 52% 23 Dealing with global climate change - - 34%
12 Dealing with the issue of immigration - 40% 52% 24 Dealing with global trade issues 31% 28% 30%
I’d like to ask you about priorities for President Obama and Congress this year. As I read from a list, tell me if you think each should be
a top priority, important but lower priority, not too important or it should not be done. !
Source: Pew Research Center, January 7-11, 2015
Source: Pew Research Center, January 7-11, 2015 PAGE 15
H A L F O F A M E R I C A N S F E E L P R O T E C T I N G T H E E N V I R O N M E N T
SHOULD BE A TOP PRI ORI TY; RECENT I NCREA SE IN DE AL ING
WITH GLOBAL WARMING AS A TOP PRIORITY
Note: “DK/ref” results not shown
I’d like to ask you about priorities for President Obama and Congress this year. As I read from a list, tell me if you think each should be
a top priority, important but lower priority, not too important or it should not be done. !
30%
28%
26% 25%
28% 29%
38%
60%
49% 50%
52%
45% 45%
46%41%
44%
40%
43%
52%
49%
51%
2009 2010 2011 2012 2013 2014 2015
% Top Priority [Energy/Environment Issues Only]
Protecting the environment
Dealing with the nation’s
energy problem
Dealing with Global
Warming
Source: Gallup Poll, March 5 – 8, 2015 PAGE 16
N E A R LY H A L F C O N T I N U E TO T H I N K T H E G O V E R N M E N T I S D O I N G
TO O L I T T L E TO P R O T E C T T H E E N V I R O N M E N T
7% 5% 5% 4%
15% 16% 17% 16% 17% 16%
51%
55%
58%
62%
46%
49% 51%
47% 48% 48%
37% 37%
34% 33% 35% 33%
30%
35% 34% 34%
2003 2004 2005 2006 2010 2011 2012 2013 2014 2015
Too little
About the right
amount
Too much
Do you think the U.S. government is doing too much, too little, or about the right amount in terms of protecting the environment?!
Note: “No opinion” results
not shown
President Obama
took office in 2008
Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 17
EIGHT IN TEN AMERI CANS SUPPO RT REQ UI RI NG B ET TE R FUE L
EFFICIENCY; LESS SUPPO RT FO R O THER PO LI CIES
41%
56%
58%
81%
53%
40%
37%
15%
Promoting increased use of nuclear power
Allowing more offshore oil and gas drilling
Allowing more mining and drilling on federal land
Requiring better fuel efficency for cars and trucks
Favor Oppose
Note: Don’t know response not shown
As I read some possible government policies to address America’s energy supply, tell me whether you would favor or oppose
each. First, would you favor or oppose the government…?!
PAGE 18
H O W E V E R , A M A J O R I T Y F E E L S T H AT S A F E T Y I S T H E
R E S P O N S I B I L I T Y O F C O R P O R AT I O N S
35%
62%
It is the responsibility of government to make sure that
energy companies keep consumers and workers safe
while conducting their business
It is the responsibility of energy companies to make sure
that consumers and workers are safe, regardless of what
government regulations exist
And when it comes to safety around energy sources, which comes closer to your opinion – even if neither is exactly right:!
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
PAGE 19
AMERICANS C ONTINUE TO SEE O BAM A BETTER O N PROT ECT ING
THE ENVIRONMENT THAN IMPROVING ENERGY POLICY
Do you think Barack Obama is doing a good job or a poor job in handling each of the following issues as president? [% good job]!
Protecting the nation’s
environment
Improving the nation’s
energy policy
Note: No opinion results not shown
79%
52%
55% 56% 55%
51%
52%
72%
43% 41% 42%
46%
42%
39%
2009 2010 2011 2012 2013 2014 2015
Source: Gallup Poll, March 5-8, 2015
PAGE 20
H A L F O F A M E R I C A N S FAV O R U . S . PA RT I C I PAT I O N I N T H E
D E V E L O P M E N T O F A N I N T E R N AT I O N A L T R E AT Y A D D R E S S I N G
GLOBAL WARMING
Do you favor, oppose or neither favor
nor oppose U.S. participation in the
development of a new international
treaty to address global warming?!
Favor
50%
Oppose
23%
Don't lean
either way
27%
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014 PAGE 21
AMERICANS D IVIDE D O N H O W PRESI DENT O B AM A S HOUL D
H A N D L E A N I N T E R N AT I O N A L A G R E E M E N T A D D R E S S I N G G L O B A L
WA R M I N G
37% 36%
22%
President Obama should negotiate and act
on a new international agreement to address
global warming even if it will not be approved
by the U.S. Senate
President Obama should only negotiate a
new international agreement to address
global warming if it will be approved by the
U.S. Senate
President Obama should not pursue a new
international agreement to address global
warming
Note: Refused
not shown.
Which of the following comes closer to your opinion about how President Obama should handle negotiations for developing a new
international agreement to address global warming?!
PAGE 22
H O W E V E R , S I X I N T E N A M E R I C A N S T H I N K T H E U . S . SHOULD BE A
L E A D E R O N G L O B A L WA R M I N G
Which of the following comes closer to your opinion?!
16%
18%
61%
The United States should not take action on global
warming, regardless of what other countries do
The United States should avoid taking action on global
warming unless other countries take action too
The United States should be a leader on global warming,
even if it means taking action when other countries do not
Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
Note: Refused not shown
E n e r g y S o u r c e s !
Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 24
A M A J O R I T Y O F A M E R I C A N S B E L I E V E T H E U . S . I S P R O D U C I N G
MORE ENERGY
Increasing
54%About the
same
27%
Decreasing
10%
Don't
Know
9%
From what you’ve read and heard, has the
amount of energy produced in the United
States been increasing, decreasing, or
staying about the same in recent years?!
Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 25
A M A J O R I T Y O F A M E R I C A N S B E L I E V E T H AT T H E U . S . N E E D S TO
FOCUS ON DEVELOPING ALTERNATIVE SOURCES OF ENERGY
63%
47%
65%
60%
29%
39%
28%
30%
2011 2012 2013 2014
Developing alternative sources
such as wind, solar and
hydrogen technology
Expanding exploration and
production of oil, coal and
natural gas
Right now, which ONE of the following do you think should be the more important priority for addressing America’s energy supply?!
Source: Gallup Poll, March 5-8 2015
PAGE 26
MORE AMERICANS W OUL D LI KE I NCREASED EM PHA SIS ON
SOLAR, FEWER WO ULD LI KE TO SEE M O RE E MPHASIS ON
N AT U R A L G A S A N D O I L
76%
71%
65%
46%
37%
31%
79%
70%
55%
41%
35%
28%
Solar power Wind Natural gas Oil Nuclear power Coal
% More Emphasis
2013 2015
Do you think that as a country, the United States should put more emphasis, less emphasis or about the same emphasis as
it does now on producing domestic energy from each of the following sources?!
+3	
  
-­‐1	
  
-­‐10	
  
-­‐5	
  
-­‐2	
  
-­‐3	
  
PAGE 27
AMERICANS WORRY M O ST ABO UT RI SKS TO THE ENVIRONME NT
FROM NUCLEAR, COAL AND OIL
3% 3% 3% 3% 2% 3% 3% 3%
25% 29% 27%
43%
56%
61%
69% 67%36%
37% 39%
37%
28%
26%
20% 22%
36%
31% 30%
17%
14%
10% 9% 9%
Nuclear Coal Oil Natural Gas Water (dams,
tidal power)
Geothermal
(capturing
natural heat
emitted by the
earth)
Solar Wind
Very/Extremely	
  concerned	
  
