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8th event of Better Future Better Myanmar 2015 Free Seminar Series
SOCIAL
COLLABORATION
for
Business Benefit
SOCIAL
COLLABORATION
for Business Benefit
Tin Zan Kyaw
Principal
Device Business Management Academy
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Consumers are made of energy,
companies are made of energy.
That’s why you should plug and play
ONE!
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
THE CHALLENGE IS TO ACHIEVE COUNTRY AND
FUNCTIONAL ALIGNMENT WITH THE DIVISION.
Division
Vision
+
Strategies
Business Benefit
MARKET RESEARCH
AND DEVELOPMENT PRODUCT
PLANNING
DESIGN
PREPARATIONS FOR
PRODUCTION
PURCHASING
MANUFACTURING
INSPECTION
SALES AND AFTER
SERVIES
FINANCIAL
CONTROL
PERSONNEL
ADMINISTRATION
TRAINING
EDUCATION
ALL PEOPLE
IN THE
ORGANIZATION
WHO ARE ALL STAKE HOLDERS?
Investors,
Shareholders
and Lenders
Customers and
Users
Unions
Regulatory
Authorities
Joint Venture
Partners and
Alliances
STAKE
HOLDERS
EmployeesGovernments
Local
Communities
and Citizens
Private
Organizations
Supply Chain
Associates
Process
Materials
Products
SUPPLIERS
Voice of the Process
Feedback
CUSTOMERS
INPUTS OUTPUTS
Procedures
Methods
Information
People
Skills
Knowledge
Training
Plants & equipment
Services
Information
Paperwork
Moving Forward With
SOCIAL COLLABORATION
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Today We Will Cover
Social Collaboration Connected Enterprise
“ Collaboration using
social technologies
for the purpose of
intra-organizational
learning, sharing, and
adapting to change.”
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Adapting to a New Connected World @ Work
Past
Enterprise
Enterprise
• Organizational stovepipes
• Centralized taxonomies
• Locked-down processes
• One-way communications
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Adapting to a New Connected World @ Work
Present
Enterprise
Social Collaboration
• Enterprise social networks
• User-driven tagging
• Working-out-loud
• Two-way communications
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Social
Collaboration
Customers
Partners
Suppliers
Adapting to a New Connected World @ Work
Future
Enterprise
Connected Enterprise
• Structural changes
• Connected employees
• Adaptive social workflow
• Transparent communications
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Social
Collaboration
Prospects
Competitors
Investors
Clients
Suppliers
Partners
Workforce
CONNECT THE DOTS
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
STRUCTURE
social
networks
knowledge
sharing
innovation
TRUST
enable reinforces
fosters
trust emerges as knowledge is shared
Refinement of
Intellectual Components
Derivation of
Intellectual Components
Repetitive Learning
Interpretation of Data
Understanding Data
Collection of Data
SPEAK WITH
DATA
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Seek > Sense > Share
Seek
Share
SensePKM
Connects
work & Learning
personal curation
Personal : according to one’s
abilities, interests & motivation
(not directed by external forces)
Knowledge : connecting
information to experience (Know
what, know who, know how)
Management : getting things
done (not being manged)
social learning
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Align Tools & Skills
“simplifying the complexity”
Content
Creation
Task
Coordina-
tion
Meetings
Communi-
cating
Netwok-
ing
Finding
People
Sharing
Cooperative Collaborative
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
Start Working Out Loud
informal
structured
goal-oriented opportunity-driven
Social Networks
cooperation
Communities of
Practice
Collab & co-op
Work Teams
collaboration
Cooperation:
Sharing freely with
no quid pro quo
Cooperation:
Working together
toward a common goal
Knowledge flows when Individuals engage in Teams,
Communities & Networks
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
The future leaders of
Marketing are below 30
because they are
Digital natives …..
COLLABORATION
The idea of shared goals, shared values…
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
o like an orchestra which
follows a script everyone
has agreed upon
o like a team playing a game
against a common
opponent
COOPERATION
The idea of separate goals interacting for mutual gain
• like a marketplace with competing but cooperating vendors
• like the internet
INDIVIDUALS
COMPETE
o priority to the
individual over
the group
o no shared sense
of identity
o pursuing own
goals and
competing against
others
COLLECTIVES
COLLABORATE
o priority to the
group over the
individual
o members adopt a
joint identity
o united them
around their
shared goal.
