IndexBox Marketing has just published its report: “U.S. Organic Banana Market. Analysis and Forecast To 2020”. This report focuses on the U.S. organic banana market. It presents the latest data of the market size and volume, domestic production, exports and imports, price dynamics and turnover in the industry. The forecast reveals market prospects to 2020.

1. Copyright © IndexBox Marketing, 2016 e-mail: info@indexbox.co.uk www.indexbox.co.uk
SAMPLE
U.S. Organic Banana Market -
Analysis and Forecast To 2020
2016 Edition

2. Page 2
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
TABLE OF CONTENTS
1. INTRODUCTION
1.1 REPORT DESCRIPTION
1.2 RESEARCH METHODOLOGY
1.3 GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY
2.1 KEY FINDINGS
2.2 MARKET TRENDS
3. MARKET OVERVIEW
3.1 MARKET VOLUME AND VALUE
3.2 MARKET STRUCTURE
3.3 TRADE BALANCE
3.4 PER CAPITA CONSUMPTION
3.5 MARKET FORECAST TO 2020
3.6 MARKET ENVIRONMENT OUTLOOK
4. ORGANIC MARKET OVERVIEW
4.1 ORGANIC MARKET TRENDS
4.2 ORGANIC PRODUCT SUPPLY
4.3 ORGANIC PRODUCT IMPORTS
4.3.1 IMPORTS: ORGANIC VS. CONVENTIONAL
4.3.2 ORGANIC PRODUCT IMPORTS BY COUNTRY
4.3.4 ORGANIC PRODUCT IMPORT PRICES BY COUNTRY
4.4 REGULATION ON THE ORGANIC MARKET
4.4.1 ORGANIC PRODUCT DISTRIBUTION
4.4.2 ORGANIC PRODUCT SERTIFICATION
4.5 ORGANIC PRODUCT RETAIL PRICES
4.5.1 RETAIL PRICES: ORGANIC VS. CONVENTIONAL
4.5.2 ORGANIC PRODUCT RETAIL PRICES BY DISTRICT
4.6.1 DEVELOPMENT OF THE U.S. ORGANIC MARKET
4.6.2 POTENTIAL DEVELOPMENT OF THE ORGANIC PRODUCT MARKET
5. DOMESTIC PRODUCTION
5.1 PRODUCTION, HARVESTED AREA AND YIELD FROM 2007-2015
5.2 PRODUCTION, AREA HARVESTED AND YIED BY STATE
6. IMPORTS
6.1 IMPORTS FROM 2007-2015
6.2 IMPORTS BY COUNTRY
6.3 IMPORT PRICES BY COUNTRY

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7. EXPORTS
7.1 EXPORTS FROM 2007-2015
7.2 EXPORTS BY COUNTRY
7.3 EXPORT PRICES BY COUNTRY
8. PRICES AND PRICE DEVELOPMENT
8.1 PRODUCER PRICES
8.2 PRODUCER PRICES INDEX
8.3 RETAIL PRICES
8.4 RETAIL PRICES INDEX