Moderately	
  concerned	
  
Not	
  too/Not	
  at	
  all	
  concerned	
  
Refused	
  
Source: AP/NORC, Nov. 20 – Dec. 1, 2014
How concerned are you about the risks posed to the environment by each of the following energy sources?!
Source: The Harris Poll, Oct. 15-20, 2014 PAGE 28
AMERICANS BELIEVE THAT SO LAR ENERG Y WI LL M AK E A MA JOR
C O N T R I B U T I O N I N T H E L O N G T E R M
Major
31%
Minor
53%
Hardly
Any
16%
Next 2 to 5 years
Major
57%
Minor
35%
Hardly
Any
8%
Next 15 to 20 Years
+26 in those who
think Solar Energy
will make a major
contribution
Thinking ahead to the next two to five years, do you feel that solar
energy will make a major contribution in meeting our energy
needs, a minor contribution, or hardly any contribution at all?!
What about in the next 15 to 20 years? Do you think that solar
energy will make a major contribution, a minor contribution, or
hardly any contribution at all in meeting our energy needs?!
Source: Pew Research Center, November 6-9, 2014 PAGE 29
AMERICANS’ OPINIO N O F FRACKING DEPENDS ON THE WAY YOU
ASK THE QUESTION
Do you support or oppose increased use of
fracking, a drilling method that uses high-
pressure water and chemicals to extract oil and
natural gas from underground rock formations?!
41%
47%
12%
Favor Oppose Don't Know
40% 40%
19%
Favor Oppose No Opinion
Do you favor or oppose hydraulic fracturing or
“fracking” as a means of increasing the
production of natural gas and oil in the U.S.?!
Source: Gallup Poll, March 5-8, 2015
30%
26%
19%
24%
Favor Oppose Neutral Not sure
Do you favor or oppose the increased use of
fracking to extract oil and natural gas from
underground rock formations?!
Source: YouGov, March 20-23, 2015
G P G D i g i t a l S n a p s h o t !
C L I M AT E C H A N G E , T H E N O RT H E A S T W I N T E R S TO R M A N D T H E
C A L I F O R N I A D R O U G H T
In order to get a better understanding of some of the prominent online conversations
around Energy and Environment, GPG conducted an analysis of the online conversation
from January 1 to March 31, 2015, that examined mentions of climate change in relation
to the northeast winter storms and the California drought situation.!
•  GPG used online media analysis tools to capture media results from the full spectrum
of digital and social media sources including:!
•  Online News
•  Forums
•  Blogs
•  Social Media (Twitter, Facebook, Instagram, Google+, Tumblr, etc.)
•  GPG then conducted both quantitative and qualitative analysis of the data to derive
the following insights.!
PAGE 32
JANUARY TO MARC H, CALI FO RNI A DRO UG HT RECE IVE D MORE
C O V E R A G E C O N N E C T E D TO C L I M AT E C H A N G E T H A N T H E
N O RT H E A S T W I N T E R S TO R M S
California
Drought
67%
Northeast
Winter Storms
33%
Comparing Volume of Online Results
GPG Original Digital Research
POTENTIAL DRIVERS BEHIND VOLUME DIFFERENCE
•  The northeast winter storms were individual
occurrences, whereas the California drought is ongoing.
•  Much of the discussion and coverage of both topics
stemmed from online news that covered scientific
articles. There were more mentions of scientific articles
concerning the California drought that there were about
the Northeast winter storms.
•  69% of mentions about scientific proof discussed
the California Drought situation, while 31% of
them focused on the Northeast winter storms.
•  This may be because the California drought has
been going on for a number of years, giving
scientists more time to study potential causes,
whereas the Northeast winter storms’ duration
was much shorter.
PAGE 33
VOLUME PEAKS FO R CAL IF O RNI A DRO UG HT A ND NORTHE AS T
WINTER STORMS
0
200
400
600
800
1000
1200
1400
1600
1800
2000
1/1/15
1/3/15
1/5/15
1/7/15
1/9/15
1/11/15
1/13/15
1/15/15
1/17/15
1/19/15
1/21/15
1/23/15
1/25/15
1/27/15
1/29/15
1/31/15
2/2/15
2/4/15
2/6/15
2/8/15
2/10/15
2/12/15
2/14/15
2/16/15
2/18/15
2/20/15
2/22/15
2/24/15
2/26/15
2/28/15
3/2/15
3/4/15
3/6/15
3/8/15
3/10/15
3/12/15
3/14/15
3/16/15
3/18/15
3/20/15
3/22/15
3/24/15
3/26/15
3/28/15
3/30/15
California Drought Northeast Winterstorm
Imminent $1 billion water
spending plan to be signed by
Governor Brown to combat
effects of climate change in
California; Many fear water
rationing.!
Stanford research
study concludes that
human driven global
warming is behind
the increasingly
frequent and severe
droughts – including
the current drought
in California. It
predicts that the
droughts will only
get worse.!
Discussion of
President Obama’s
State of the Union
Address – he
associates climate
change with record
temperatures and
droughts throughout
the country and in
California.!
Historic blizzard “Juno”
hits the Northeast. Bill Nye
“The Science Guy” says
the storms are caused by
climate change. In
interviews Al Sharpton
and Governor Cuomo also
blame the storms on
climate change.!
GPG Original Digital Research
Mentions
PAGE 34
C O N V E R S AT I O N O F B O T H D R O U G H T A N D S TO R M S D R I V E N B Y
SCIENTIFIC STUDIES SUMM ARI ZED I N O NLI NE NEWS
34%
29%
17%
11%
6%
19%
29%
25%
15%
8%
Twitter News Blog Facebook Forums
California Drought Northeast Winterstorm
Most conversation (63%) around the
California drought situation was on
news and Twitter. Tweets were
comprised mainly of links to previously
published studies or news articles.
Most conversation (54%) around the
Northeast winter storms was on
news and blogs. Blog posts
summarized news articles and
linked to scientific studies.
TOP 3 ARTICLES DRIVING CONVERSATION
FOR THIS TIME PERIOD
California drought:
•  Anthropogenic Warming Has Increased
Drought Risk in California (National Academy
of Sciences, 3/2/2015)
•  NASA responds to California’s evolving
drought, (NASA, 2/25/2014)
•  Causes and Predictability of the 2011 – 2014
California Drought, (Climate Program Office,
12/2014)
Northeast Winter storms:
•  The Climate Science Behind New England’s
Historic Blizzard (Climate Progress,
1/26/2015)
•  Blizzard 2015: What Went Wrong With the
Forecasting (WSJ, 1/27/2015)
•  Blizzard of Nor’Easters No Surprise, Thanks
to Climate Change (National Geographic,
1/26/2015)
GPG Original Digital Research
PAGE 35
C A L I F O R N I A D R O U G H T C O N V E R S AT I O N L E A N S N E G AT I V E ;
H I G H L I G H T E D B Y F O C U S O N G R O U P S F R O M E A C H E X T R E M E
Neutral
90%
Negative
9%
Positive
2%
Online Sentiment - California Drought
Negative,
72%
Sentiment
Breakdown
Negative
84%
Positive
16%
Negative Results
•  Discussion surrounding the extensive negative
effects that the drought, and therefore climate
change, have had on California communities.
•  Negative comments directed at “climate change
deniers” and “fear-mongering eco-groups” from
various sides of the debate.
•  Articles decrying the lack of immediate response
to the drought in California and to climate change
more broadly.
Positive Results
•  Positive reactions to fundraisers and other events
conducted to raise awareness and money for
climate change.
•  Encouragement for those who are attempting to
save water, and engaging in other means to
lessen personal impact that contributes to climate
change.
GPG Original Digital Research
PAGE 36
N O RT H E A S T W I N T E R S TO R M S S I M I L A R C O N V E R S AT I O N ;
D O M I N AT E D B Y C R I T I C I S M O F C L I M AT E C H A N G E D E N I E R
ARGUMENTS
Neutral
91%
Negative
6%
Positive
2%
Online Sentiment – Northeast Winter
Storms
Sentiment
Breakdown
Negative,
72%
Positive,
28%
Negative
72%
Positive
28%
Negative Results
•  Negative comments directed at climate change
deniers for disagreeing with the notion that
extreme cold weather is a symptom of global
warming– including criticism of Senator Inhofe’s
speech in which he used the existence of a
snowball as evidence against the idea of global
warming.
•  Criticisms of Florida Governor Rick Scott for
banning the use of the term “climate change.”
•  Articles about the negative impact of not
immediately responding to climate change.
Positive Results
•  Amused responses to some climate deniers
arguments about the storm in the Northeast.
•  Positive reactions to individuals attempting to
address climate change or create broader
awareness (e.g. Jon Stewart’s segment on
climate change).
GPG Original Digital Research
1025 F Street NW, 9th Floor!
Washington, DC 20004!
121 East 24th Street, 10th Floor !
New York, NY 10010!
202.337.0808 | GPG.COM!
G P G R e s e a r c h !
!
G P G h a s a f u l l - s e r v i c e r e s e a r c h t e a m o f f e r i n g a f u l l c o m p l e m e n t o f q u a l i t a t i v e
a n d q u a n t i t a t i v e p u b l i c o p i n i o n , a s w e l l a s d i g i t a l , r e s e a r c h s e r v i c e s . W e u s e
r e s e a r c h t o i n f o r m m e s s a g e d e v e l o p m e n t a n d c o m m u n i c a t i o n s t r a t e g y , a s w e l l
a s t o h e l p c l i e n t s a s s e s s a n d m o n i t o r c r i t i c a l i s s u e s a n d t r a c k t h e
e f f e c t i v e n e s s o f s t r a t e g i c c o m m u n i c a t i o n c a m p a i g n s . !
!
G P G h a s e x t e n s i v e e x p e r i e n c e c o n d u c t i n g r e s e a r c h o n c o m p l e x i s s u e s a n d
p o l i t i c a l t o p i c s w i t h d i v e r s e a u d i e n c e s . W e g o b e y o n d t h e s t a n d a r d Q & A ,
u s i n g i n n o v a t i v e , p r o j e c t i v e t e c h n i q u e s t o u n c o v e r k e y i n s i g h t s . T h e r e s u l t i s
a c t i o n a b l e r e s e a r c h t h a t h e l p s s h a p e o u r c l i e n t s ’ m e s s a g i n g a n d s t r a t e g y . !
For more information about this presentation
or to find out more about GPG’s research capabilities contact:
Jason Boxt (jboxt@gpg.com)

More Related Content

What's hot

Public Opinion Landscape - Government Shutdown Aftermath
Public Opinion Landscape - Government Shutdown AftermathPublic Opinion Landscape - Government Shutdown Aftermath
Public Opinion Landscape - Government Shutdown AftermathGloverParkGroup
 
Public Opinion Landscape
Public Opinion Landscape Public Opinion Landscape
Public Opinion Landscape GloverParkGroup
 
American Public Opinion Landscape – International Affairs
American Public Opinion Landscape – International AffairsAmerican Public Opinion Landscape – International Affairs
American Public Opinion Landscape – International AffairsGloverParkGroup
 