CONNECTIVES
COOPERATE
o supports and
encourages both
simultaneously
group and
individual
o no shared sense of
identity
o members busy
pursuing their own
goals
what is
COLLABORATION?
Collaboration is a recursive process
where two or more people or
organizations work together toward
an intersection of common goals...by
sharing knowledge, learning and
building consensus (Wikipedia)
COLLABORATION IS NOT WORKING
SEPARATELY ON THE SAME PROJECT
WHY COLLABORATE?
o Team Building & Morale
o Communication
o Cross Disciplinary Skills
o Cross Disciplinary Insight
o More Heads/Eyes/Perspectives
o Team & Stakeholder Buy In
o Fun!
COLLABORATION
INFORMATION it’s all around us
FILES physical, electronic
SYSTEMS
processes, data warehouses,
workflows, procedures
PEOPLE
resources with unlimited
potential…and legs
FLOW OF INFORMATION flowing
FLOW OF INFORMATION stalled
IDEAS
innovations,
where are they
EMPLOYEES
waiting to be
shared
COLLECTING AND STORING
just bagging
them up
USING
to add light to
otherwise dark corners
COLLABORATION what is it…really?
COMMUNICATION
speak, listen
& respond
CONTENT
documents, spreadsheets, reports,
presentations, multimedia, etc.
COMMUNITY
affinity groups, skill sets and
shared areas of interests
COMMUNICATION,
CONTENT & COMMUNITY
good places to
start your search
ASPIRINS OR VITAMINS
which is better?
your answer is important
LOOK FOR THE HEADACHES
it’s not hard to find
them
SHARING FILES AND INFORMATION
teams and
workgroups
EMAIL JAIL
requesting larger quotas,
moving a lot of files around
GLOBALLY DISPERSED
team members all
over the place
NEW PLAYERS
mergers, acquisitions, new
resources and skill sets
WHAT CAN BE DONE?
what “aspirins” are available
for these headaches
Social
Team collaboration
Real-time collaboration
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
SOCIAL COLLABORATION
FOR BUSINESS BENEFIT
Real Stories,
Real Impact
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
WORKPLACE WEB
o Growing knowledge work complexity
o Rapidly changing environments
o Dynamic, shifting roles
o Workers engage with 10-20 people/day
o Network behaviors, digital skills
NEW PERFORMANCE PERSPECTIVES
o Empower frontline decision-making
o Foster direct engagement for alignment, continuous
improvement, innovation
o Create environment for adaptability to change,
collaborative work
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
WORKING SOCIAL
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
COMPLEX WORK PROCESS
o Email driven workflows
o Fractured communication
threads
o Project artifacts not in flow
o Versioning-quality control
o High value meeting time
for status, issues tracking
o Continuous improvement
hampered by buried
knowledge
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
SIMPLIFIED WITH SOCIAL
o Transparent, persistent
thread of work dialogue
o Documents in current
context
o Visible problem solving
o People to people;
people to content
o Conversation becomes
a knowledge base
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
TOWARD A TRULY DISTRIBUTED MODEL
o Peer-to-peer communication:
– enables trusted relationships
o leverage lively communication
– Horizontal and vertical knowledge flows allows
integration of local cultures and sharing of good
practices
– reconnects headquarters with what is really
happening
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
WE USED SOCIAL COLLABORATION
o Global team with client engaged in the
development
o 2-way conversations drive deep engagement
o Transparency of work and conversations
o Knowledge built together through conversations
& queries
o Shifting leadership roles as required
o Coordinating and problem solving collectively
4CS OF
COLLABORATION
Capturing the benefits of social
technologies
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
4CS OF COLLABORATION
o Community (must have a shared purpose)
o Communication (cultivate an ethic of sharing)
o Coordination (tool selection, training, and rollout)
o Co-creation (efficiency savings, innovation, etc)
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
ONE TO ONE MANY TO MANY
Closed
inefficient
hidden
Open
efficient
searchable
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
WHAT ARE SOCIAL TECHNOLOGIES?
o Online applications, platforms and media which
aim to facilitate interaction, collaboration and
the sharing of content.
