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1
THE HUMAN BRAIN vs
INNOVATION OVERLOAD
3.13.2015 | #brainload
2
Laura McDaniel Jay Wilson
Director, Technology
@jwsfl
IDIOTS IN CHARGE
SapientNitro | #brainload
VP, Marketing Strategy
...
3SapientNitro | #brainload Copyright © 2015 Sapient Corporation
4SapientNitro | #brainload Copyright © 2015 Sapient Corporation
5Image Source: Wiki	
  CC,	
  US	
  Navy
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
6
Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐
SapientNitr...
7
Image Source: Flickr	
  CC,	
  Marvin	
  (PA)
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
OUR CONTEXT...
8
Image Source: Flickr	
  CC,	
  mocr
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
9
Image Source: LATimes
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
10SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Image Source:
11
Image Source: Flickr CC, toms_travels
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
12
Image Source: LA Times, Carolyn ColesCopyright © 2015 Sapient Corporation
SapientNitro | #brainload
13
Image Source: Flickr CC, Kate Raynes-Goldie
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
14SapientNitro | #brainload
Copyright © 2015 Sapient Corporation Image Source: Flickr CC, Center	
  for	
  Computer-­‐Assi...
15
Image Source: Flickr CC Markus Spring
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
16
Image Source: Flickr CC Jamie Berstein
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
17
Image Source: Flickr CC Moyan Brenn
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
18SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Image Source: Wiki CC O Van Corven
19
Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐
Copyright ...
20
Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐
Copyright ...
21
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC dagnyg	
  
BUT YOU CAN’T ALWAYS ...
22SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Image Source: Wiki CC O Van Corven
23
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC Flazingo Photos	
  
24
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC Gage Skidmoore	
  
25
Image Source: http://upload.wikimedia.org/wikipedia/commons/9/9d/Sir_Tim_Berners-Lee.jpg
SapientNitro | #brainload
Copy...
26
Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐
Copyright ...
27
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC, blake.thornberry
ISN’T THIS THE...
28Image Source: Wiki	
  CC,	
  US	
  Navy
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
29
Image Source: Make	
  Mark,	
  Kath	
  Karding,	
  www.makemark.co.uk	
  	
  
SapientNitro | #brainload
Copyright © 201...
30SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Image Source: Wiki CC O Van Corven
BECAUSE SOLVING FOR OV...
31
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC, Kenneth Spencer, Leo Reynolds	
...
32
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC, Kenneth Spencer, Leo Reynolds	
...
33
Image Source: Flickr	
  CC,	
  Kenny	
  Louie	
  
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
34SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Image Source: NASA
35
Image Source: Flickr	
  CC,	
  Grant	
  Baldwin
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
36SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Copyright © 2015 Sapient Corporation
37SapientNitro | #brainload
38SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Copyright © 2015 Sapient Corporation
39SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
Copyright © 2015 Sapient Corporation
THE ADJACENT POSSIBLE
40
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
WHAT TO CONSIDER
41
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
42
Image Source: Flickr	
  CC,	
  Hege
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
43
Image Source: Flickr	
  CC,	
  Grant	
  Baldwin
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
44
Image Source: Flickr	
  CC,	
  Grant	
  Baldwin
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
45
Image Source: Flickr	
  CC,	
  KrisLna	
  Alexanderson
SapientNitro | #brainload
Copyright © 2015 Sapient Corporation
46
Copyright © 2015 Sapient Corporation
SapientNitro | #brainload
Image Source: Flickr CC, Miguelángel	
  Guédez	
  
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SxSW 2015 - The Human Brain Vs. Innovation Overload

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This is the presentation that Laura McDaniel and I gave at SxSW on March 13th, 2015. While the slides are great, there is missing voice over, so please consider this a temporary placeholder until we have a new version.

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SxSW 2015 - The Human Brain Vs. Innovation Overload

