Watson DevCon 2016: Why Audience Intelligence Requires a Modular AI Approach

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Presentation given by Francesco D'Orazio at Watson DevCon 2016. Not all data is created equal. Different datasets, industries, audiences, and use cases require different techniques to make sense of the data and help craft insights beyond simple analytics. At Pulsar, we deal with complex and varied social and behavioral datasets that require a very diverse range of data mining techniques—and there’s only so much a single company can do to keep up with the level of specialism needed to make sense of it all.Pulsar has built a modular system for AI solutions. Integrating Watson has been essential in helping to support a wide range of research use cases – from image analysis to topic extraction and emotion analysis. Come explore different Watson-enabled use cases and hear plans for future integrations.

Watson Developer Conference 2016
Francesco D’Orazio
Why Audience Intelligence Requires
a Modular AI Approach

The Pulsar platform

Some of our partners

AUDIENCE
INTELLIGENCE
ACTIONABLE
INSIGHTS
ARTIFICIAL
INTELLIGENCE

The challenges of human data
MULTI-MEDIA MULTI-DOMAIN CONTEXT-DEPENDENTMULTI-DIMENSIONAL

SPECIALIZED
VERTICAL
CUSTOM
A modular architecture for AI on demand

CORE SERVICES MODULAR SERVICES
How Pulsar integrates Watson

How Pulsar integrates Watson
SELECTAN ALGORITHM AT STUDY SETUP
MODULES

How Pulsar integrates Watson
IMAGE
CLASSIFICATION
animal mammal cat car

auto-pilot

family

loyalty

How Pulsar integrates Watson
TEXT EXTRACTION
“leningrad ghetto god” 92.81%

How Pulsar integrates Watson
TEXT IDENTIFICATION
“Mc Donald’s” 83.51% “Halloween” 93.81% “Burger King” 79.15%

How Pulsar integrates Watson
TEXT IDENTIFICATION

How Pulsar integrates Watson
EMOTION ANALYSIS

How Pulsar integrates Watson
EMOTION ANALYSIS

How Pulsar integrates Watson
EMOTION ANALYSIS

TRAINING MODULE
What’s next: build your own classifiers

Thank you.
Join me for a Meet the Experts
session to ask questions and
continue the discussion!

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🐬 The future of MySQL is Postgres 🐘

🐬 The future of MySQL is Postgres 🐘

🐬 The future of MySQL is Postgres 🐘

The presentation explores the development and application of artificial intelligence (AI) from its inception to its current status in the modern world. The term "artificial intelligence" was first coined by John McCarthy in 1956 to describe efforts to develop computer programs capable of performing tasks that typically require human intelligence. This concept was first introduced at a conference held at Dartmouth College, where programs demonstrated capabilities such as playing chess, proving theorems, and interpreting texts. In the early stages, Alan Turing contributed to the field by defining intelligence as the ability of a being to respond to certain questions intelligently, proposing what is now known as the Turing Test to evaluate the presence of intelligent behavior in machines. As the decades progressed, AI evolved significantly. The 1980s focused on machine learning, teaching computers to learn from data, leading to the development of models that could improve their performance based on their experiences. The 1990s and 2000s saw further advances in algorithms and computational power, which allowed for more sophisticated data analysis techniques, including data mining. By the 2010s, the proliferation of big data and the refinement of deep learning techniques enabled AI to become mainstream. Notable milestones included the success of Google's AlphaGo and advancements in autonomous vehicles by companies like Tesla and Waymo. A major theme of the presentation is the application of generative AI, which has been used for tasks such as natural language text generation, translation, and question answering. Generative AI uses large datasets to train models that can then produce new, coherent pieces of text or other media. The presentation also discusses the ethical implications and the need for regulation in AI, highlighting issues such as privacy, bias, and the potential for misuse. These concerns have prompted calls for comprehensive regulations to ensure the safe and equitable use of AI technologies. Artificial intelligence has also played a significant role in healthcare, particularly highlighted during the COVID-19 pandemic, where it was used in drug discovery, vaccine development, and analyzing the spread of the virus. The capabilities of AI in healthcare are vast, ranging from medical diagnostics to personalized medicine, demonstrating the technology's potential to revolutionize fields beyond just technical or consumer applications. In conclusion, AI continues to be a rapidly evolving field with significant implications for various aspects of society. The development from theoretical concepts to real-world applications illustrates both the potential benefits and the challenges that come with integrating advanced technologies into everyday life. The ongoing discussion about AI ethics and regulation underscores the importance of managing these technologies responsibly to maximize their their benefits while minimizing potential harms.

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What is a good lead in your organisation? Which leads are priority? What happens to leads? When sales and marketing give different answers to these questions, or perhaps aren't sure of the answers at all, frustrations build and opportunities are left on the table. Join us for an illuminating session with Cian McLoughlin, HubSpot Principal Customer Success Manager, as we look at that crucial piece of the customer journey in which leads are transferred from marketing to sales.

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Abhishek Deb(1), Mr Abdul Kalam(2) M. Des (UX) , School of Design, DIT University , Dehradun. This paper explores the future potential of AI-enabled smartphone processors, aiming to investigate the advancements, capabilities, and implications of integrating artificial intelligence (AI) into smartphone technology. The research study goals consist of evaluating the development of AI in mobile phone processors, analyzing the existing state as well as abilities of AI-enabled cpus determining future patterns as well as chances together with reviewing obstacles as well as factors to consider for more growth.