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
CLOUD COMPUTING : PUBLIC & PRIVATE
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
NEW COLLABORATION SPACES
collaborative
Real time
transparent
flexible
low
cost
LEARNING IN A
SOCIAL
ORGANIZATION
From Training to Supporting
Social Collaboration
Act
Coordinate
Form team
Contribute
Connect and relate
Find & discover people
Share what you know, have and think
Make yourself visible and participate
Purpose, Values, Self-awareness and Motivation
Goal
VALUE CREATION
Oscar Berg’s
Collaboration Pyramid
High visibility
Low visibility
Buildtrustandengagement
Findopportunities
12 TIPS FOR SUPPORTING
SOCIAL COLLABORATION
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
1. Be clear about the purpose of the initiative
2. Be clear who “owns” the Community
3. Decide who will be the Community Manager
4. Launch when you are ready
5. Invite some early test users
6. Consider a viral launch
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
7. Or make a song and dance about it!
8. Help people understand how it can become part of
their daily routine
9. Help people to narrate their work
10. Keep the group or community vibrant
11. Understand that not everyone will contribute
12. Do not underestimate the time it takes to nurture a
group or community
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
COLLABORATION : STRATEGIC OBJECTIVES
Better individual productivity
Increased job satisfaction
Increased employee engagement
Greater organizational stability
Better bottom line performance
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
WHAT MAKES PEOPLE ENGAGE?
“Sometimes it’s not the job that burns you
out, it’s the organization”
CONNECTING
PEOPLE
CREATES
VALUE
COLLABORATION IS ABOUT PEOPLE
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
THERE ARE MANY COLLABORATION TOOLS
o Discussion groups
o Forums
o Team spaces
o Instant messaging
o Fileshares
o SharePoint
o Lotus Notes
o Mailing lists
o Blogs
o Intranet pages
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
TWO CRITICAL SUCCESS FACTORS
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
THERE ARE TWO CRITICAL SUCCESS FACTORS
FOR COLLABORATION TOOLS
o Clear purpose
o Common sense of community
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
OTHER KEY PRINCIPLES
o You can’t force staff to collaborate
o Let staff drive their own experimentation and
use of tools
o Target and support areas that have a clear
desire and need
o Build trust and relationships face to face
FORMING
STORMING
NORMING
PERFORMING
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
ENSURE THERE ARE BUSINESS OPPORTUNITIES FOR
COLLABORATION
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
COLLABORATION MUST BE SUPPORTED AND
FACILITATED
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
BUILD SOCIAL NETWORKS TO CONNECT PEOPLE WITH
PEOPLE
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
FOCUS ON THE PURPOSE AND OUTCOME, BEYOND JUST
CHATTING
Easy to find
informatio
n
Learn and
grow
Live a more
public life
Use
multiple
devices
Easy to
learn and
teach
others
Connect
with
people
Engage
with others
You control
technology
Join/create
communiti
es
YOU
ADAPTIVE
ADOPTIVE
DEFINED
EXPLORATORY
UNAWARE
EMERGENT COLLABORATION MATURITY MODEL
CAPABILITIES
BUSINESSVALUE
STRATEGICVALUEGAP
COLLABORATION ALSO BENEFITS THE CUSTOMER
o Ability to respond faster to customers
o More accurate customer responses
o Create knowledge/content repository for
repeating issues
o Integrate customer feedback into company
products and services
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
ECONOMIC TECHNOLOGY SOCIAL
3 DRIVERS
SOCIETAL DRIVERS
• Increasing Population
Density
• Drive for Sustainability
• Desire for Community
• Generational Altruism
ECONOMIC DRIVERS
• Monetize Excess or Idle
Inventory
• Increase Financial
Flexibility
• Access Over Ownership
• Influx of VC Funding
TECHNOLOGY DRIVERS
• Social Networking
• Mobile Devices and
Platforms
• Payment System
“ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
THE SOCIAL NETWORK ONE
o One place to find data
o One place to collaboration with like-minded people socially
o One place to collaborate with like-minded people professionally
o One place to access personalised content (news/events/likes/etc)
o One place to search the web
o One place to deal with my government
o One place to store my personal stuff
(email/music/data/bookmarks/calender/documents/images/task
s/shopping records/etc)
o One place to keep up with parenting issues (shcools/health)
o One place to keep up with my local community
YESTERDAY
Towards
A committed
workforce
Doing Worker
Physical
Office
Use of
Calculators
One-to-One
communication
Team work
Mindset
TODAY
Towards A
quality
workforce
Thinking
Worker
Computerized
Office
Use of
Terminals
One-to- many
communication
Quality
Mindset
TOMORROW
Towards A
world class
workforce
Knowledge
Worker
Virtual Office
Use of
Internet
Many-to-many
communication
Innovation
Mindset
WORK FORCE
Thank You
Tin Zan Kyaw
Principal
09 797367944 & 09 797367955
Contact us for more information

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BFBM(8-2015)Social Collaboration for business benefit

  • 1. 8th event of Better Future Better Myanmar 2015 Free Seminar Series SOCIAL COLLABORATION for Business Benefit
  • 2. SOCIAL COLLABORATION for Business Benefit Tin Zan Kyaw Principal Device Business Management Academy
  • 3. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Consumers are made of energy, companies are made of energy. That’s why you should plug and play ONE!