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LIST OF TABLES
Table 1: Key Findings
Table 2: Market Volume, in Physical Terms, 2007-2015
Table 3: Market Value, in Value Terms, 2007-2015
Table 4: Per Capita Consumption in 2007-2015
Table 5: Dynamics of Organic vs. Conventional Market, in Physical Terms, 2011-2015
Table 6: Dynamics Of Organic vs. Conventional Market, in Value Terms, 2011-2015
Table 7: Organic Product: Dynamics of Market Volume, in Physical Terms, 2011-2015
Table 8: Organic Product: Dynamics of Market Value, in Value Terms, 2011-2015
Table 9: Imports: Organic vs. Conventional, In Physical Terms, 2011-2015
Table 10: Imports: Organic vs. Conventional, in Value Terms, 2011-2015
Table 11: Organic Imports, in Physical Terms, by Country, 2011-2015
Table 12: Organic Imports, in Value Terms, by Country, 2011-2015
Table 13: Organic Product Import Prices, by Country of Origin, 2011-2015
Table 14: Retail Prices for Organic Product, by District, 2011-2015
Table 15: Market Forecast: Organic vs. Conventional, 2015-2020
Table 16: Top-20 Countries by Organic Area, 2014
Table 17: Production, by State, 2007-2015
Table 18: Area Harvested, by State, 2007-2015
Table 19: Yield, by State, 2007-2015
Table 20: Imports, in Value Terms, by Country, 2007-2015
Table 21: Import Prices, by Country of Origin, 2007-2015
Table 22: Exports, in Physical Terms, by Country, 2007-2015
Table 23: Exports, in Value Terms, by Country, 2007-2015
Table 24: Export Prices, by Country of Destination, 2007-2015
Table 25: Producer Prices, 2007-2015
Table 26: Producer Prices Index - Annual Data (2007 = 100), 2007-2015
Table 27: Retail Prices, 2007-2015
Table 28: Retail Prices for Product, by District, 2011-2015
Table 29: Retail Prices Index - Annual Data (2011 = 100), 2011-2015
LIST OF FIGURES
Figure 1: Market Volume, in Physical Terms, 2007-2015
Figure 2: Market Value, 2007-2015
Figure 3: Market Structure – Domestic Supply Vs. Imports, in Physical Terms, 2007-2015
Figure 4: Market Structure – Domestic Supply Vs. Imports, in Value Terms, 2007-2015
Figure 5: Trade Balance, in Physical Terms, 2007-2015
Figure 6: Trade Balance, in Value Terms, 2007-2015
Figure 7: Per Capita Consumption, 2007-2015
Figure 8: Market Forecast to 2020
Figure 9: Organic vs. Conventional Market Structure, in Physical Terms, 2011-2015
Figure 10: Organic vs. Conventional Market Structure, in Physical and Value Terms, 2015
Figure 11: Organic Product: Imports vs. Domestic Supply, in Physical Terms, 2011-2015
Figure 12: Organic Product: Imports vs. Domestic Supply, in Physical and Value Terms,
2015

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Figure 13: Imports Structure: Organic vs. Conventional, in Physical Terms, 2011-2015
Figure 14: Imports Structure: Organic vs. Conventional, in Physical and Value Terms,
2015
Figure 15: Organic Imports, in Physical and Value Terms, by Country, 2015
Figure 16: Organic Imports, in Physical Terms, by Country, 2011–2015
Figure 17: Organic Imports, in Value Terms, by Country, 2011–2015
Figure 18: Organic Import Prices, by Country of Origin, 2011-2015
Figure 19: Distributions on the Organic Market
Figure 20: Members of the Certification Process Manufacturers on the Organic Market
Figure 21: National Retail Prices: Organic vs. Conventional, 2011-2015
Figure 22: Retail Prices for Organic Product, by District, 2011-2015
Figure 23: Market Forecast: Organic vs. Conventional, from 2015 to 2020
Figure 24: Market Structure Forecast: Organic vs. Conventional, 2015-2020
Figure 25: Retail Sales of Organic Food in the U.S., 2007-2015
Figure 26: Production, in Physical Terms, 2007–2015
Figure 27: Harvested Area, 2007–2015
Figure 28: Yield, 2007–2015
Figure 29: Production Structure, by State, in Physical Terms, 2015
Figure 30: Production, by State, in Physical Terms, 2007-2015
Figure 31: Area Harvested by State, 2007-2015
Figure 32: Yield, by State, 2011-2015
Figure 33: Imports, in Physical Terms, 2007-2015
Figure 34: Imports, in Value Terms, 2007-2015
Figure 35: Imports, in Physical Terms, by Country, 2015
Figure 36: Imports, in Physical Terms, by Country, 2007-2015
Figure 37: Imports, in Physical Terms, by Country, 2007-2015
Figure 38: Imports, in Value Terms, by Country, 2007-2015
Figure 39: Import Prices, by Country, 2007-2015
Figure 40: Exports, in Physical Terms, 2007-2015
Figure 41: Exports, in Value Terms, 2007-2015
Figure 42: Exports, in Physical Terms, by Country, 2015
Figure 43: Exports, in Physical Terms, by Country, 2007-2015
Figure 44: Exports, in Value Terms, by Country, 2007-2015
Figure 45: Export Prices, by Country of Destination, 2007-2015
Figure 46: Retail Prices for Product, by District, 2011-2015

