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AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
AEM - eCommerce Integration Patterns
1
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Approach
¤  Reference Architecture
¤  Platform Evolution
¤  Integration Points
¤  Integration Patterns
¤  Performance Evaluation
¤  Comparison Matrix
2
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Reference Architecture
3
Web Server, CDN
Application Tier
Web Tier
MDM IAM CRM ERP OMS Data Tier
REST ESB API SSO Payments Services Tier
Enterprise Search Web Apps
AEM eCommerce (PIM / PCM)
Portal Mobile Apps
DAM PoS
Analytics
Target
Campaign
Audience Manager
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Platform Evolution
¤  Core Platform consists of
¤  WCM
¤  Commerce Engine
¤  Evolution
¤  New WCM and Commerce Engine
¤  Replace one of existing platforms
¤  Upgrade from a single platform for both content and commerce
¤  Start with Commerce Engine, then introduce WCM (AEM)
4
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Integration Points
5
WCM
UI
Content
Products
Users
Meta-data
Assets
Commerce
UI
Content
Products
Users
Meta-data
Assets
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Integration Patterns
¤  Integration Patterns
¤  Unified UI
¤  Modern Web Application Framework
¤  Distributed UI
6
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Unified UI Pattern
7
Web Server
End Users
Browser
AEM
Commerce
Backend
UI
Content
Products
Meta-data
Users
Services
Search
¤  AEM is the only presentation layer
¤  Commerce Engine Integration for importing
Products, Taxonomy, Meta-data into AEM
¤  Run-time integration with Commerce
Engine for dynamic attributes look-up,
authentication, cart
¤  Run-time service calls are stateless
¤  Enterprise Services integration for backend
services, SSO, search and other services as
needed
¤  For high volume catalogues, consider
alternatives to importing as needed
¤  Dynamic lookup from Commerce Engine
¤  Move all products to an Intermediate Layer –
Ex: Search Engine
¤  Apply Web Server Proxy (mod_proxy) to
integrate Ajax services
¤  Develop proxy servlet (as needed) for Author /
Publisher integration with Ajax services
Batch
Real-time
Master Data
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Modern Web Application Framework
8
Web Server
End Users
Browser
AEM
Commerce
Backend
Content Services
Products
Meta-data
Users
Services
Search
¤  The Presentation layer is embedded in AEM
¤  Presentation Layer could also be directly
deployed to the Web Server
¤  Commerce Engine would provide
Commerce Services for integration with UI
handlers in front-end
¤  Run-time integration with Commerce
Engine for dynamic attributes look-up,
authentication, cart
¤  Run-time integration with AEM for content
Services
¤  Run-time service calls are stateless
¤  Enterprise Services integration for backend
services, SSO, search and other services as
needed
¤  Complex AEM Preview customization is
needed
¤  Custom Content Entry methods are used in
some cases – Eg: Excel importBatch
Real-time
Products
Meta-data
UI
UI
Master Data
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Distributed UI Pattern
9
¤  AEM shares presentation layer with
Commerce Engine
¤  Service based Commerce Engine
Integration for building global UI elements
in AEM and session synchronization
¤  Session Synchronization could be achieved
in multiple ways
¤  Shared Cookie
¤  Pixel include
¤  Commerce Engine is positioned as UI Layer
for Commerce Content
¤  Synchronization of content Activation is
essential
¤  Apply Web Server Proxy (mod_proxy) to
integrate with Commerce UI and Services
¤  Develop proxy servlet (as needed) for Author /
Publisher integration with Content UI and
services
Batch
Real-time
Web Server
End Users
Browser
AEM
Commerce
Backend
Marketing Content
UI
PDP
Checkout
Profile
Users
Services
Search
Master Data
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Performance Evaluation
¤  Web Rendering
¤  Cache Ratio
¤  Authoring
¤  Concurrency
¤  Background Process
¤  DAM Import
¤  Product Import
¤  Activation
¤  Synchronized Activation
¤  Search Integration
¤  Assets Rendition
¤  Batch Import
¤  Query / Walking the tree
¤  Authoring – Dynamic Rendering
¤  Product Detail Page
¤  Components (Related Products)
¤  Faceted Product Search
¤  Dev/Ops
¤  JCR Management
¤  Version Management
10
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Comparison Matrix
11
Factors Unified UI Modern Web Applications Distributed UI
Authoring Ease 5 2 3
Ease of Content Translation 5 4 3
Content Volume 2 5 3
Activation Ease 5 2 3
Preview 5 2 3
Marketing Cloud Integration 5 3 4
Leverage AEM Features 5 3 4
Upgrade Ease 5 3 4
Time to Market 4 4 4
AEM - eCommerce Integration Patterns
Gowrishankar Viswanathan
Special Thanks to..
