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Strategy & Innovation World Forum
John Meacock – Global Chief Strategy Officer - Deloitte
@jkmeacock
2
Myths & Realities of Transforming in the Digital Era
Full transformation Customer-centricity Build your own platform
@jkmeacock
3
Full transformation
How much is enough?
Can you transform the legacy
business?
@jkmeacock
4
Anything as a Service (XaaS)
Maintenance
Insurance
Upkeep
Concierge
Fees
Switch to another vehicle anytime
Buy / Lease Nissan Switch
Membership
$699
per month
@jkmeacock
5
Principles for digital transformation
CEO becomes CEO and CTO
Doing digital rather than being digital
Tech fluency – required for business leaders and professionals
@jkmeacock
6
Customer-
centricity
Employee
Customer
Purpose
7
Customer-centricity
@jkmeacock
8
Most valuable global brands are platform companies
@jkmeacock
9
Platforms allow businesses to enter markets
Barrier to Entry
Kickstarter
Platform Solution
Amazon
Upwork
Etsy
Financing
Infrastructure
Talent
Customers
@jkmeacock
10
@jkmeacock
Pizza as a Service
”e-commerce company
that happens to sell
pizza”
“America’s original
pizza company”
vs.

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