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Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
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1. INTRODUCTION
1.1 REPORT DESCRIPTION
This report provides an in-depth analysis of the U.S. organic banana market. It presents
the latest data of the market size and volume, domestic production, exports and imports,
price dynamics and turnover in the industry. The forecast reveals market prospects to
2020.
Product coverage:
 Conventional Banana;
 Organic Banana.
Data coverage:
 Market volume and value;
 Volume and dynamics of production;
 Production by state;
 Volume and dynamics of exports/imports;
 Import/export prices;
 Producer and retail prices;
 Factors influencing the market;
 Forecast of the market dynamics in the medium term;
 Per capita consumption.
1.2 RESEARCH METHODOLOGY
This report on U.S. Banana (Organic and Conventional) Market. Analysis and Forecast to
2020 presents a selection of tables and figures on a wide range of industry-related
topics. The most recent data are presented where possible, the latest reference year (for
some data sets) being 2015.
1.3 GLOSSARY AND SPECIFIC TERMS
This report uses the following abbreviations, as well as economics and specific market
terms:
.
.
.

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2. EXECUTIVE SUMMARY
2.1 KEY FINDINGS
Table 1: Key Findings
Key Findings – The U.S. Banana Market In 2015
Total Organic
Market Volume thousand tonnes *** ***
% to 2014 *** ***
Market Value million USD *** ***
% to 2014 *** ***
Production thousand tonnes *** ***
% to 2014 *** ***
million USD *** ***
% to 2014 *** ***
Area Harvested thousand Ha *** -
% to 2014 *** -
Yield tonnes/Ha *** -
% to 2014 *** -
Imports thousand tonnes *** ***
% to 2014 *** ***
million USD *** ***
% to 2014 *** ***
Exports thousand tonnes *** ***
% to 2014 *** ***
million USD *** ***
% to 2014 *** ***
Source: ***
2.2 MARKET TRENDS
.
.
.

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3. MARKET OVERVIEW
3.1 MARKET VOLUME AND VALUE
.
.
.
Figure 1: Market Volume, in Physical Terms, 2007-2015
Banana
(thousand tonnes, % to previous year)
Source: ***
Figure 2: Market Value, 2007-2015
Banana
(million USD, % to previous year)
Source: ***
0%
50%
100%
150%
200%
0
2000
4000
6000
8000
10000
12000
14000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Market Volume (physical terms) % to previous year
0%
50%
100%
150%
200%
250%
300%
0
200
400
600
800
1000
1200
1400
1600
2007 2008 2009 2010 2011 2012 2013 2014 2015
Market Value (USD) % to previous year

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Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
.
.
.
Table 2: Market Volume, in Physical Terms, 2007-2015
Banana
(thousand tonnes)
Product Tonne 2007 2008 2009 2010 2011 2012 2013 2014 2015 CAGR, 2007-2015
Domestic production tonnes *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Imports tonnes *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Exports tonnes *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Market Volume tonnes *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Source: ***
Table 3: Market Value, in Value Terms, 2007-2015
Banana
(million USD), in *** prices
Product Tonne 2007 2008 2009 2010 2011 2012 2013 2014 2015 CAGR, 2007-2015
Domestic production USD *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Imports USD *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Exports USD *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Market Volume USD *** *** *** *** *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** *** *** *** ***
Source: ***

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Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
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3.2 MARKET STRUCTURE
Figure 3: Market Structure – Domestic Supply Vs. Imports, in Physical Terms, 2007-2015
Banana
(% base on tonnes)
Source: ***
Figure 4: Market Structure – Domestic Supply Vs. Imports, in Value Terms, 2007-2015
Banana
(% base on USD), in *** prices
Source: ***
.
.
.
86%
88%
90%
92%
94%
96%
98%
100%
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports, physical
terms
Domestic Supply,
physical terms
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports, USD
Domestic Supply,
USD

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3.3 TRADE BALANCE
.
.
.
Figure 5: Trade Balance, in Physical Terms, 2007-2015
Banana
(thousand tonnes)
Source: ***
Figure 6: Trade Balance, in Value Terms, 2007-2015
Banana
(million USD), in import/export prices
Source: ***
0
500
1 000
1 500
2 000
2 500
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports Exports
0
500
1 000
1 500
2 000
2 500
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports Exports

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Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
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3.4 PER CAPITA CONSUMPTION
.
.
.
Figure 7: Per Capita Consumption, 2007-2015
Banana
(tonne/year and USD/year)
Source: ***
.
.
.
Table 4: Per Capita Consumption in 2007-2015
Banana
(tonne/year and USD/year)
Item Tonne 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Per capita
consumption
Tonne
/year
*** *** *** *** *** *** *** *** *** ***
Per capita
consumption
USD/
year
*** *** *** *** *** *** *** *** *** ***
Source: ***
0
200
400
600
800
1000
1200
1400
1600
1800
2007 2008 2009 2010 2011 2012 2013 2014 2015