2014: Post Election Analysis
2014: Post Election Analysis2014: Post Election Analysis
2014: Post Election AnalysisGloverParkGroup
 
The 2016 election american foreign and economic policy views
The 2016 election american foreign and economic policy viewsThe 2016 election american foreign and economic policy views
The 2016 election american foreign and economic policy viewsPew Research Center
 
Reuters/Ipsos Data: Core Political (12/20/2017)
Reuters/Ipsos Data: Core Political (12/20/2017)Reuters/Ipsos Data: Core Political (12/20/2017)
Reuters/Ipsos Data: Core Political (12/20/2017)Ipsos Public Affairs
 
Public Opinion Landscape: Economy 5.25.16
Public Opinion Landscape: Economy 5.25.16Public Opinion Landscape: Economy 5.25.16
Public Opinion Landscape: Economy 5.25.16GloverParkGroup
 
The Public Opinion Landscape
The Public Opinion Landscape   The Public Opinion Landscape
The Public Opinion Landscape Sarah Bonn
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016GloverParkGroup
 
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016GloverParkGroup
 
Reuters/Ipsos Data: Core Political (1/31/2018)
Reuters/Ipsos Data: Core Political (1/31/2018)Reuters/Ipsos Data: Core Political (1/31/2018)
Reuters/Ipsos Data: Core Political (1/31/2018)Ipsos Public Affairs
 
Public Opinion Landscape
Public Opinion Landscape Public Opinion Landscape
Public Opinion Landscape GloverParkGroup
 
Reuters/Ipsos Data: Core Political (1/3/2017)
Reuters/Ipsos Data: Core Political (1/3/2017)Reuters/Ipsos Data: Core Political (1/3/2017)
Reuters/Ipsos Data: Core Political (1/3/2017)Ipsos Public Affairs
 
Pew Research Center 2015 Democracy Presentation
Pew Research Center 2015 Democracy PresentationPew Research Center 2015 Democracy Presentation
Pew Research Center 2015 Democracy PresentationPew Research Center
 
Reuters/Ipsos Data: Core Political (11/15/2017)
Reuters/Ipsos Data: Core Political (11/15/2017)Reuters/Ipsos Data: Core Political (11/15/2017)
Reuters/Ipsos Data: Core Political (11/15/2017)Ipsos Public Affairs
 
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХ
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХ
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХmResearcher
 
Public Opinion Landscape: Brexit
Public Opinion Landscape: BrexitPublic Opinion Landscape: Brexit
Public Opinion Landscape: BrexitSarah Bonn
 
Reuters/Ipsos Data: Core Political (01/30/2019)
Reuters/Ipsos Data: Core Political (01/30/2019)Reuters/Ipsos Data: Core Political (01/30/2019)
Reuters/Ipsos Data: Core Political (01/30/2019)Ipsos Public Affairs
 
Pew Research Center 2015 India Presentation
Pew Research Center 2015 India PresentationPew Research Center 2015 India Presentation
Pew Research Center 2015 India PresentationPew Research Center
 
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019)
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019) Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019)
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019) Ipsos Public Affairs
 

What's hot (20)

Public Opinion Landscape - Government Shutdown Aftermath
Public Opinion Landscape - Government Shutdown AftermathPublic Opinion Landscape - Government Shutdown Aftermath
Public Opinion Landscape - Government Shutdown Aftermath
 
Public Opinion Landscape
Public Opinion Landscape Public Opinion Landscape
Public Opinion Landscape
 
American Public Opinion Landscape – International Affairs
American Public Opinion Landscape – International AffairsAmerican Public Opinion Landscape – International Affairs
American Public Opinion Landscape – International Affairs
 
2014: Post Election Analysis
2014: Post Election Analysis2014: Post Election Analysis
2014: Post Election Analysis
 
The 2016 election american foreign and economic policy views
The 2016 election american foreign and economic policy viewsThe 2016 election american foreign and economic policy views
The 2016 election american foreign and economic policy views
 
Reuters/Ipsos Data: Core Political (12/20/2017)
Reuters/Ipsos Data: Core Political (12/20/2017)Reuters/Ipsos Data: Core Political (12/20/2017)
Reuters/Ipsos Data: Core Political (12/20/2017)
 
Public Opinion Landscape: Economy 5.25.16
Public Opinion Landscape: Economy 5.25.16Public Opinion Landscape: Economy 5.25.16
Public Opinion Landscape: Economy 5.25.16
 
The Public Opinion Landscape
The Public Opinion Landscape   The Public Opinion Landscape
The Public Opinion Landscape
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016
 
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016
Public Opinion Landscape: Election 2016 - New Hampshire 2-9-2016
 
Reuters/Ipsos Data: Core Political (1/31/2018)
Reuters/Ipsos Data: Core Political (1/31/2018)Reuters/Ipsos Data: Core Political (1/31/2018)
Reuters/Ipsos Data: Core Political (1/31/2018)
 
Public Opinion Landscape
Public Opinion Landscape Public Opinion Landscape
Public Opinion Landscape
 
Reuters/Ipsos Data: Core Political (1/3/2017)
Reuters/Ipsos Data: Core Political (1/3/2017)Reuters/Ipsos Data: Core Political (1/3/2017)
Reuters/Ipsos Data: Core Political (1/3/2017)
 
Pew Research Center 2015 Democracy Presentation
Pew Research Center 2015 Democracy PresentationPew Research Center 2015 Democracy Presentation
Pew Research Center 2015 Democracy Presentation
 
Reuters/Ipsos Data: Core Political (11/15/2017)
Reuters/Ipsos Data: Core Political (11/15/2017)Reuters/Ipsos Data: Core Political (11/15/2017)
Reuters/Ipsos Data: Core Political (11/15/2017)
 
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХ
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХ
ОПРОС: КТО ПОБЕДИТ ТРАМПА НА СЛЕДУЮЩИХ ВЫБОРАХ
 
Public Opinion Landscape: Brexit
Public Opinion Landscape: BrexitPublic Opinion Landscape: Brexit
Public Opinion Landscape: Brexit
 
Reuters/Ipsos Data: Core Political (01/30/2019)
Reuters/Ipsos Data: Core Political (01/30/2019)Reuters/Ipsos Data: Core Political (01/30/2019)
Reuters/Ipsos Data: Core Political (01/30/2019)
 
Pew Research Center 2015 India Presentation
Pew Research Center 2015 India PresentationPew Research Center 2015 India Presentation
Pew Research Center 2015 India Presentation
 
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019)
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019) Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019)
Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (07/24/2019)
 

Viewers also liked

Presentation for the Great American Teach-In at Carwise Middle School
Presentation for the Great American Teach-In at Carwise Middle SchoolPresentation for the Great American Teach-In at Carwise Middle School
Presentation for the Great American Teach-In at Carwise Middle Schoolproboscidian
 
Hiring as a COMPETITIVE ADVANTAGE
Hiring as a COMPETITIVE ADVANTAGEHiring as a COMPETITIVE ADVANTAGE
Hiring as a COMPETITIVE ADVANTAGEJohn Bishop
 
Design experimentation at intuit
Design experimentation at intuitDesign experimentation at intuit
Design experimentation at intuitAndreaGallagher
 
Visual Essay
Visual EssayVisual Essay
Visual Essaymtmyers88
 
Market research by christian babet
Market research by christian babetMarket research by christian babet
Market research by christian babetChristian Babet
 
Presentation For Bartlett Park Ext~
Presentation For Bartlett Park Ext~Presentation For Bartlett Park Ext~
Presentation For Bartlett Park Ext~Street media
 
The user experience at Zappos.com
The user experience at Zappos.com The user experience at Zappos.com
The user experience at Zappos.com Valeria Deserto
 
Managementvs leadership-130121063056-phpapp02
Managementvs leadership-130121063056-phpapp02Managementvs leadership-130121063056-phpapp02
Managementvs leadership-130121063056-phpapp02Ravi Agarwal
 
Poppy Dayz
Poppy DayzPoppy Dayz
Poppy Dayzfty19
 
Linkedin: käyntikortti vai valttikortti?
Linkedin: käyntikortti vai valttikortti?Linkedin: käyntikortti vai valttikortti?
Linkedin: käyntikortti vai valttikortti?Jenni Rissanen
 
Social media for bill fanning's class 06 10-11
Social media for bill fanning's class 06 10-11Social media for bill fanning's class 06 10-11
Social media for bill fanning's class 06 10-11kennyair
 
Sculpture 1
Sculpture 1Sculpture 1
Sculpture 1Emanuel
 
Family Study Powerpoint For Peer Ed
Family Study Powerpoint For Peer EdFamily Study Powerpoint For Peer Ed
Family Study Powerpoint For Peer EdJosie
 
Telling the Workforce Story with Social Media
Telling the Workforce Story with Social MediaTelling the Workforce Story with Social Media
Telling the Workforce Story with Social MediaMichele Martin
 

Viewers also liked (19)

Presentation for the Great American Teach-In at Carwise Middle School
Presentation for the Great American Teach-In at Carwise Middle SchoolPresentation for the Great American Teach-In at Carwise Middle School
Presentation for the Great American Teach-In at Carwise Middle School
 
