Jill Sida

Greater Chicago Area United States

Helping today's sales professionals gain a competitive advantage through social selling

Technology / Software / Internet

In my role on LinkedIn's Sales Solutions business, I advise sales and marketing teams on the benefits of implementing a social selling strategy into their sales and lead generation processes. There is no shortage of research supporting the drastic changes in how B2B buyers evaluate, research, and purchase for their organizations; they are making purchase decision in committees, and 60% of the way through the vendor selection process before they engage with a sales rep, and almost entirely unresponsive to cold calls. As the world's largest professional network, sales organizations that align their business development goals with a measurable LinkedIn strategy are seeing results: - Gener...