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3.5 MARKET FORECAST TO 2020
.
.
.
Figure 8: Market Forecast to 2020
Source: ***
3.6 MARKET ENVIRONMENT OUTLOOK
.
.
.
0
2000
4000
6000
8000
10000
12000
14000
16000
18000
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
CAGR
*** CAGR
***

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4. ORGANIC MARKET OVERVIEW
4.1 ORGANIC MARKET TRENDS
.
.
.
Table 5: Dynamics of Organic vs. Conventional Market, in Physical Terms, 2011-2015
(thousand tonnes)
Market
Segment
Unit 2011 2012 2013 2014 2015
CAGR,
2011-
2015
Conventional
Market
(thousand tonnes) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Organic Market
(thousand tonnes) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Total
(thousand tonnes) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Source: ***
Table 6: Dynamics Of Organic vs. Conventional Market, in Value Terms, 2011-2015
(in producer/importer/exporter prices)
Market
Segment
Unit 2011 2012 2013 2014 2015
CAGR,
2011-
2015
Conventional
Market
(million USD) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Organic Market
(million USD) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Total
(million USD) *** *** *** *** ***
% to previous
year
*** *** *** *** ***
***
Source: ***
.
.
.

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Figure 9: Organic vs. Conventional Market Structure, in Physical Terms, 2011-2015
(%, based on tonnes)
Source: ***
Figure 10: Organic vs. Conventional Market Structure, in Physical and Value Terms, 2015
(%, based on tonnes/USD)
Source: ***
4.2 ORGANIC PRODUCT SUPPLY
.
.
.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2011 2012 2013 2014 2015
Organic Market
Conventional
Market
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
in physical terms in value terms
Organic Market
Conventional
Market

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Figure 11: Organic Product: Imports vs. Domestic Supply, in Physical Terms, 2011-2015
(%, based on tonnes)
Source: ***
Figure 12: Organic Product: Imports vs. Domestic Supply, in Physical and Value Terms,
2015
(%, based on tonnes/USD)
Source: ***
Table 7: Organic Product: Dynamics of Market Volume, in Physical Terms, 2011-2015
(thousand tonnes)
Item Unit 2011 2012 2013 2014 2015
CAGR,
2011-2015
Production
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Imports
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Market
Volume
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Source: ***
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2011 2012 2013 2014 2015
Domestic Supply,
tonnes
Imports, tonnes
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
in physical terms in value terms
Domestic Supply
Imports

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Table 8: Organic Product: Dynamics of Market Value, in Value Terms, 2011-2015
(million USD), in import/export prices
Item Unit
2011 2012 2013 2014 2015
CAGR, 2011-
2015
Production
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Imports
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Market
Volume
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Source: ***
4.3 ORGANIC PRODUCT IMPORTS
4.3.1 IMPORTS: ORGANIC VS. CONVENTIONAL
.
.
.
Table 9: Imports: Organic vs. Conventional, In Physical Terms, 2011-2015
(thousand tonnes)
Imports Unit 2011 2012 2013 2014 2015
CAGR,
2011-2015
Conventional
Imports
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Organic
Imports
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Total Imports
(thousand tonnes) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Source: ***
Table 10: Imports: Organic vs. Conventional, in Value Terms, 2011-2015
(million USD), in import/export prices
Imports Unit 2011 2012 2013 2014 2015
CAGR,
2011-2015
Conventional
Imports
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Organic
Imports
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Total Imports
(million USD) *** *** *** *** ***
% to previous year *** *** *** *** *** ***
Source: ***

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Figure 13: Imports Structure: Organic vs. Conventional, in Physical Terms, 2011-2015
(%, based on tonnes)
Source: ***
Figure 14: Imports Structure: Organic vs. Conventional, in Physical and Value Terms,
2015
(%, based on tonnes/USD)
Source: ***
4.3.2 ORGANIC PRODUCT IMPORTS BY COUNTRY
.
.
.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2011 2012 2013 2014 2015
Organic Imports
Conventional
Imports
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
in physical terms in value terms
Organic Imports
Conventional
Imports

