The document discusses potential new business models and sustainability strategies for increasing access to digitized cultural and research collections in the UK. It outlines several models including: central government investment; private sector investment; crowd-sourcing; internal resource redeployment; and consortial/collaborative approaches. Each model is described and examples are provided of institutions that have implemented different approaches. The document emphasizes finding ways to move from only a small percentage of collections being digitized to digitized content being at the "heart of every citizen's online experience."