IFIM Business School is consistently ranked amongst the top b schools in India. It has been a front runner in creating an innovative & unique business management curriculum.
4. The 6 Essentials
1. Outstanding written & verbal communication
2. Sound knowledge of economics & business
at a global level
3. Analytical & integrative thinking
4. Understanding & working with people
5. Ethical value system
6. Adequate domain knowledge in area of
specialization
5. Communication
• Presentation, reports, notes, memos,
proposals, plans, spreadsheets
• Communicate ideas with brevity, clarity,
confidence, flair and impact… in English
Make an Elevator Pitch...
6. Economics & Business
• Conceptual clarity
• Global perspective
• Companies, economies and business
environments
• Read, think, analyze, update and discuss
Who can come up and explain the concept
of ‘Economies of Scale’?
7. Analytical & Integrative Thinking
• Problem identification & solving
• Even in unstructured, unpredictable and
uncertain situations
• Disruptive, creative and non-linear ideation
• Holistic, non-silo perspective and inter- linkages
• Case study work
• Lateral thinking, mind mapping
• What if? Why…why…why?
The 5 P’s Framework of Business
8. PURPOSE
Why are we in business-the big picture?
PROFITS
How will we create value and generate profits?
PEOPLE
How will we
align &
add value
to all our
stakeholders-
employees,
customers,
investors ,
partners and
community?
PROCESSES
What key
processes will
we adopt to
deliver the
value?
PRINCIPLES
What will be our beliefs and value-system
for making our business sustainable?
9. Working with People
• High EQ and understanding human behavior
• Ability to lead and work with people
• ‘A true leader does not create followers, he
creates more leaders.’
• Develop a ‘softer’ side- literature, liberal arts,
history, culture, society
• Sell…sell…sell
• Be a ’people watcher
The Chairman’s Visit- an anecdote
10. Ethical Value System
• Integrity
• Commitment
• Responsibility
• Passion with a point-of-view
• ‘What I will never do.’
• ‘Me to We!’
Stories of people who have inspired you…
11. Domain Knowledge
• Passion and fit with domain
• Concept clarity
• Area specific skills
• Self-learning ability
• Breathe…eat…live it!
What Marketing Concepts does this video
of a classic Bollywood song demonstrate?
www.youtube.com/watch?v=rJiohcg-gKo
12. What do you want to be?
An Ant?
Or a Butterfly?