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Table 11: Organic Imports, in Physical Terms, by Country, 2011-2015
(thousand tonnes)
Country 2011 2012 2013 2014 2015 CAGR, 2011-2015
thousand tonnes
Country A *** *** *** *** *** ***
Country B *** *** *** *** *** ***
Country C *** *** *** *** *** ***
Country D *** *** *** *** *** ***
Country E *** *** *** *** *** ***
Country F *** *** *** *** *** ***
Country G *** *** *** *** *** ***
Others *** *** *** *** *** ***
Total *** *** *** *** *** ***
Source: ***
.
.
.
Table 12: Organic Imports, in Value Terms, by Country, 2011-2015
(million USD)
Country 2011 2012 2013 2014 2015 CAGR, 2011-2015
million USD
Country A *** *** *** *** *** ***
Country B *** *** *** *** *** ***
Country C *** *** *** *** *** ***
Country D *** *** *** *** *** ***
Country E *** *** *** *** *** ***
Country F *** *** *** *** *** ***
Country G *** *** *** *** *** ***
Others *** *** *** *** *** ***
Total *** *** *** *** *** ***
Source: ***
Figure 15: Organic Imports, in Physical and Value Terms, by Country, 2015
(%, based on tonnes/USD)
Source: ***
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
in physical terms in value terms
Country A
Country B
Country C
Country D
Country E
Country F
Others

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Figure 16: Organic Imports, in Physical Terms, by Country, 2011–2015
(thousand tonnes)
Source: ***
Figure 17: Organic Imports, in Value Terms, by Country, 2011–2015
(million USD)
Source: ***
4.3.4 ORGANIC PRODUCT IMPORT PRICES BY COUNTRY
.
.
.
0,0
2,0
4,0
6,0
8,0
10,0
12,0
2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G
0,0
5,0
10,0
15,0
20,0
25,0
30,0
35,0
40,0
45,0
2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G

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Figure 18: Organic Import Prices, by Country of Origin, 2011-2015
(USD per kg)
Source: ***
Table 13: Organic Product Import Prices, by Country of Origin, 2011-2015
(USD per kg)
Country 2011 2012 2013 2014 2015 CAGR, 2011-2015
Country A *** *** *** *** *** ***
Country B *** *** *** *** *** ***
Country C *** *** *** *** *** ***
Country D *** *** *** *** *** ***
Country E *** *** *** *** *** ***
Country F *** *** *** *** *** ***
Country G *** *** *** *** *** ***
Average *** *** *** *** *** ***
Source: ***
4.4 REGULATION ON THE ORGANIC MARKET
4.4.1 ORGANIC PRODUCT DISTRIBUTION
.
.
.
Figure 19: Distributions on the Organic Market
.
.
.
4.4.2 ORGANIC PRODUCT SERTIFICATION
.
.
0
2 000
4 000
6 000
8 000
10 000
12 000
14 000
2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G
Average

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.
Figure 20: Members of the Certification Process Manufacturers on the Organic Market
.
.
.
4.5 ORGANIC PRODUCT RETAIL PRICES
4.5.1 RETAIL PRICES: ORGANIC VS. CONVENTIONAL
.
.
.
Figure 21: National Retail Prices: Organic vs. Conventional, 2011-2015
(USD per kg)
Source: ***
4.5.2 ORGANIC PRODUCT RETAIL PRICES BY DISTRICT
.
.
.
0,00
0,20
0,40
0,60
0,80
1,00
1,20
1,40
1,60
1,80
2,00
2011 2012 2013 2014 2015
Conventional
Organic

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Figure 22: Retail Prices for Organic Product, by District, 2011-2015
(USD per kg)
Source: ***
Table 14: Retail Prices for Organic Product, by District, 2011-2015
(USD per kg)
District 2011 2012 2013 2014 2015 CAGR, 2011-2015
District A *** *** *** *** *** ***
District B *** *** *** *** *** ***
District C *** *** *** *** *** ***
District D *** *** *** *** *** ***
District E *** *** *** *** *** ***
District F *** *** *** *** *** ***
National *** *** *** *** *** ***
Source: ***
4.6 OGRANIC MARKET FORECAST TO 2020
.
.
.
1,10
1,20
1,30
1,40
1,50
1,60
1,70
1,80
1,90
2,00
2,10
2011 2012 2013 2014 2015
District A
District B
District C
District D
District E
District G
National