Hiring as a COMPETITIVE ADVANTAGE
Hiring as a COMPETITIVE ADVANTAGEHiring as a COMPETITIVE ADVANTAGE
Hiring as a COMPETITIVE ADVANTAGE
 
Design experimentation at intuit
Design experimentation at intuitDesign experimentation at intuit
Design experimentation at intuit
 
Visual Essay
Visual EssayVisual Essay
Visual Essay
 
Buddhism
BuddhismBuddhism
Buddhism
 
Market research by christian babet
Market research by christian babetMarket research by christian babet
Market research by christian babet
 
Presentation For Bartlett Park Ext~
Presentation For Bartlett Park Ext~Presentation For Bartlett Park Ext~
Presentation For Bartlett Park Ext~
 
989 781-00-geraete
989 781-00-geraete989 781-00-geraete
989 781-00-geraete
 
The user experience at Zappos.com
The user experience at Zappos.com The user experience at Zappos.com
The user experience at Zappos.com
 
Managementvs leadership-130121063056-phpapp02
Managementvs leadership-130121063056-phpapp02Managementvs leadership-130121063056-phpapp02
Managementvs leadership-130121063056-phpapp02
 
Poppy Dayz
Poppy DayzPoppy Dayz
Poppy Dayz
 
Control sm
Control smControl sm
Control sm
 
Linkedin: käyntikortti vai valttikortti?
Linkedin: käyntikortti vai valttikortti?Linkedin: käyntikortti vai valttikortti?
Linkedin: käyntikortti vai valttikortti?
 
Customer Development @ Aalto SOS 2012
Customer Development @ Aalto SOS 2012Customer Development @ Aalto SOS 2012
Customer Development @ Aalto SOS 2012
 
Social media for bill fanning's class 06 10-11
Social media for bill fanning's class 06 10-11Social media for bill fanning's class 06 10-11
Social media for bill fanning's class 06 10-11
 
Sculpture 1
Sculpture 1Sculpture 1
Sculpture 1
 
Family Study Powerpoint For Peer Ed
Family Study Powerpoint For Peer EdFamily Study Powerpoint For Peer Ed
Family Study Powerpoint For Peer Ed
 
Submit Guest Post
Submit Guest PostSubmit Guest Post
Submit Guest Post
 
Telling the Workforce Story with Social Media
Telling the Workforce Story with Social MediaTelling the Workforce Story with Social Media
Telling the Workforce Story with Social Media
 

Similar to The Public Opinion Landscape - Energy and the Environment

Public opinion landscape - energy and the environment
Public opinion landscape - energy and the environmentPublic opinion landscape - energy and the environment
Public opinion landscape - energy and the environmentGloverParkGroup
 
The Shock of the New? Britain in 2015
The Shock of the New? Britain in 2015The Shock of the New? Britain in 2015
The Shock of the New? Britain in 2015Ipsos UK
 
Pew Research Center 2015 Climate Change Presentation
Pew Research Center 2015 Climate Change PresentationPew Research Center 2015 Climate Change Presentation
Pew Research Center 2015 Climate Change PresentationPew Research Center
 
Public Opinion Landscape: Brexit
Public Opinion Landscape: Brexit Public Opinion Landscape: Brexit
Public Opinion Landscape: Brexit GloverParkGroup
 
Reuters/Ipsos Data: Core Political (12/05/2018)
Reuters/Ipsos Data: Core Political (12/05/2018)Reuters/Ipsos Data: Core Political (12/05/2018)
Reuters/Ipsos Data: Core Political (12/05/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (01/03/2019)
Reuters/Ipsos Data: Core Political (01/03/2019)Reuters/Ipsos Data: Core Political (01/03/2019)
Reuters/Ipsos Data: Core Political (01/03/2019)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (11/21/2018)
Reuters/Ipsos Data: Core Political (11/21/2018)Reuters/Ipsos Data: Core Political (11/21/2018)
Reuters/Ipsos Data: Core Political (11/21/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (11/28/2018)
Reuters/Ipsos Data: Core Political (11/28/2018)Reuters/Ipsos Data: Core Political (11/28/2018)
Reuters/Ipsos Data: Core Political (11/28/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (11/14/2018)
Reuters/Ipsos Data: Core Political (11/14/2018)Reuters/Ipsos Data: Core Political (11/14/2018)
Reuters/Ipsos Data: Core Political (11/14/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (01/16/2018)
Reuters/Ipsos Data: Core Political (01/16/2018)Reuters/Ipsos Data: Core Political (01/16/2018)
Reuters/Ipsos Data: Core Political (01/16/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (12/12/2018)
Reuters/Ipsos Data: Core Political (12/12/2018)Reuters/Ipsos Data: Core Political (12/12/2018)
Reuters/Ipsos Data: Core Political (12/12/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (01/09/2018)
Reuters/Ipsos Data: Core Political (01/09/2018)Reuters/Ipsos Data: Core Political (01/09/2018)
Reuters/Ipsos Data: Core Political (01/09/2018)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (12/19/2018)
 Reuters/Ipsos Data: Core Political (12/19/2018) Reuters/Ipsos Data: Core Political (12/19/2018)
Reuters/Ipsos Data: Core Political (12/19/2018)Ipsos Public Affairs
 
Amárach Economic Recovery Index July 2014
Amárach Economic Recovery Index July 2014Amárach Economic Recovery Index July 2014
Amárach Economic Recovery Index July 2014Amarach Research
 
Reuters/Ipsos Data: Core Political (04/03/2019)
Reuters/Ipsos Data: Core Political (04/03/2019)Reuters/Ipsos Data: Core Political (04/03/2019)
Reuters/Ipsos Data: Core Political (04/03/2019)Ipsos Public Affairs
 
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)Ipsos Public Affairs
 
Reuters/Ipsos Data: Core Political (04/10/2019)
Reuters/Ipsos Data: Core Political (04/10/2019)Reuters/Ipsos Data: Core Political (04/10/2019)
Reuters/Ipsos Data: Core Political (04/10/2019)Ipsos Public Affairs
 
U.S. national registered voter survey on Iran nuclear deal--DATA REPORT
U.S. national registered voter survey on Iran nuclear deal--DATA REPORTU.S. national registered voter survey on Iran nuclear deal--DATA REPORT
U.S. national registered voter survey on Iran nuclear deal--DATA REPORTThe Israel Project
 
Gates Foundation: Goalkeepers Global Youth Outlook Poll
Gates Foundation: Goalkeepers Global Youth Outlook PollGates Foundation: Goalkeepers Global Youth Outlook Poll
Gates Foundation: Goalkeepers Global Youth Outlook PollIpsos Public Affairs
 
Reuters/Ipsos Data: Core Political (01/23/2019)
Reuters/Ipsos Data: Core Political (01/23/2019)Reuters/Ipsos Data: Core Political (01/23/2019)
Reuters/Ipsos Data: Core Political (01/23/2019)Ipsos Public Affairs
 

Similar to The Public Opinion Landscape - Energy and the Environment (20)

Public opinion landscape - energy and the environment
Public opinion landscape - energy and the environmentPublic opinion landscape - energy and the environment
Public opinion landscape - energy and the environment
 
The Shock of the New? Britain in 2015
The Shock of the New? Britain in 2015The Shock of the New? Britain in 2015
The Shock of the New? Britain in 2015
 
Pew Research Center 2015 Climate Change Presentation
Pew Research Center 2015 Climate Change PresentationPew Research Center 2015 Climate Change Presentation
Pew Research Center 2015 Climate Change Presentation
 
Public Opinion Landscape: Brexit
Public Opinion Landscape: Brexit Public Opinion Landscape: Brexit
Public Opinion Landscape: Brexit
 
Reuters/Ipsos Data: Core Political (12/05/2018)
Reuters/Ipsos Data: Core Political (12/05/2018)Reuters/Ipsos Data: Core Political (12/05/2018)
Reuters/Ipsos Data: Core Political (12/05/2018)
 
Reuters/Ipsos Data: Core Political (01/03/2019)
Reuters/Ipsos Data: Core Political (01/03/2019)Reuters/Ipsos Data: Core Political (01/03/2019)
Reuters/Ipsos Data: Core Political (01/03/2019)
 
Reuters/Ipsos Data: Core Political (11/21/2018)
Reuters/Ipsos Data: Core Political (11/21/2018)Reuters/Ipsos Data: Core Political (11/21/2018)
Reuters/Ipsos Data: Core Political (11/21/2018)
 
Reuters/Ipsos Data: Core Political (11/28/2018)
Reuters/Ipsos Data: Core Political (11/28/2018)Reuters/Ipsos Data: Core Political (11/28/2018)
Reuters/Ipsos Data: Core Political (11/28/2018)
 
Reuters/Ipsos Data: Core Political (11/14/2018)
Reuters/Ipsos Data: Core Political (11/14/2018)Reuters/Ipsos Data: Core Political (11/14/2018)
Reuters/Ipsos Data: Core Political (11/14/2018)
 
Reuters/Ipsos Data: Core Political (01/16/2018)
Reuters/Ipsos Data: Core Political (01/16/2018)Reuters/Ipsos Data: Core Political (01/16/2018)
Reuters/Ipsos Data: Core Political (01/16/2018)
 
Reuters/Ipsos Data: Core Political (12/12/2018)
Reuters/Ipsos Data: Core Political (12/12/2018)Reuters/Ipsos Data: Core Political (12/12/2018)
Reuters/Ipsos Data: Core Political (12/12/2018)
 