12
Our host Our Sponsor
My Employer

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AEM_eCommerce_integration_patterns

  • 1. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan AEM - eCommerce Integration Patterns 1
  • 2. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Approach ¤  Reference Architecture ¤  Platform Evolution ¤  Integration Points ¤  Integration Patterns ¤  Performance Evaluation ¤  Comparison Matrix 2
  • 3. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Reference Architecture 3 Web Server, CDN Application Tier Web Tier MDM IAM CRM ERP OMS Data Tier REST ESB API SSO Payments Services Tier Enterprise Search Web Apps AEM eCommerce (PIM / PCM) Portal Mobile Apps DAM PoS Analytics Target Campaign Audience Manager
  • 4. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Platform Evolution ¤  Core Platform consists of ¤  WCM ¤  Commerce Engine ¤  Evolution ¤  New WCM and Commerce Engine ¤  Replace one of existing platforms ¤  Upgrade from a single platform for both content and commerce ¤  Start with Commerce Engine, then introduce WCM (AEM) 4
  • 5. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Integration Points 5 WCM UI Content Products Users Meta-data Assets Commerce UI Content Products Users Meta-data Assets
  • 6. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Integration Patterns ¤  Integration Patterns ¤  Unified UI ¤  Modern Web Application Framework ¤  Distributed UI 6
  • 7. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Unified UI Pattern 7 Web Server End Users Browser AEM Commerce Backend UI Content Products Meta-data Users Services Search ¤  AEM is the only presentation layer ¤  Commerce Engine Integration for importing Products, Taxonomy, Meta-data into AEM ¤  Run-time integration with Commerce Engine for dynamic attributes look-up, authentication, cart ¤  Run-time service calls are stateless ¤  Enterprise Services integration for backend services, SSO, search and other services as needed ¤  For high volume catalogues, consider alternatives to importing as needed ¤  Dynamic lookup from Commerce Engine ¤  Move all products to an Intermediate Layer – Ex: Search Engine ¤  Apply Web Server Proxy (mod_proxy) to integrate Ajax services ¤  Develop proxy servlet (as needed) for Author / Publisher integration with Ajax services Batch Real-time Master Data
  • 8. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Modern Web Application Framework 8 Web Server End Users Browser AEM Commerce Backend Content Services Products Meta-data Users Services Search ¤  The Presentation layer is embedded in AEM ¤  Presentation Layer could also be directly deployed to the Web Server ¤  Commerce Engine would provide Commerce Services for integration with UI handlers in front-end ¤  Run-time integration with Commerce Engine for dynamic attributes look-up, authentication, cart ¤  Run-time integration with AEM for content Services ¤  Run-time service calls are stateless ¤  Enterprise Services integration for backend services, SSO, search and other services as needed ¤  Complex AEM Preview customization is needed ¤  Custom Content Entry methods are used in some cases – Eg: Excel importBatch Real-time Products Meta-data UI UI Master Data
  • 9. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Distributed UI Pattern 9 ¤  AEM shares presentation layer with Commerce Engine ¤  Service based Commerce Engine Integration for building global UI elements in AEM and session synchronization ¤  Session Synchronization could be achieved in multiple ways ¤  Shared Cookie ¤  Pixel include ¤  Commerce Engine is positioned as UI Layer for Commerce Content ¤  Synchronization of content Activation is essential ¤  Apply Web Server Proxy (mod_proxy) to integrate with Commerce UI and Services ¤  Develop proxy servlet (as needed) for Author / Publisher integration with Content UI and services Batch Real-time Web Server End Users Browser AEM Commerce Backend Marketing Content UI PDP Checkout Profile Users Services Search Master Data
  • 10. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Performance Evaluation ¤  Web Rendering ¤  Cache Ratio ¤  Authoring ¤  Concurrency ¤  Background Process ¤  DAM Import ¤  Product Import ¤  Activation ¤  Synchronized Activation ¤  Search Integration ¤  Assets Rendition ¤  Batch Import ¤  Query / Walking the tree ¤  Authoring – Dynamic Rendering ¤  Product Detail Page ¤  Components (Related Products) ¤  Faceted Product Search ¤  Dev/Ops ¤  JCR Management ¤  Version Management 10
  • 11. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Comparison Matrix 11 Factors Unified UI Modern Web Applications Distributed UI Authoring Ease 5 2 3 Ease of Content Translation 5 4 3 Content Volume 2 5 3 Activation Ease 5 2 3 Preview 5 2 3 Marketing Cloud Integration 5 3 4 Leverage AEM Features 5 3 4 Upgrade Ease 5 3 4 Time to Market 4 4 4
  • 12. AEM - eCommerce Integration Patterns Gowrishankar Viswanathan Special Thanks to.. 12 Our host Our Sponsor My Employer