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Figure 23: Market Forecast: Organic vs. Conventional, from 2015 to 2020
(thousand tonnes)
Source: ***
Table 15: Market Forecast: Organic vs. Conventional, 2015-2020
(thousand tonnes)
Market Unit 2015 2016 2017 2018 2019 2020 CAGR, 2015-2020
Conventional Market (thousand tonnes) *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** ***
Organic Market (thousand tonnes) *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** ***
Total Market (thousand tonnes) *** *** *** *** *** ***
% to previous year *** *** *** *** *** *** ***
Source: ***
.
.
.
0
2 000
4 000
6 000
8 000
10 000
12 000
14 000
16 000
18 000
20 000
2015 2020
Conventional Market Volume Organic Market Volume
conventional
CAGR
***%
organic
CAGR
***%

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Figure 24: Market Structure Forecast: Organic vs. Conventional, 2015-2020
(based on tonnes)
Source: ***
4.6.1 DEVELOPMENT OF THE U.S. ORGANIC MARKET
.
.
.
Figure 25: Retail Sales of Organic Food in the U.S., 2007-2015
(billion USD, % to previous year)
Source: ***
.
.
.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2015 2016 2017 2018 2019 2020
Organic Market
Volume
Conventional
Market Volume
0%
50%
100%
150%
200%
250%
0
5
10
15
20
25
30
35
40
45
2007 2008 2009 2010 2011 2012 2013 2014 2015
Organic retail sales (billion USD) % to previous year

26. Page 26
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
4.6.2 POTENTIAL DEVELOPMENT OF THE ORGANIC PRODUCT
MARKET
.
.
.
Table 16: Top-20 Countries by Organic Area, 2014
Banana
(Ha)
Country Organic Area, Ha Organic Share, % Area Under Conversion, Ha
Country A *** *** ***
Country B *** *** ***
Country C *** *** ***
Country D *** *** ***
Country E *** *** ***
Country F *** *** ***
Country G *** *** ***
Country H *** *** ***
Country I *** *** ***
Country J *** *** ***
Country K *** *** ***
Country L *** *** ***
Country M *** *** ***
Country N *** *** ***
Country O *** *** ***
Country P *** *** ***
Country Q *** *** ***
Country R *** *** ***
Country S *** *** ***
Country T *** *** ***
Country U *** *** ***
Others *** *** ***
Total *** *** ***
Source: ***

27. Page 27
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
5. DOMESTIC PRODUCTION
5.1 PRODUCTION, HARVESTED AREA AND YIELD FROM 2007-2015
.
.
.
Figure 26: Production, in Physical Terms, 2007–2015
Banana
(thousand tonnes)
Source: ***
Figure 27: Harvested Area, 2007–2015
Banana
(Ha)
Source: ***
0%
50%
100%
150%
200%
0
200
400
600
800
1000
1200
1400
1600
1800
2007 2008 2009 2010 2011 2012 2013 2014 2015
Production (physical terms) % to previous year
0%
20%
40%
60%
80%
100%
120%
140%
160%
180%
200%
0
50
100
150
200
250
300
350
400
450
2007 2008 2009 2010 2011 2012 2013 2014 2015
Harvested Area (Ha) % to previous year

28. Page 28
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Figure 28: Yield, 2007–2015
Banana
(Hg/Ha)
Source: ***
5.2 PRODUCTION, AREA HARVESTED AND YIED BY STATE
.
.
.
Figure 29: Production Structure, by State, in Physical Terms, 2015
(%, based on tonnes)
Source: ***
0%
20%
40%
60%
80%
100%
120%
140%
160%
180%
200%
0
20
40
60
80
100
120
140
2007 2008 2009 2010 2011 2012 2013 2014 2015
Yield (Hg/Ha) % to previous year
State A State B State C State D
State E State F Others

29. Page 29
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Table 17: Production, by State, 2007-2015
(thousand tonnes)
States 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-2015
State A *** *** *** *** *** *** *** *** *** ***
State B *** *** *** *** *** *** *** *** *** ***
State C *** *** *** *** *** *** *** *** *** ***
State D *** *** *** *** *** *** *** *** *** ***
State E *** *** *** *** *** *** *** *** *** ***
State F *** *** *** *** *** *** *** *** *** ***
State G *** *** *** *** *** *** *** *** *** ***
State H *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
US total *** *** *** *** *** *** *** *** *** ***
Source: ***
Figure 30: Production, by State, in Physical Terms, 2007-2015
(thousand tonnes)
Source: ***
Table 18: Area Harvested, by State, 2007-2015
(thousand Ha)
States 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-2015
State A *** *** *** *** *** *** *** *** *** ***
State B *** *** *** *** *** *** *** *** *** ***
State C *** *** *** *** *** *** *** *** *** ***
State D *** *** *** *** *** *** *** *** *** ***
State E *** *** *** *** *** *** *** *** *** ***
State F *** *** *** *** *** *** *** *** *** ***
State G *** *** *** *** *** *** *** *** *** ***
State H *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
US total *** *** *** *** *** *** *** *** *** ***
Source: ***
0
100
200
300
400
500
600
700
800
2007 2008 2009 2010 2011 2012 2013 2014 2015
State A
State B
State C
State D
State E
State F
State G