  • 4. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” THE CHALLENGE IS TO ACHIEVE COUNTRY AND FUNCTIONAL ALIGNMENT WITH THE DIVISION. Division Vision + Strategies Business Benefit
  • 5. MARKET RESEARCH AND DEVELOPMENT PRODUCT PLANNING DESIGN PREPARATIONS FOR PRODUCTION PURCHASING MANUFACTURING INSPECTION SALES AND AFTER SERVIES FINANCIAL CONTROL PERSONNEL ADMINISTRATION TRAINING EDUCATION ALL PEOPLE IN THE ORGANIZATION
  • 6. WHO ARE ALL STAKE HOLDERS? Investors, Shareholders and Lenders Customers and Users Unions Regulatory Authorities Joint Venture Partners and Alliances STAKE HOLDERS EmployeesGovernments Local Communities and Citizens Private Organizations Supply Chain Associates
  • 7. Process Materials Products SUPPLIERS Voice of the Process Feedback CUSTOMERS INPUTS OUTPUTS Procedures Methods Information People Skills Knowledge Training Plants & equipment Services Information Paperwork
  • 8. Moving Forward With SOCIAL COLLABORATION “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 9. Today We Will Cover Social Collaboration Connected Enterprise “ Collaboration using social technologies for the purpose of intra-organizational learning, sharing, and adapting to change.” “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 10. Adapting to a New Connected World @ Work Past Enterprise Enterprise • Organizational stovepipes • Centralized taxonomies • Locked-down processes • One-way communications “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 11. Adapting to a New Connected World @ Work Present Enterprise Social Collaboration • Enterprise social networks • User-driven tagging • Working-out-loud • Two-way communications “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Social Collaboration Customers Partners Suppliers
  • 12. Adapting to a New Connected World @ Work Future Enterprise Connected Enterprise • Structural changes • Connected employees • Adaptive social workflow • Transparent communications “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Social Collaboration Prospects Competitors Investors Clients Suppliers Partners Workforce
  • 14. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” STRUCTURE social networks knowledge sharing innovation TRUST enable reinforces fosters trust emerges as knowledge is shared
  • 15. Refinement of Intellectual Components Derivation of Intellectual Components Repetitive Learning Interpretation of Data Understanding Data Collection of Data SPEAK WITH DATA
  • 16. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Seek > Sense > Share Seek Share SensePKM Connects work & Learning personal curation Personal : according to one’s abilities, interests & motivation (not directed by external forces) Knowledge : connecting information to experience (Know what, know who, know how) Management : getting things done (not being manged) social learning
  • 17. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Align Tools & Skills “simplifying the complexity” Content Creation Task Coordina- tion Meetings Communi- cating Netwok- ing Finding People Sharing Cooperative Collaborative
  • 18. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” Start Working Out Loud informal structured goal-oriented opportunity-driven Social Networks cooperation Communities of Practice Collab & co-op Work Teams collaboration Cooperation: Sharing freely with no quid pro quo Cooperation: Working together toward a common goal Knowledge flows when Individuals engage in Teams, Communities & Networks
  • 19. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” The future leaders of Marketing are below 30 because they are Digital natives …..