Reuters/Ipsos Data: Core Political (01/09/2018)
Reuters/Ipsos Data: Core Political (01/09/2018)Reuters/Ipsos Data: Core Political (01/09/2018)
Reuters/Ipsos Data: Core Political (01/09/2018)
 
Reuters/Ipsos Data: Core Political (12/19/2018)
 Reuters/Ipsos Data: Core Political (12/19/2018) Reuters/Ipsos Data: Core Political (12/19/2018)
Reuters/Ipsos Data: Core Political (12/19/2018)
 
Amárach Economic Recovery Index July 2014
Amárach Economic Recovery Index July 2014Amárach Economic Recovery Index July 2014
Amárach Economic Recovery Index July 2014
 
Reuters/Ipsos Data: Core Political (04/03/2019)
Reuters/Ipsos Data: Core Political (04/03/2019)Reuters/Ipsos Data: Core Political (04/03/2019)
Reuters/Ipsos Data: Core Political (04/03/2019)
 
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)
Reuters/Ipsos Core Political Survey: Coronavirus Tracker (04/01/2020)
 
Reuters/Ipsos Data: Core Political (04/10/2019)
Reuters/Ipsos Data: Core Political (04/10/2019)Reuters/Ipsos Data: Core Political (04/10/2019)
Reuters/Ipsos Data: Core Political (04/10/2019)
 
U.S. national registered voter survey on Iran nuclear deal--DATA REPORT
U.S. national registered voter survey on Iran nuclear deal--DATA REPORTU.S. national registered voter survey on Iran nuclear deal--DATA REPORT
U.S. national registered voter survey on Iran nuclear deal--DATA REPORT
 
Gates Foundation: Goalkeepers Global Youth Outlook Poll
Gates Foundation: Goalkeepers Global Youth Outlook PollGates Foundation: Goalkeepers Global Youth Outlook Poll
Gates Foundation: Goalkeepers Global Youth Outlook Poll
 
Reuters/Ipsos Data: Core Political (01/23/2019)
Reuters/Ipsos Data: Core Political (01/23/2019)Reuters/Ipsos Data: Core Political (01/23/2019)
Reuters/Ipsos Data: Core Political (01/23/2019)
 

More from GloverParkGroup

Navigating COVID-19 - May 26
Navigating COVID-19 - May 26Navigating COVID-19 - May 26
Navigating COVID-19 - May 26GloverParkGroup
 
Report: Understanding Policy Influencers’ Priorities in a Post-COVID World
Report: Understanding Policy Influencers’ Priorities in a Post-COVID WorldReport: Understanding Policy Influencers’ Priorities in a Post-COVID World
Report: Understanding Policy Influencers’ Priorities in a Post-COVID WorldGloverParkGroup
 
COVID-19 and The State of the Election
COVID-19 and The State of the ElectionCOVID-19 and The State of the Election
COVID-19 and The State of the ElectionGloverParkGroup
 
GPG Public Opinion Landscape (March 2018)
GPG Public Opinion Landscape (March 2018)GPG Public Opinion Landscape (March 2018)
GPG Public Opinion Landscape (March 2018)GloverParkGroup
 
GPG Public Opinion Landscape
GPG Public Opinion LandscapeGPG Public Opinion Landscape
GPG Public Opinion LandscapeGloverParkGroup
 
Recent GPG Poll Among Trump Voters
Recent GPG Poll Among Trump VotersRecent GPG Poll Among Trump Voters
Recent GPG Poll Among Trump VotersGloverParkGroup
 
GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GloverParkGroup
 
The Public Opinion Landscape: From Obama to Trump
The Public Opinion Landscape: From Obama to TrumpThe Public Opinion Landscape: From Obama to Trump
The Public Opinion Landscape: From Obama to TrumpGloverParkGroup
 
GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GloverParkGroup
 
GPG’s Initial Post Election Analysis
GPG’s Initial Post Election AnalysisGPG’s Initial Post Election Analysis
GPG’s Initial Post Election AnalysisGloverParkGroup
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016GloverParkGroup
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016GloverParkGroup
 
Election 2016 – RNC & DNC Recap
Election 2016 – RNC & DNC RecapElection 2016 – RNC & DNC Recap
Election 2016 – RNC & DNC RecapGloverParkGroup
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016GloverParkGroup
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016GloverParkGroup
 

More from GloverParkGroup (20)

Navigating COVID-19 - May 26
Navigating COVID-19 - May 26Navigating COVID-19 - May 26
Navigating COVID-19 - May 26
 
Report: Understanding Policy Influencers’ Priorities in a Post-COVID World
Report: Understanding Policy Influencers’ Priorities in a Post-COVID WorldReport: Understanding Policy Influencers’ Priorities in a Post-COVID World
Report: Understanding Policy Influencers’ Priorities in a Post-COVID World
 
Navigating COVID-19
Navigating COVID-19Navigating COVID-19
Navigating COVID-19
 
COVID-19 and The State of the Election
COVID-19 and The State of the ElectionCOVID-19 and The State of the Election
COVID-19 and The State of the Election
 
Navigating COVID-19
Navigating COVID-19Navigating COVID-19
Navigating COVID-19
 
2020 election test
2020 election test2020 election test
2020 election test
 
Midterm election recap
Midterm election recapMidterm election recap
Midterm election recap
 
GPG Public Opinion Landscape (March 2018)
GPG Public Opinion Landscape (March 2018)GPG Public Opinion Landscape (March 2018)
GPG Public Opinion Landscape (March 2018)
 
Trump's First 100 Days
Trump's First 100 DaysTrump's First 100 Days
Trump's First 100 Days
 
GPG Public Opinion Landscape
GPG Public Opinion LandscapeGPG Public Opinion Landscape
GPG Public Opinion Landscape
 
Recent GPG Poll Among Trump Voters
Recent GPG Poll Among Trump VotersRecent GPG Poll Among Trump Voters
Recent GPG Poll Among Trump Voters
 
GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016
 
The Public Opinion Landscape: From Obama to Trump
The Public Opinion Landscape: From Obama to TrumpThe Public Opinion Landscape: From Obama to Trump
The Public Opinion Landscape: From Obama to Trump
 
GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016GPG Survey of Trump Voters, December 2016
GPG Survey of Trump Voters, December 2016
 
GPG’s Initial Post Election Analysis
GPG’s Initial Post Election AnalysisGPG’s Initial Post Election Analysis
GPG’s Initial Post Election Analysis
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016
 
Election 2016 – RNC & DNC Recap
Election 2016 – RNC & DNC RecapElection 2016 – RNC & DNC Recap
Election 2016 – RNC & DNC Recap
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016
 
The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016The Public Opinion Landscape: Election 2016
The Public Opinion Landscape: Election 2016
 

Recently uploaded

Global Terrorism and its types and prevention ppt.
Global Terrorism and its types and prevention ppt.Global Terrorism and its types and prevention ppt.
Global Terrorism and its types and prevention ppt.NaveedKhaskheli1
 
Geostrategic significance of South Asian countries.ppt
Geostrategic significance of South Asian countries.pptGeostrategic significance of South Asian countries.ppt
Geostrategic significance of South Asian countries.pptUsmanKaran
 
57 Bidens Annihilation Nation Policy.pdf
57 Bidens Annihilation Nation Policy.pdf57 Bidens Annihilation Nation Policy.pdf
57 Bidens Annihilation Nation Policy.pdfGerald Furnkranz
 
16042024_First India Newspaper Jaipur.pdf
16042024_First India Newspaper Jaipur.pdf16042024_First India Newspaper Jaipur.pdf
16042024_First India Newspaper Jaipur.pdfFIRST INDIA
 
Foreign Relation of Pakistan with Neighboring Countries.pptx
Foreign Relation of Pakistan with Neighboring Countries.pptxForeign Relation of Pakistan with Neighboring Countries.pptx
Foreign Relation of Pakistan with Neighboring Countries.pptxunark75
 
IndiaWest: Your Trusted Source for Today's Global News
IndiaWest: Your Trusted Source for Today's Global NewsIndiaWest: Your Trusted Source for Today's Global News
IndiaWest: Your Trusted Source for Today's Global NewsIndiaWest2
 
Rohan Jaitley: Central Gov't Standing Counsel for Justice
Rohan Jaitley: Central Gov't Standing Counsel for JusticeRohan Jaitley: Central Gov't Standing Counsel for Justice
Rohan Jaitley: Central Gov't Standing Counsel for JusticeAbdulGhani778830
 
15042024_First India Newspaper Jaipur.pdf
15042024_First India Newspaper Jaipur.pdf15042024_First India Newspaper Jaipur.pdf
15042024_First India Newspaper Jaipur.pdfFIRST INDIA
 
Political-Ideologies-and-The-Movements.pptx
Political-Ideologies-and-The-Movements.pptxPolitical-Ideologies-and-The-Movements.pptx
Political-Ideologies-and-The-Movements.pptxSasikiranMarri
 

Recently uploaded (9)

Global Terrorism and its types and prevention ppt.
Global Terrorism and its types and prevention ppt.Global Terrorism and its types and prevention ppt.
Global Terrorism and its types and prevention ppt.
 