30. Page 30
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Figure 31: Area Harvested by State, 2007-2015
(thousand Ha)
Source: ***
Table 19: Yield, by State, 2007-2015
(tonnes/Ha)
States 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-2015
State A *** *** *** *** *** *** *** *** *** ***
State B *** *** *** *** *** *** *** *** *** ***
State C *** *** *** *** *** *** *** *** *** ***
State D *** *** *** *** *** *** *** *** *** ***
State E *** *** *** *** *** *** *** *** *** ***
State F *** *** *** *** *** *** *** *** *** ***
State G *** *** *** *** *** *** *** *** *** ***
State H *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
US Average *** *** *** *** *** *** *** *** *** ***
Source: ***
Figure 32: Yield, by State, 2011-2015
(tonnes/Ha)
Source: ***
0
2 000
4 000
6 000
8 000
10 000
12 000
14 000
16 000
18 000
2007 2008 2009 2010 2011 2012 2013 2014 2015
State A
State B
State C
State D
State E
State F
State G
0
20
40
60
80
100
120
140
2007 2008 2009 2010 2011 2012 2013 2014 2015
State A
State B
State C
State D
US Average

31. Page 31
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
6. IMPORTS
6.1 IMPORTS FROM 2007-2015
.
.
.
Figure 33: Imports, in Physical Terms, 2007-2015
Banana
(thousand tonnes)
Source: ***
Figure 34: Imports, in Value Terms, 2007-2015
Banana
(million USD)
Source: ***
0%
50%
100%
150%
200%
0
100
200
300
400
500
600
700
800
900
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports (physical terms) % to previous year
0%
50%
100%
150%
200%
0
1000
2000
3000
4000
5000
6000
7000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Imports (USD) % to previous year

32. Page 32
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
6.2 IMPORTS BY COUNTRY
.
.
.
Figure 35: Imports, in Physical Terms, by Country, 2015
Banana
(%, based on tonnes)
Source: ***
.
.
.
Figure 36: Imports, in Physical Terms, by Country, 2007-2015
Banana
(thousand tonnes)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
Total *** *** *** *** *** *** *** *** *** ***
Source: ***
Country A Country B Country C
Country D Country E Country F
Country G

33. Page 33
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Table 20: Imports, in Value Terms, by Country, 2007-2015
Banana
(million USD)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
Total *** *** *** *** *** *** *** *** *** ***
Source: ***
.
.
.
Figure 37: Imports, in Physical Terms, by Country, 2007-2015
Banana
(thousand tonnes)
Source: ***
0
10000
20000
30000
40000
50000
60000
70000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G

34. Page 34
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Figure 38: Imports, in Value Terms, by Country, 2007-2015
Banana
(million USD)
Source: ***
6.3 IMPORT PRICES BY COUNTRY
.
.
.
Figure 39: Import Prices, by Country, 2007-2015
Banana
(USD per tonne)
Source: ***
0
10000
20000
30000
40000
50000
60000
70000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G
0
5000
10000
15000
20000
25000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country G
Country D
Country E
Country F
Average

35. Page 35
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Table 21: Import Prices, by Country of Origin, 2007-2015
Banana
(USD per tonne)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Average *** *** *** *** *** *** *** *** *** ***
Source: ***

36. Page 36
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
7. EXPORTS
7.1 EXPORTS FROM 2007-2015
.
.
.
Figure 40: Exports, in Physical Terms, 2007-2015
Banana
(thousand tonnes)
Source: ***
Figure 41: Exports, in Value Terms, 2007-2015
Banana
(million USD)
Source: ***
0%
50%
100%
150%
200%
0
200
400
600
800
1000
1200
2007 2008 2009 2010 2011 2012 2013 2014 2015
Exports (physical terms) % to previous year
0%
50%
100%
150%
200%
0
2000
4000
6000
8000
10000
12000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Exports (USD) % to previous year

