"Brands will need to experiment with just about any form of digital, VISUAL storytelling as the competition for attention time only gets fiercer." Ideas Collide's Matthew Clyde explains how to stand out to the crowd at Phoenix Startup Week.

1. Tell your brand story
(visually) via SOCIAL
MEDIA.

2. Matthew Clyde,
Founder –
Ideas Collide Inc.
@matthewclyde
@ideascollide

3. MATTHEW CLYDe, founder
Ideas Collide Marketing Communications
Est. 2005 Phoenix | PortlanD
Consumer’s
average
attention span
is 6-8 seconds –
1 second less
than a goldfish...
STORY TELLING VIA MEDIA (any media)
a COMPETITION for ATTENTION

4. MATTHEW CLYDe, founder
Ideas Collide Marketing Communications
Est. 2005 Phoenix | PortlanD
Consumer’s
average
attention span
is 6-8 seconds –
1 second less
than a goldfish...
BRAND STORYTELLING – VISUAL IMPACT
Brands will need to experiment with just
about any form of digital, VISUAL
storytelling as the competition for
attention time only gets fiercer.
—Ari Kepnes, Content Strategist

5. BE
PASSIONATE.
INPSIRE action
BRAND STORYTELLING – VIA SOCIAL MEDIA

6. BRAND STORYTELLING – VIA SOCIAL MEDIA
Visual Storytelling Rule
make me care
& then I WILL share

10. INSPIRE
PASSION
MAKE ME CARE
& SHARE

11. BRAND STORYTELLING VIA SOCIAL MEDIA
BE
SIMPLE.

12. SIMPLE IDEAS CAN
STILL BE BIG IDEAS.

13. BRAND STORYTELLING VIA SOCIAL MEDIA
BE
AGILE &
PROTOTYPE
FAST.
(YOU ARE ALWAYS IN STARTUP MINDSET/MODE)

16. IT DOESN’T HAVE TO BE
STUDIO PRODUCED TO MAKE
YOUR STORY COME TO LIFE
• Film studio in hand via
mobile devices
• Visually present your
concept, storyboard,
bring to life/market
• Constantly FEED your
story visually

17. BE
EFFICIENT

18. 1 Story | 1 Presentation
Can Become a Social Series of Content

19. BRAND STORYTELLING VIA SOCIAL MEDIA

20. matt@ideascollide.com