Geostrategic significance of South Asian countries.ppt
Geostrategic significance of South Asian countries.pptGeostrategic significance of South Asian countries.ppt
Geostrategic significance of South Asian countries.ppt
 
57 Bidens Annihilation Nation Policy.pdf
57 Bidens Annihilation Nation Policy.pdf57 Bidens Annihilation Nation Policy.pdf
57 Bidens Annihilation Nation Policy.pdf
 
16042024_First India Newspaper Jaipur.pdf
16042024_First India Newspaper Jaipur.pdf16042024_First India Newspaper Jaipur.pdf
16042024_First India Newspaper Jaipur.pdf
 
Foreign Relation of Pakistan with Neighboring Countries.pptx
Foreign Relation of Pakistan with Neighboring Countries.pptxForeign Relation of Pakistan with Neighboring Countries.pptx
Foreign Relation of Pakistan with Neighboring Countries.pptx
 
IndiaWest: Your Trusted Source for Today's Global News
IndiaWest: Your Trusted Source for Today's Global NewsIndiaWest: Your Trusted Source for Today's Global News
IndiaWest: Your Trusted Source for Today's Global News
 
Rohan Jaitley: Central Gov't Standing Counsel for Justice
Rohan Jaitley: Central Gov't Standing Counsel for JusticeRohan Jaitley: Central Gov't Standing Counsel for Justice
Rohan Jaitley: Central Gov't Standing Counsel for Justice
 
15042024_First India Newspaper Jaipur.pdf
15042024_First India Newspaper Jaipur.pdf15042024_First India Newspaper Jaipur.pdf
15042024_First India Newspaper Jaipur.pdf
 
Political-Ideologies-and-The-Movements.pptx
Political-Ideologies-and-The-Movements.pptxPolitical-Ideologies-and-The-Movements.pptx
Political-Ideologies-and-The-Movements.pptx
 