37. Page 37
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
7.2 EXPORTS BY COUNTRY
.
.
.
Figure 42: Exports, in Physical Terms, by Country, 2015
Banana
(%, based on tonnes)
Source: ***
.
.
.
Table 22: Exports, in Physical Terms, by Country, 2007-2015
Banana
(thousand tonnes)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
Total *** *** *** *** *** *** *** *** *** ***
Source: ***
Country A Country B Country C
Country D Country E Country F
Country G

38. Page 38
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Table 23: Exports, in Value Terms, by Country, 2007-2015
Banana
(million USD)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Others *** *** *** *** *** *** *** *** *** ***
Total *** *** *** *** *** *** *** *** *** ***
Source: ***
Figure 43: Exports, in Physical Terms, by Country, 2007-2015
Banana
(thousand tonnes)
Source: ***
.
.
.
0
10000
20000
30000
40000
50000
60000
70000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G

39. Page 39
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Figure 44: Exports, in Value Terms, by Country, 2007-2015
Banana
(million USD)
Source: ***
7.3 EXPORT PRICES BY COUNTRY
.
.
.
Figure 45: Export Prices, by Country of Destination, 2007-2015
Banana
(USD per tonne)
Source: ***
0
10000
20000
30000
40000
50000
60000
70000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country D
Country E
Country F
Country G
0
5000
10000
15000
20000
25000
2007 2008 2009 2010 2011 2012 2013 2014 2015
Country A
Country B
Country C
Country G
Country D
Country E
Country F
Average

40. Page 40
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Table 24: Export Prices, by Country of Destination, 2007-2015
Banana
(USD per tonne)
COUNTRY/PERIOD 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR,
2007-
2015
Country A *** *** *** *** *** *** *** *** *** ***
Country B *** *** *** *** *** *** *** *** *** ***
Country C *** *** *** *** *** *** *** *** *** ***
Country D *** *** *** *** *** *** *** *** *** ***
Country E *** *** *** *** *** *** *** *** *** ***
Country F *** *** *** *** *** *** *** *** *** ***
Country G *** *** *** *** *** *** *** *** *** ***
Average *** *** *** *** *** *** *** *** *** ***
Source: ***

41. Page 41
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
8. PRICES AND PRICE
DEVELOPMENT
8.1 PRODUCER PRICES
.
.
.
Table 25: Producer Prices, 2007-2015
Banana
(USD per tonne)
Item 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR, 2007-
2015
Cntr *** *** *** *** *** *** *** *** *** ***
Source: ***
8.2 PRODUCER PRICES INDEX
.
.
.
Table 26: Producer Prices Index - Annual Data (2007 = 100), 2007-2015
Banana
Item 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR, 2007-
2015
US *** *** *** *** *** *** *** *** *** ***
Source: ***
8.3 RETAIL PRICES
.
.
.
Table 27: Retail Prices, 2007-2015
Banana
(USD per kg)
Item 2007 2008 2009 2010 2011 2012 2013 2014 2015
CAGR, 2007-
2015
US *** *** *** *** *** *** *** *** *** ***
Source: ***

42. Page 42
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
Figure 46: Retail Prices for Product, by District, 2011-2015
(USD per kg)
Source: ***
Table 28: Retail Prices for Product, by District, 2011-2015
(USD per kg)
District 2011 2012 2013 2014 2015 CAGR, 2011-2015
District A *** *** *** *** *** ***
District B *** *** *** *** *** ***
District C *** *** *** *** *** ***
District D *** *** *** *** *** ***
District E *** *** *** *** *** ***
District F *** *** *** *** *** ***
National *** *** *** *** *** ***
Source: ***
8.4 RETAIL PRICES INDEX
.
.
.
Table 29: Retail Prices Index - Annual Data (2011 = 100), 2011-2015
Banana
Item 2011 2012 2013 2014 2015 CAGR, 2011-2015
US *** *** *** *** *** ***
Source: ***
0,70
0,80
0,90
1,00
1,10
1,20
1,30
2011 2012 2013 2014 2015
District A
District B
District C
District D
District E
District G
National

43. Page 43
Sample Report U.S. Organic Banana Market - Analysis and Forecast To 2020
IndexBox Marketing © 2016 www.indexbox.co.uk
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