  • 20. COLLABORATION The idea of shared goals, shared values… “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” o like an orchestra which follows a script everyone has agreed upon o like a team playing a game against a common opponent
  • 21. COOPERATION The idea of separate goals interacting for mutual gain • like a marketplace with competing but cooperating vendors • like the internet
  • 22. INDIVIDUALS COMPETE o priority to the individual over the group o no shared sense of identity o pursuing own goals and competing against others COLLECTIVES COLLABORATE o priority to the group over the individual o members adopt a joint identity o united them around their shared goal. CONNECTIVES COOPERATE o supports and encourages both simultaneously group and individual o no shared sense of identity o members busy pursuing their own goals
  • 24. Collaboration is a recursive process where two or more people or organizations work together toward an intersection of common goals...by sharing knowledge, learning and building consensus (Wikipedia)
  • 25. COLLABORATION IS NOT WORKING SEPARATELY ON THE SAME PROJECT
  • 26. WHY COLLABORATE? o Team Building & Morale o Communication o Cross Disciplinary Skills o Cross Disciplinary Insight o More Heads/Eyes/Perspectives o Team & Stakeholder Buy In o Fun!
  • 36. COLLECTING AND STORING just bagging them up
  • 37. USING to add light to otherwise dark corners
  • 38. COLLABORATION what is it…really?
  • 41. COMMUNITY affinity groups, skill sets and shared areas of interests
  • 42. COMMUNICATION, CONTENT & COMMUNITY good places to start your search
  • 43. ASPIRINS OR VITAMINS which is better? your answer is important
  • 44. LOOK FOR THE HEADACHES it’s not hard to find them
  • 45. SHARING FILES AND INFORMATION teams and workgroups
  • 46. EMAIL JAIL requesting larger quotas, moving a lot of files around
  • 47. GLOBALLY DISPERSED team members all over the place
  • 48. NEW PLAYERS mergers, acquisitions, new resources and skill sets
  • 49. WHAT CAN BE DONE? what “aspirins” are available for these headaches
  • 50. Social Team collaboration Real-time collaboration “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 51. SOCIAL COLLABORATION FOR BUSINESS BENEFIT Real Stories, Real Impact
  • 52. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” WORKPLACE WEB o Growing knowledge work complexity o Rapidly changing environments o Dynamic, shifting roles o Workers engage with 10-20 people/day o Network behaviors, digital skills
  • 53. NEW PERFORMANCE PERSPECTIVES o Empower frontline decision-making o Foster direct engagement for alignment, continuous improvement, innovation o Create environment for adaptability to change, collaborative work
  • 54. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” WORKING SOCIAL
  • 55. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” COMPLEX WORK PROCESS o Email driven workflows o Fractured communication threads o Project artifacts not in flow o Versioning-quality control o High value meeting time for status, issues tracking o Continuous improvement hampered by buried knowledge
  • 56. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” SIMPLIFIED WITH SOCIAL o Transparent, persistent thread of work dialogue o Documents in current context o Visible problem solving o People to people; people to content o Conversation becomes a knowledge base
  • 57. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” TOWARD A TRULY DISTRIBUTED MODEL o Peer-to-peer communication: – enables trusted relationships o leverage lively communication – Horizontal and vertical knowledge flows allows integration of local cultures and sharing of good practices – reconnects headquarters with what is really happening
  • 58. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” WE USED SOCIAL COLLABORATION o Global team with client engaged in the development o 2-way conversations drive deep engagement o Transparency of work and conversations o Knowledge built together through conversations & queries o Shifting leadership roles as required o Coordinating and problem solving collectively
  • 59. 4CS OF COLLABORATION Capturing the benefits of social technologies
  • 60. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” 4CS OF COLLABORATION o Community (must have a shared purpose) o Communication (cultivate an ethic of sharing) o Coordination (tool selection, training, and rollout) o Co-creation (efficiency savings, innovation, etc)
  • 61. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” ONE TO ONE MANY TO MANY Closed inefficient hidden Open efficient searchable
  • 62. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” WHAT ARE SOCIAL TECHNOLOGIES? o Online applications, platforms and media which aim to facilitate interaction, collaboration and the sharing of content.