The Public Opinion Landscape - Energy and the Environment

  • 1. A p r i l 2 0 1 5 ! Public Opinion Landscape: Energy and the Environment
  • 2. PAGE 2 TA B L E O F C O N T E N T S Slide! Current Landscape! 3! Energy Policy & Political Perceptions! 11! Energy Sources! 23! Digital Snapshot! 30!
  • 3. C u r r e n t L a n d s c a p e !
  • 4. Source: Gallup Poll, March 5-8, 2015 PAGE 4 AMERICAN VIEWS O N T HE Q UALI TY O F ENVI R ONM ENT REM AIN C O N S I S T E N T O V E R PA S T 5 Y E A R S Right now, do you think the quality of the environment in the country as a whole is getting better or getting worse?! Getting worse Getting better Note: “Same” and “no opinion” results not shown 57% 54% 57% 58% 63% 67% 67% 68% 51% 48% 48% 49% 49% 50% 51% 36% 40% 33% 34% 29% 25% 25% 26% 41% 41% 42% 42% 41% 42% 41% 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
  • 5. Source: Pew Research Center: August 15-25, 2014 PAGE 5 MOST AMERIC ANS SAY THERE I S EVI DENCE OF TEMP ERATURE C H A N G E O V E R PA S T D E C A D E S Note: “DK/ref” results not shown From what you’ve read and heard, is there solid evidence that the average temperature on earth has been getting warmer over the past decades, or not? [If yes, why?]! 33% 32% 34% 28% 26% 27% 26% 35% 25% 36% 34% 36% 38% 42% 42% 44% 40% 46% 16% 18% 18% 18% 19% 23% 18% 18% 22% Sept  2009   Oct  2010   Feb  2011   Nov  2011   Oct  2012   Mar  2013   Oct  2013   Mar  2014   Aug  2014   Yes - Mostly because of natural patterns in the earth's environment Yes - Mostly because of human activity such as burning fossil fuels No
  • 6. PAGE 6 MAJORITY OF AMERI CANS THI NK THAT G LO BAL WARM ING IS H A P P E N I N G ; E X A G G E R AT I N G R I S K S I S M O S T U S E D A R G U M E N T AGAINST IT Yes 56% No 20% Not Sure 23% Refused 1% 7% 29% 38% 42% 58% I could be conviced global warming is happening Global warming is not caused by human activity Global warming is a hoax I don't find the scientific evidence convincing Some people and the press are exaggerating the risks of global warming Do you think that global warming is happening, or do you think global warming is not happening?! Please indicate which statements describe your opinion(s) about global warming – even if it is not exactly right. You may choose more than one.! Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
  • 7. Source: CBS News Polls: February 6-10, 2013; February 19-23, 2014; September 10-14, 2014, PAGE 7 AND MAJORITY OF AMERI CANS NO W BELI EVE GL OB AL WARM ING IS CAUSED BY HUMAN ACTIVITY Human activity 54% Natural patterns 31% Global warming does not exist 10% Caused by both 3% Don't know what causes it 2% Sept  -­‐  2014  Which statement comes closest to your view about global warming? ! 1. Global warming is caused mostly by human activity such as burning fossil fuels. ! 2. Global warming is caused mostly by natural patterns in the earth's environment. ! 3. Global warming does not exist.! Human activity 45% Natural patterns 34% Global warming does not exist 14% Caused by both 3% Don't know what causes it 4% Feb  -­‐  2014   Human activity 49% Natural patterns 31% Global warming does not exist 10% Caused by both 6% Don't know what causes it 4% Feb  -­‐  2013  
  • 8. Source: Gallup Poll, March 5-8, 2015 PAGE 8 MOST AMERIC ANS SAY THEY W O RRY A G REAT DEAL OR A FAIR AMOUN T ABOUT GLO BAL WARM I NG 58% 51% 62% 65% 66% 60% 52% 51% 55% 58% 56% 55% 40% 47% 36% 34% 33% 40% 48% 48% 45% 43% 43% 45% 2003 2004 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 I’m going to read you a list of environmental problems. As I read each one, please tell me if you personally worry about this problem a great deal, a fair amount, only a little, or not at all. First, how much do you worry about [global warming]?! Worry a great deal/a fair amount Only a little/not at all
  • 9. Source: Gallup Poll, March 5-8, 2015 PAGE 9 YET AMERICANS AR E M OR E LI KELY TO SAY THE SERIOUS NES S OF GLOBAL WARMING IS EXAGGERATED; ALTHOUGH INCREASING N U M B E R S S AY U N D E R E S T I M AT E D 31% 33% 38% 31% 30% 33% 35% 41% 48% 43% 42% 41% 42% 42% 32% 29% 25% 29% 28% 29% 33%29% 24% 26% 24% 24% 23% 21% 32% 33% 33% 35% 38% 35% 29% 28% 25% 29% 31% 33% 33% 35% 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Thinking about what is said in the news, in your view is the seriousness of global warming – [generally exaggerated, generally correct, or is it generally underestimated]?! Note: “DK/ref” results not shown Exaggerated Underestimated Correct
  • 10. Source: Gallup Poll, March 5-8, 2015 PAGE 10 AND LARGE MAJORI TY CONTI NUE TO DO UBT G LO BAL WARM ING WILL SERIOUSLY IMPACT THEIR WAY OF LIFE 65% 62% 58% 60% 67% 61% 64% 64% 62% 33% 35% 40% 38% 32% 38% 34% 36% 37% 2002 2006 2008 2009 2010 2012 2013 2014 2015 Note: “No opinion” results not shown Do you think that global warming will pose a serious threat to you or your way of life in your lifetime?! No Yes
  • 11. E n e r g y P o l i c y & P o l i t i c a l P e r c e p t i o n s !
  • 12. PAGE 12 AMERICANS THINK T HAT PRO TECTI NG THE ENV IRONM ENT WIL L IMPROVE ECONOMIC GROWTH 15% 22% 60% Reduce economic growth and cost jobs Have no impact on economic growth or jobs Improve economic growth and provide new jobs Please indicate which one of these statements comes closest to your own views – even if its not exactly right. In the long run, protecting the environment will…! Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
  • 13. Source: Gallup Poll, March 5 – 8, 2015 PAGE 13 AMERICANS N OW ALSO SAY ENVI RO NM ENTAL PRO T ECT ION SHOULD BE GIVEN PRIO RITY O VER ENERG Y DEVELOP ME NT 36% 40% 40% 44% 39% 42% 34% 41% 46% 50% 39% 50% 47% 46% 40% 39% 52% 52% 49% 48% 52% 49% 58% 50% 47% 43% 55% 41% 44% 45% 51% 49% 2001   2002   2003   2004   2005   2006   2007   2008   2009   2010   2010   2011   2012   2013   2014   2015   With which one of these statements about the environment and energy production do you most agree – [ROTATED: protection of the environment should be given priority, even at the risk of limiting the amount of energy supplies – such as oil, gas, and coal – which the United States produces (or) development of U.S. energy supplies – such as oil, gas, and coal – should be given priority, even if the environment suffers to some extent]?! Note: Equal priority and No opinion results not shown Environmental protection Energy development
  • 14. PAGE 14 ENERGY/ENVIRONM ENT ISSUES NO T CO NSI DERED AS TOP PRIORITIES AS MUCH AS O THER I SSUES % Top Priority 2013 2014 2015 % Top Priority 2013 2014 2015 1 Defending the country from future terrorist attacks 71% 73% 76% 13 Protecting the Environment 52% 49% 51% 2 Strengthening the nation’s economy 86% 80% 75% 14 Addressing race relations in this country - - 49% 3 Improving the job situation 79% 74% 67% 15 Dealing with the moral breakdown of the country 40% 39% 48% 4 Improving the educational system 70% 69% 67% 16 Reforming the nation’s tax system 52% 55% 48% 5 Taking steps to make the Social Security system financially sound 70% 66% 66% 17 Dealing with the nation’s energy problem 45% 45% 46% 6 Reducing the budget deficit 72% 63% 64% 18 Reducing the influence of lobbyists and special interest groups in D.C. 44% 42% 43% 7 Reducing healthcare costs 63% 59% 64% 19 Improving the country’s roads, bridges, and public transportation systems 30% 39% 42% 8 Taking steps to make the Medicare system financially sound 65% 61% 61% 20 Dealing with the role of money in politics - - 42% 9 Reducing crime 55% 55% 57% 21 Supporting scientific research - - 41% 10 Dealing with the problems of poor and needy people 57% 49% 55% 22 Dealing with global warming 28% 29% 38% 11 Strengthening the U.S. military 41% 43% 52% 23 Dealing with global climate change - - 34% 12 Dealing with the issue of immigration - 40% 52% 24 Dealing with global trade issues 31% 28% 30% I’d like to ask you about priorities for President Obama and Congress this year. As I read from a list, tell me if you think each should be a top priority, important but lower priority, not too important or it should not be done. ! Source: Pew Research Center, January 7-11, 2015
  • 15. Source: Pew Research Center, January 7-11, 2015 PAGE 15 H A L F O F A M E R I C A N S F E E L P R O T E C T I N G T H E E N V I R O N M E N T SHOULD BE A TOP PRI ORI TY; RECENT I NCREA SE IN DE AL ING WITH GLOBAL WARMING AS A TOP PRIORITY Note: “DK/ref” results not shown I’d like to ask you about priorities for President Obama and Congress this year. As I read from a list, tell me if you think each should be a top priority, important but lower priority, not too important or it should not be done. ! 30% 28% 26% 25% 28% 29% 38% 60% 49% 50% 52% 45% 45% 46%41% 44% 40% 43% 52% 49% 51% 2009 2010 2011 2012 2013 2014 2015 % Top Priority [Energy/Environment Issues Only] Protecting the environment Dealing with the nation’s energy problem Dealing with Global Warming
  • 16. Source: Gallup Poll, March 5 – 8, 2015 PAGE 16 N E A R LY H A L F C O N T I N U E TO T H I N K T H E G O V E R N M E N T I S D O I N G TO O L I T T L E TO P R O T E C T T H E E N V I R O N M E N T 7% 5% 5% 4% 15% 16% 17% 16% 17% 16% 51% 55% 58% 62% 46% 49% 51% 47% 48% 48% 37% 37% 34% 33% 35% 33% 30% 35% 34% 34% 2003 2004 2005 2006 2010 2011 2012 2013 2014 2015 Too little About the right amount Too much Do you think the U.S. government is doing too much, too little, or about the right amount in terms of protecting the environment?! Note: “No opinion” results not shown President Obama took office in 2008
  • 17. Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 17 EIGHT IN TEN AMERI CANS SUPPO RT REQ UI RI NG B ET TE R FUE L EFFICIENCY; LESS SUPPO RT FO R O THER PO LI CIES 41% 56% 58% 81% 53% 40% 37% 15% Promoting increased use of nuclear power Allowing more offshore oil and gas drilling Allowing more mining and drilling on federal land Requiring better fuel efficency for cars and trucks Favor Oppose Note: Don’t know response not shown As I read some possible government policies to address America’s energy supply, tell me whether you would favor or oppose each. First, would you favor or oppose the government…?!
  • 18. PAGE 18 H O W E V E R , A M A J O R I T Y F E E L S T H AT S A F E T Y I S T H E R E S P O N S I B I L I T Y O F C O R P O R AT I O N S 35% 62% It is the responsibility of government to make sure that energy companies keep consumers and workers safe while conducting their business It is the responsibility of energy companies to make sure that consumers and workers are safe, regardless of what government regulations exist And when it comes to safety around energy sources, which comes closer to your opinion – even if neither is exactly right:! Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
  • 19. PAGE 19 AMERICANS C ONTINUE TO SEE O BAM A BETTER O N PROT ECT ING THE ENVIRONMENT THAN IMPROVING ENERGY POLICY Do you think Barack Obama is doing a good job or a poor job in handling each of the following issues as president? [% good job]! Protecting the nation’s environment Improving the nation’s energy policy Note: No opinion results not shown 79% 52% 55% 56% 55% 51% 52% 72% 43% 41% 42% 46% 42% 39% 2009 2010 2011 2012 2013 2014 2015 Source: Gallup Poll, March 5-8, 2015
  • 20. PAGE 20 H A L F O F A M E R I C A N S FAV O R U . S . PA RT I C I PAT I O N I N T H E D E V E L O P M E N T O F A N I N T E R N AT I O N A L T R E AT Y A D D R E S S I N G GLOBAL WARMING Do you favor, oppose or neither favor nor oppose U.S. participation in the development of a new international treaty to address global warming?! Favor 50% Oppose 23% Don't lean either way 27% Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014
  • 21. Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014 PAGE 21 AMERICANS D IVIDE D O N H O W PRESI DENT O B AM A S HOUL D H A N D L E A N I N T E R N AT I O N A L A G R E E M E N T A D D R E S S I N G G L O B A L WA R M I N G 37% 36% 22% President Obama should negotiate and act on a new international agreement to address global warming even if it will not be approved by the U.S. Senate President Obama should only negotiate a new international agreement to address global warming if it will be approved by the U.S. Senate President Obama should not pursue a new international agreement to address global warming Note: Refused not shown. Which of the following comes closer to your opinion about how President Obama should handle negotiations for developing a new international agreement to address global warming?!