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Discord is a free app offering voice, video, and text chat functionalities, primarily catering to the gaming community. It serves as a hub for users to create and join servers tailored to their interests. Discord’s ecosystem comprises servers, each functioning as a distinct online community with its own channels dedicated to specific topics or activities. Users can engage in text-based discussions, voice calls, or video chats within these channels. Understanding Discord Servers Discord servers are virtual spaces where users congregate to interact, share content, and build communities. Servers may revolve around gaming, hobbies, interests, or fandoms, providing a platform for like-minded individuals to connect. Communication Features Discord offers a range of communication tools, including text channels for messaging, voice channels for real-time audio conversations, and video channels for face-to-face interactions. These features facilitate seamless communication and collaboration. What Does NSFW Mean? The acronym NSFW stands for “Not Safe For Work,” indicating content that may be inappropriate for professional or public settings. NSFW Content NSFW content encompasses material that is sexually explicit, violent, or otherwise graphic in nature. It often includes nudity, profanity, or depictions of sensitive topics.

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This presentations targets students or working professionals. You may know Google for search, YouTube, Android, Chrome, and Gmail, but did you know Google has many developer tools, platforms & APIs? This comprehensive yet still high-level overview outlines the most impactful tools for where to run your code, store & analyze your data. It will also inspire you as to what's possible. This talk is 50 minutes in length.

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Powerful Google developer tools for immediate impact! (2023-24 C)

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With more memory available, system performance of three Dell devices increased, which can translate to a better user experience Conclusion When your system has plenty of RAM to meet your needs, you can efficiently access the applications and data you need to finish projects and to-do lists without sacrificing time and focus. Our test results show that with more memory available, three Dell PCs delivered better performance and took less time to complete the Procyon Office Productivity benchmark. These advantages translate to users being able to complete workflows more quickly and multitask more easily. Whether you need the mobility of the Latitude 5440, the creative capabilities of the Precision 3470, or the high performance of the OptiPlex Tower Plus 7010, configuring your system with more RAM can help keep processes running smoothly, enabling you to do more without compromising performance.

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Boost PC performance: How more available memory can improve productivity

Boost PC performance: How more available memory can improve productivity

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In an era where artificial intelligence (AI) stands at the forefront of business innovation, Information Architecture (IA) is at the core of functionality. See “There’s No AI Without IA” – (from 2016 but even more relevant today) Understanding and leveraging how Information Architecture (IA) supports AI synergies between knowledge engineering and prompt engineering is critical for senior leaders looking to successfully deploy AI for internal and externally facing knowledge processes. This webinar be a high-level overview of the methodologies that can elevate AI-driven knowledge processes supporting both employees and customers. Core Insights Include: Strategic Knowledge Engineering: Delve into how structuring AI's knowledge base is required to prevent hallucinations, enable contextual retrieval of accurate information. This will include discussion of gold standard libraries of use cases support testing various LLMs and structures and configurations of knowledge base. Precision in Prompt Engineering: Learn the art of crafting prompts that direct AI to deliver targeted, relevant responses, thereby optimizing customer experiences and business outcomes. Unified Approach for Enhanced AI Performance: Explore the intersection of knowledge and prompt engineering to develop AI systems that are not only more responsive but also aligned with overarching business strategies. Guiding Principles for Implementation: Equip yourself with best practices, ethical guidelines, and strategic considerations for embedding these technologies into your business ecosystem effectively. This webinar is designed to empower business and technology leaders with the knowledge to harness the full potential of AI, ensuring their organizations not only keep pace with digital transformation but lead the charge. Join us to map a roadmap to fully leverage Information Architecture (IA) and AI chart a course towards a future where AI is a key pillar of strategic innovation and business success.

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1. Watson Developer Conference 2016 Francesco D’Orazio Why Audience Intelligence Requires a Modular AI Approach

2.

3.

4. The Pulsar platform

5. Some of our partners

6. How do they use Pulsar AUDIENCE UNDERSTANDING TREND ANALYSIS PLANNING INSIGHTS MARKETING MEASUREMENT CATEGORY MAPPING BRAND HEALTH

7. AUDIENCE INTELLIGENCE ACTIONABLE INSIGHTS ARTIFICIAL INTELLIGENCE

8. The challenges of human data MULTI-MEDIA MULTI-DOMAIN CONTEXT-DEPENDENTMULTI-DIMENSIONAL

9. SPECIALIZED VERTICAL CUSTOM A modular architecture for AI on demand

10. CORE SERVICES MODULAR SERVICES How Pulsar integrates Watson

11. How Pulsar integrates Watson SELECTAN ALGORITHM AT STUDY SETUP MODULES

12. How Pulsar integrates Watson IMAGE CLASSIFICATION animal mammal cat car

13.

15.

18. How Pulsar integrates Watson TEXT EXTRACTION “leningrad ghetto god” 92.81%

19. How Pulsar integrates Watson TEXT IDENTIFICATION “Mc Donald’s” 83.51% “Halloween” 93.81% “Burger King” 79.15%

20. How Pulsar integrates Watson TEXT IDENTIFICATION

21. How Pulsar integrates Watson EMOTION ANALYSIS

22. How Pulsar integrates Watson EMOTION ANALYSIS

23. How Pulsar integrates Watson EMOTION ANALYSIS

24. TRAINING MODULE What’s next: build your own classifiers

25. Thank you. Join me for a Meet the Experts session to ask questions and continue the discussion!