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IATA Harvard Success Story
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Developing a Competent Industry
Workforce Through Management Training
That Fosters Global Collaboration
For over 60 years, the International Air Transport Association (IATA)
has focused on building and promoting the global airline industry. The
industry’s rapid growth has been fostered by the standards, practices,
and procedures developed by IATA. The organization’s membership
roster includes some 230 airlines, representing more than 93 percent of
scheduled international air traffic.
Improving Management Skills in a Fast-Paced, Fast-Growing,
and Diverse Industry
To help the airline industry thrive and grow, IATA has long offered
professional skills training to both its own staff and the staffs of its
member airlines, as well as to employees of other aviation sectors. This
training has focused primarily on the more technical aspects of aviation,
in areas including airline regulations, airport operations, and cargo
management. Recognizing the need to include more general leadership
and management development, IATA looked for a solution that would
complement its existing diploma and certificate programs, and would
provide a foundation for its ad hoc management skills offerings.
C L I E N T S U C C E S S S T O R Y
“Harvard Business Publishing has revolutionized distance learning.
Harvard ManageMentor is on-demand, comprehensive, cost-effective,
and engaging, which had been distance learning’s missing ingredient.”
Ismail AlBaidhani, Head, Global Partnerships Learning Innovation, IATA Training and Development Institute
BUSINESS CHALLENGE
Keep up with the complex, diverse, and
dynamic aviation industry
AUDIENCE
Managers and leaders, both IATA and
member association personnel
OFFERING AND SERVICES USED
Harvard ManageMentor® v11
IMPACT
To date, over 820 individuals have used
Harvard ManageMentor
Over 70% report knowledge gain
Content in English, Spanish, and
Mandarin reaches a global audience
A T A G L A N C E
INTERNATIONAL AIR
TRANSPORT ASSOCIATION
UNITED STATES | EUROPE | INDIA
For more information, visit: www.harvardbusiness.org