  • 22. PAGE 22 H O W E V E R , S I X I N T E N A M E R I C A N S T H I N K T H E U . S . SHOULD BE A L E A D E R O N G L O B A L WA R M I N G Which of the following comes closer to your opinion?! 16% 18% 61% The United States should not take action on global warming, regardless of what other countries do The United States should avoid taking action on global warming unless other countries take action too The United States should be a leader on global warming, even if it means taking action when other countries do not Source: Associated Press-NORC Center for Public Affairs Research Poll, November 19 – December 1, 2014 Note: Refused not shown
  • 23. E n e r g y S o u r c e s !
  • 24. Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 24 A M A J O R I T Y O F A M E R I C A N S B E L I E V E T H E U . S . I S P R O D U C I N G MORE ENERGY Increasing 54%About the same 27% Decreasing 10% Don't Know 9% From what you’ve read and heard, has the amount of energy produced in the United States been increasing, decreasing, or staying about the same in recent years?!
  • 25. Source: Pew Research Center Poll, Dec. 3-7, 2014 PAGE 25 A M A J O R I T Y O F A M E R I C A N S B E L I E V E T H AT T H E U . S . N E E D S TO FOCUS ON DEVELOPING ALTERNATIVE SOURCES OF ENERGY 63% 47% 65% 60% 29% 39% 28% 30% 2011 2012 2013 2014 Developing alternative sources such as wind, solar and hydrogen technology Expanding exploration and production of oil, coal and natural gas Right now, which ONE of the following do you think should be the more important priority for addressing America’s energy supply?!
  • 26. Source: Gallup Poll, March 5-8 2015 PAGE 26 MORE AMERICANS W OUL D LI KE I NCREASED EM PHA SIS ON SOLAR, FEWER WO ULD LI KE TO SEE M O RE E MPHASIS ON N AT U R A L G A S A N D O I L 76% 71% 65% 46% 37% 31% 79% 70% 55% 41% 35% 28% Solar power Wind Natural gas Oil Nuclear power Coal % More Emphasis 2013 2015 Do you think that as a country, the United States should put more emphasis, less emphasis or about the same emphasis as it does now on producing domestic energy from each of the following sources?! +3   -­‐1   -­‐10   -­‐5   -­‐2   -­‐3  
  • 27. PAGE 27 AMERICANS WORRY M O ST ABO UT RI SKS TO THE ENVIRONME NT FROM NUCLEAR, COAL AND OIL 3% 3% 3% 3% 2% 3% 3% 3% 25% 29% 27% 43% 56% 61% 69% 67%36% 37% 39% 37% 28% 26% 20% 22% 36% 31% 30% 17% 14% 10% 9% 9% Nuclear Coal Oil Natural Gas Water (dams, tidal power) Geothermal (capturing natural heat emitted by the earth) Solar Wind Very/Extremely  concerned   Moderately  concerned   Not  too/Not  at  all  concerned   Refused   Source: AP/NORC, Nov. 20 – Dec. 1, 2014 How concerned are you about the risks posed to the environment by each of the following energy sources?!
  • 28. Source: The Harris Poll, Oct. 15-20, 2014 PAGE 28 AMERICANS BELIEVE THAT SO LAR ENERG Y WI LL M AK E A MA JOR C O N T R I B U T I O N I N T H E L O N G T E R M Major 31% Minor 53% Hardly Any 16% Next 2 to 5 years Major 57% Minor 35% Hardly Any 8% Next 15 to 20 Years +26 in those who think Solar Energy will make a major contribution Thinking ahead to the next two to five years, do you feel that solar energy will make a major contribution in meeting our energy needs, a minor contribution, or hardly any contribution at all?! What about in the next 15 to 20 years? Do you think that solar energy will make a major contribution, a minor contribution, or hardly any contribution at all in meeting our energy needs?!
  • 29. Source: Pew Research Center, November 6-9, 2014 PAGE 29 AMERICANS’ OPINIO N O F FRACKING DEPENDS ON THE WAY YOU ASK THE QUESTION Do you support or oppose increased use of fracking, a drilling method that uses high- pressure water and chemicals to extract oil and natural gas from underground rock formations?! 41% 47% 12% Favor Oppose Don't Know 40% 40% 19% Favor Oppose No Opinion Do you favor or oppose hydraulic fracturing or “fracking” as a means of increasing the production of natural gas and oil in the U.S.?! Source: Gallup Poll, March 5-8, 2015 30% 26% 19% 24% Favor Oppose Neutral Not sure Do you favor or oppose the increased use of fracking to extract oil and natural gas from underground rock formations?! Source: YouGov, March 20-23, 2015
  • 30. G P G D i g i t a l S n a p s h o t !
  • 31. C L I M AT E C H A N G E , T H E N O RT H E A S T W I N T E R S TO R M A N D T H E C A L I F O R N I A D R O U G H T In order to get a better understanding of some of the prominent online conversations around Energy and Environment, GPG conducted an analysis of the online conversation from January 1 to March 31, 2015, that examined mentions of climate change in relation to the northeast winter storms and the California drought situation.! •  GPG used online media analysis tools to capture media results from the full spectrum of digital and social media sources including:! •  Online News •  Forums •  Blogs •  Social Media (Twitter, Facebook, Instagram, Google+, Tumblr, etc.) •  GPG then conducted both quantitative and qualitative analysis of the data to derive the following insights.!
  • 32. PAGE 32 JANUARY TO MARC H, CALI FO RNI A DRO UG HT RECE IVE D MORE C O V E R A G E C O N N E C T E D TO C L I M AT E C H A N G E T H A N T H E N O RT H E A S T W I N T E R S TO R M S California Drought 67% Northeast Winter Storms 33% Comparing Volume of Online Results GPG Original Digital Research POTENTIAL DRIVERS BEHIND VOLUME DIFFERENCE •  The northeast winter storms were individual occurrences, whereas the California drought is ongoing. •  Much of the discussion and coverage of both topics stemmed from online news that covered scientific articles. There were more mentions of scientific articles concerning the California drought that there were about the Northeast winter storms. •  69% of mentions about scientific proof discussed the California Drought situation, while 31% of them focused on the Northeast winter storms. •  This may be because the California drought has been going on for a number of years, giving scientists more time to study potential causes, whereas the Northeast winter storms’ duration was much shorter.
  • 33. PAGE 33 VOLUME PEAKS FO R CAL IF O RNI A DRO UG HT A ND NORTHE AS T WINTER STORMS 0 200 400 600 800 1000 1200 1400 1600 1800 2000 1/1/15 1/3/15 1/5/15 1/7/15 1/9/15 1/11/15 1/13/15 1/15/15 1/17/15 1/19/15 1/21/15 1/23/15 1/25/15 1/27/15 1/29/15 1/31/15 2/2/15 2/4/15 2/6/15 2/8/15 2/10/15 2/12/15 2/14/15 2/16/15 2/18/15 2/20/15 2/22/15 2/24/15 2/26/15 2/28/15 3/2/15 3/4/15 3/6/15 3/8/15 3/10/15 3/12/15 3/14/15 3/16/15 3/18/15 3/20/15 3/22/15 3/24/15 3/26/15 3/28/15 3/30/15 California Drought Northeast Winterstorm Imminent $1 billion water spending plan to be signed by Governor Brown to combat effects of climate change in California; Many fear water rationing.! Stanford research study concludes that human driven global warming is behind the increasingly frequent and severe droughts – including the current drought in California. It predicts that the droughts will only get worse.! Discussion of President Obama’s State of the Union Address – he associates climate change with record temperatures and droughts throughout the country and in California.! Historic blizzard “Juno” hits the Northeast. Bill Nye “The Science Guy” says the storms are caused by climate change. In interviews Al Sharpton and Governor Cuomo also blame the storms on climate change.! GPG Original Digital Research Mentions
  • 34. PAGE 34 C O N V E R S AT I O N O F B O T H D R O U G H T A N D S TO R M S D R I V E N B Y SCIENTIFIC STUDIES SUMM ARI ZED I N O NLI NE NEWS 34% 29% 17% 11% 6% 19% 29% 25% 15% 8% Twitter News Blog Facebook Forums California Drought Northeast Winterstorm Most conversation (63%) around the California drought situation was on news and Twitter. Tweets were comprised mainly of links to previously published studies or news articles. Most conversation (54%) around the Northeast winter storms was on news and blogs. Blog posts summarized news articles and linked to scientific studies. TOP 3 ARTICLES DRIVING CONVERSATION FOR THIS TIME PERIOD California drought: •  Anthropogenic Warming Has Increased Drought Risk in California (National Academy of Sciences, 3/2/2015) •  NASA responds to California’s evolving drought, (NASA, 2/25/2014) •  Causes and Predictability of the 2011 – 2014 California Drought, (Climate Program Office, 12/2014) Northeast Winter storms: •  The Climate Science Behind New England’s Historic Blizzard (Climate Progress, 1/26/2015) •  Blizzard 2015: What Went Wrong With the Forecasting (WSJ, 1/27/2015) •  Blizzard of Nor’Easters No Surprise, Thanks to Climate Change (National Geographic, 1/26/2015) GPG Original Digital Research
  • 35. PAGE 35 C A L I F O R N I A D R O U G H T C O N V E R S AT I O N L E A N S N E G AT I V E ; H I G H L I G H T E D B Y F O C U S O N G R O U P S F R O M E A C H E X T R E M E Neutral 90% Negative 9% Positive 2% Online Sentiment - California Drought Negative, 72% Sentiment Breakdown Negative 84% Positive 16% Negative Results •  Discussion surrounding the extensive negative effects that the drought, and therefore climate change, have had on California communities. •  Negative comments directed at “climate change deniers” and “fear-mongering eco-groups” from various sides of the debate. •  Articles decrying the lack of immediate response to the drought in California and to climate change more broadly. Positive Results •  Positive reactions to fundraisers and other events conducted to raise awareness and money for climate change. •  Encouragement for those who are attempting to save water, and engaging in other means to lessen personal impact that contributes to climate change. GPG Original Digital Research
  • 36. PAGE 36 N O RT H E A S T W I N T E R S TO R M S S I M I L A R C O N V E R S AT I O N ; D O M I N AT E D B Y C R I T I C I S M O F C L I M AT E C H A N G E D E N I E R ARGUMENTS Neutral 91% Negative 6% Positive 2% Online Sentiment – Northeast Winter Storms Sentiment Breakdown Negative, 72% Positive, 28% Negative 72% Positive 28% Negative Results •  Negative comments directed at climate change deniers for disagreeing with the notion that extreme cold weather is a symptom of global warming– including criticism of Senator Inhofe’s speech in which he used the existence of a snowball as evidence against the idea of global warming. •  Criticisms of Florida Governor Rick Scott for banning the use of the term “climate change.” •  Articles about the negative impact of not immediately responding to climate change. Positive Results •  Amused responses to some climate deniers arguments about the storm in the Northeast. •  Positive reactions to individuals attempting to address climate change or create broader awareness (e.g. Jon Stewart’s segment on climate change). GPG Original Digital Research
  • 37. 1025 F Street NW, 9th Floor! Washington, DC 20004! 121 East 24th Street, 10th Floor ! New York, NY 10010! 202.337.0808 | GPG.COM! G P G R e s e a r c h ! ! G P G h a s a f u l l - s e r v i c e r e s e a r c h t e a m o f f e r i n g a f u l l c o m p l e m e n t o f q u a l i t a t i v e a n d q u a n t i t a t i v e p u b l i c o p i n i o n , a s w e l l a s d i g i t a l , r e s e a r c h s e r v i c e s . W e u s e r e s e a r c h t o i n f o r m m e s s a g e d e v e l o p m e n t a n d c o m m u n i c a t i o n s t r a t e g y , a s w e l l a s t o h e l p c l i e n t s a s s e s s a n d m o n i t o r c r i t i c a l i s s u e s a n d t r a c k t h e e f f e c t i v e n e s s o f s t r a t e g i c c o m m u n i c a t i o n c a m p a i g n s . ! ! G P G h a s e x t e n s i v e e x p e r i e n c e c o n d u c t i n g r e s e a r c h o n c o m p l e x i s s u e s a n d p o l i t i c a l t o p i c s w i t h d i v e r s e a u d i e n c e s . W e g o b e y o n d t h e s t a n d a r d Q & A , u s i n g i n n o v a t i v e , p r o j e c t i v e t e c h n i q u e s t o u n c o v e r k e y i n s i g h t s . T h e r e s u l t i s a c t i o n a b l e r e s e a r c h t h a t h e l p s s h a p e o u r c l i e n t s ’ m e s s a g i n g a n d s t r a t e g y . ! For more information about this presentation or to find out more about GPG’s research capabilities contact: Jason Boxt (jboxt@gpg.com)