Once you launch your app, how do you market it? Learn from the pros who have made it big in the QuickBooks ecosystem. This session will include the tips and tricks you need to succeed with small businesses and accountants.

1. Parth Shukla
Intuit Developer Group - Partner Marketing
Marketing your app:
learn from your
developer peers
WiFi: QBConnect Password: not required#QBConnect

2. 2
Panelists
Parth Shukla
Partner Marketer
Intuit
@parthshukla
Damien Greathead
VP of Biz Dev
Receipt Bank
@Receipts_Damien
Lara Hodgson
President & CEO of
NOW Corp
@NOWaccount
Jamie McDonald
Co-Founder & co-CEO
HubDoc
@jamiemcdonald
#QBConnect | @IntuitDev | @parthshukla

3. Receipt Bank
Damien Greathead

4. 4
How a global developer breaks in to the US market?
#QBConnect | @IntuitDev | @parthshukla

5. NOWaccount
Lara Hodgson

6. 7
Why social media?
#QBConnect | @IntuitDev | @parthshukla

7. HubDoc
Jamie McDonald

8. 10
Engaging with accountants
#QBConnect | @IntuitDev | @parthshukla

10. 12
Panelists
Parth Shukla
Partner Marketer
Intuit
@parthshukla
Damien Greathead
VP of Biz Dev
Receipt Bank
@Receipts_Damien
Lara Hodgson
President & CEO of
NOW Corp
@NOWaccount
Jamie McDonald
Co-Founder & co-CEO
HubDoc
@jamiemcdonald
#QBConnect | @IntuitDev | @parthshukla

11. 13
Key takeaways
#QBConnect | @IntuitDev | @parthshukla
Leveraging the influencers
• Identify key influencers
online & at conferences
• Be helpful & engage
influencers in their
community
• Listen to their feedback
Social media success
• Social Media is NOT
new. The type of
engagement matters
• Engage your entire
ecosystem beyond the
sale
• Build your Network
before you need it
Breaking into the US market
• Be Targeted
• Follow Them Home
• Get Some Wins on the
Board
• Be Helpful

12. Questions?

13. Thanks for coming!
We’d love your feedback.
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