  1. 1. 1 THE HUMAN BRAIN vs INNOVATION OVERLOAD 3.13.2015 | #brainload
  2. 2. 2 Laura McDaniel Jay Wilson Director, Technology @jwsfl IDIOTS IN CHARGE SapientNitro | #brainload VP, Marketing Strategy Copyright © 2015 Sapient Corporation Copyright © 2015 Sapient Corporation
  3. 3. 3SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  4. 4. 4SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  5. 5. 5Image Source: Wiki  CC,  US  Navy Copyright © 2015 Sapient Corporation SapientNitro | #brainload
  6. 6. 6 Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐ SapientNitro | #brainload Copyright © 2015 Sapient CorporationCopyright © 2015 Sapient Corporation 27,375x 2015 1500 AD
  7. 7. 7 Image Source: Flickr  CC,  Marvin  (PA) SapientNitro | #brainload Copyright © 2015 Sapient Corporation OUR CONTEXT DEFINES OUR MEANING
  8. 8. 8 Image Source: Flickr  CC,  mocr SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  9. 9. 9 Image Source: LATimes SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  10. 10. 10SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source:
  11. 11. 11 Image Source: Flickr CC, toms_travels SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  12. 12. 12 Image Source: LA Times, Carolyn ColesCopyright © 2015 Sapient Corporation SapientNitro | #brainload
  13. 13. 13 Image Source: Flickr CC, Kate Raynes-Goldie SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  14. 14. 14SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source: Flickr CC, Center  for  Computer-­‐Assisted  Legal  InstrucLon
  15. 15. 15 Image Source: Flickr CC Markus Spring SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  16. 16. 16 Image Source: Flickr CC Jamie Berstein SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  17. 17. 17 Image Source: Flickr CC Moyan Brenn SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  18. 18. 18SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source: Wiki CC O Van Corven
  19. 19. 19 Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐ Copyright © 2015 Sapient Corporation “The only way to do great work is to love what you do.” STEVE JOBS Copyright © 2015 Sapient Corporation SapientNitro | #brainload
  20. 20. 20 Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐ Copyright © 2015 Sapient Corporation Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC Lotus Carroll  
  21. 21. 21 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC dagnyg   BUT YOU CAN’T ALWAYS DO WHAT YOU LOVE
  22. 22. 22SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source: Wiki CC O Van Corven
  23. 23. 23 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC Flazingo Photos  
  24. 24. 24 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC Gage Skidmoore  
  25. 25. 25 Image Source: http://upload.wikimedia.org/wikipedia/commons/9/9d/Sir_Tim_Berners-Lee.jpg SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  26. 26. 26 Image Source: h.p://nakedlaw.avvo.com/how-­‐to/what-­‐pu>ng-­‐on-­‐makeup-­‐while-­‐driving-­‐will-­‐cost-­‐ Copyright © 2015 Sapient Corporation SO HOW DOES THIS HELP ME WITH OVERLOAD? Copyright © 2015 Sapient CorporationSapientNitro | #brainload
  27. 27. 27 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC, blake.thornberry ISN’T THIS THE PART WHERE YOU TELL ME WHAT TO DO? 1 2 NO
  28. 28. 28Image Source: Wiki  CC,  US  Navy Copyright © 2015 Sapient Corporation SapientNitro | #brainload
  29. 29. 29 Image Source: Make  Mark,  Kath  Karding,  www.makemark.co.uk     SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  30. 30. 30SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source: Wiki CC O Van Corven BECAUSE SOLVING FOR OVERLOAD IS ABOUT PUTTING INFORMATION IN THE RIGHT PLACE
  31. 31. 31 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC, Kenneth Spencer, Leo Reynolds  
  32. 32. 32 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC, Kenneth Spencer, Leo Reynolds  
  33. 33. 33 Image Source: Flickr  CC,  Kenny  Louie   SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  34. 34. 34SapientNitro | #brainload Copyright © 2015 Sapient Corporation Image Source: NASA
  35. 35. 35 Image Source: Flickr  CC,  Grant  Baldwin SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  36. 36. 36SapientNitro | #brainload Copyright © 2015 Sapient Corporation Copyright © 2015 Sapient Corporation
  37. 37. 37SapientNitro | #brainload
  38. 38. 38SapientNitro | #brainload Copyright © 2015 Sapient Corporation Copyright © 2015 Sapient Corporation
  39. 39. 39SapientNitro | #brainload Copyright © 2015 Sapient Corporation Copyright © 2015 Sapient Corporation THE ADJACENT POSSIBLE
  40. 40. 40 Copyright © 2015 Sapient Corporation SapientNitro | #brainload WHAT TO CONSIDER
  41. 41. 41 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  42. 42. 42 Image Source: Flickr  CC,  Hege SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  43. 43. 43 Image Source: Flickr  CC,  Grant  Baldwin SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  44. 44. 44 Image Source: Flickr  CC,  Grant  Baldwin SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  45. 45. 45 Image Source: Flickr  CC,  KrisLna  Alexanderson SapientNitro | #brainload Copyright © 2015 Sapient Corporation
  46. 46. 46 Copyright © 2015 Sapient Corporation SapientNitro | #brainload Image Source: Flickr CC, Miguelángel  Guédez   QUESTIONS?
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    Apr. 10, 2015
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    Mar. 29, 2015
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    Mar. 25, 2015
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    Mar. 24, 2015
  • yoshimurag

    Mar. 21, 2015

This is the presentation that Laura McDaniel and I gave at SxSW on March 13th, 2015. While the slides are great, there is missing voice over, so please consider this a temporary placeholder until we have a new version.

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