  • 63. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” CLOUD COMPUTING : PUBLIC & PRIVATE
  • 64. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” NEW COLLABORATION SPACES collaborative Real time transparent flexible low cost
  • 65. LEARNING IN A SOCIAL ORGANIZATION From Training to Supporting Social Collaboration
  • 66. Act Coordinate Form team Contribute Connect and relate Find & discover people Share what you know, have and think Make yourself visible and participate Purpose, Values, Self-awareness and Motivation Goal VALUE CREATION Oscar Berg’s Collaboration Pyramid High visibility Low visibility Buildtrustandengagement Findopportunities
  • 67. 12 TIPS FOR SUPPORTING SOCIAL COLLABORATION
  • 68. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” 1. Be clear about the purpose of the initiative 2. Be clear who “owns” the Community 3. Decide who will be the Community Manager 4. Launch when you are ready 5. Invite some early test users 6. Consider a viral launch
  • 69. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” 7. Or make a song and dance about it! 8. Help people understand how it can become part of their daily routine 9. Help people to narrate their work 10. Keep the group or community vibrant 11. Understand that not everyone will contribute 12. Do not underestimate the time it takes to nurture a group or community
  • 70. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” COLLABORATION : STRATEGIC OBJECTIVES Better individual productivity Increased job satisfaction Increased employee engagement Greater organizational stability Better bottom line performance
  • 71. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” WHAT MAKES PEOPLE ENGAGE? “Sometimes it’s not the job that burns you out, it’s the organization”
  • 73. COLLABORATION IS ABOUT PEOPLE “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 74. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” THERE ARE MANY COLLABORATION TOOLS o Discussion groups o Forums o Team spaces o Instant messaging o Fileshares o SharePoint o Lotus Notes o Mailing lists o Blogs o Intranet pages
  • 75. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” TWO CRITICAL SUCCESS FACTORS
  • 76. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” THERE ARE TWO CRITICAL SUCCESS FACTORS FOR COLLABORATION TOOLS o Clear purpose o Common sense of community
  • 77. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” OTHER KEY PRINCIPLES o You can’t force staff to collaborate o Let staff drive their own experimentation and use of tools o Target and support areas that have a clear desire and need o Build trust and relationships face to face
  • 79. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” ENSURE THERE ARE BUSINESS OPPORTUNITIES FOR COLLABORATION
  • 80. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” COLLABORATION MUST BE SUPPORTED AND FACILITATED
  • 81. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” BUILD SOCIAL NETWORKS TO CONNECT PEOPLE WITH PEOPLE
  • 82. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” FOCUS ON THE PURPOSE AND OUTCOME, BEYOND JUST CHATTING
  • 83. Easy to find informatio n Learn and grow Live a more public life Use multiple devices Easy to learn and teach others Connect with people Engage with others You control technology Join/create communiti es YOU
  • 84. ADAPTIVE ADOPTIVE DEFINED EXPLORATORY UNAWARE EMERGENT COLLABORATION MATURITY MODEL CAPABILITIES BUSINESSVALUE STRATEGICVALUEGAP
  • 85. COLLABORATION ALSO BENEFITS THE CUSTOMER o Ability to respond faster to customers o More accurate customer responses o Create knowledge/content repository for repeating issues o Integrate customer feedback into company products and services “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ”
  • 86. ECONOMIC TECHNOLOGY SOCIAL 3 DRIVERS SOCIETAL DRIVERS • Increasing Population Density • Drive for Sustainability • Desire for Community • Generational Altruism ECONOMIC DRIVERS • Monetize Excess or Idle Inventory • Increase Financial Flexibility • Access Over Ownership • Influx of VC Funding TECHNOLOGY DRIVERS • Social Networking • Mobile Devices and Platforms • Payment System
  • 87. “ SOCIAL COLLABORATION FOR BUSINESS BENEFIT ” THE SOCIAL NETWORK ONE o One place to find data o One place to collaboration with like-minded people socially o One place to collaborate with like-minded people professionally o One place to access personalised content (news/events/likes/etc) o One place to search the web o One place to deal with my government o One place to store my personal stuff (email/music/data/bookmarks/calender/documents/images/task s/shopping records/etc) o One place to keep up with parenting issues (shcools/health) o One place to keep up with my local community
  • 88. YESTERDAY Towards A committed workforce Doing Worker Physical Office Use of Calculators One-to-One communication Team work Mindset TODAY Towards A quality workforce Thinking Worker Computerized Office Use of Terminals One-to- many communication Quality Mindset TOMORROW Towards A world class workforce Knowledge Worker Virtual Office Use of Internet Many-to-many communication Innovation Mindset WORK FORCE
  • 89. Thank You Tin Zan Kyaw Principal 09 797367944 & 09 797367955 Contact us for more information