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Joby Harte
Effective Business
Planning Strategies
01
Before the first official day of operation for any
business, or even before a significant amount of
money is invested in the founding of the business in
the first place, the key to long-term success is good
planning. For people who are new to business
planning, a combination of good organizational skills
and time management are both necessary to keep a
clear, focused mind about what needs to be done
on a day-to-day basis to ensure that the grand
opening goes off without a hitch.
02
Analyzing Skills
and Skill Deficits
03
It's amazing how many independent business
ventures start out as one-man operations, and
begin to flesh out into larger enterprises once the
founder realizes that having all of the skill sets to
be able to properly manage every aspect of
running nearly any kind of enterprise simply isn't
realistic. Even for people that consider themselves
to be more of the "lone wolf" type, it's important
to be able to recognize strengths in other people
in order to attract them to your business cause.
02
Setting Realistic
Goals
03
Nearly any kind of business becomes a learning
experience very quickly, especially when the
business is trying to explore new markets, or
branch out into new and untested advertising
mediums. A business is an investment, and setting
time tables for returns on that investment that
revolve around modest, realistic goals can make it
much easier to move forward with measured steps
that are filled with certainty about what comes
next.
02
Communicating
with
Demographics
03
It's easy to get so wrapped up in managing daily
business operations that one forgets the
importance of communicating with the customer
base. History has shown that customers almost
unilaterally prefer buying from businesses that feel
as though they care about the customer's overall
experience with their product or service.
02
Visualizing
Customer
Perspectives
03
No business would be able to thrive without an
intelligent marketing strategy, and the biggest part
of working out the right angles with which to
approach the perfect demographic is by trying to
visualize the mindset of the perfect customer. A
successful business strategy will become that way
because the marketers were able to visualize the
things that motivate customers to take the right
actions.
02

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Joby harte - effective business planning strategies

  • 2. Before the first official day of operation for any business, or even before a significant amount of money is invested in the founding of the business in the first place, the key to long-term success is good planning. For people who are new to business planning, a combination of good organizational skills and time management are both necessary to keep a clear, focused mind about what needs to be done on a day-to-day basis to ensure that the grand opening goes off without a hitch. 02
  • 4. It's amazing how many independent business ventures start out as one-man operations, and begin to flesh out into larger enterprises once the founder realizes that having all of the skill sets to be able to properly manage every aspect of running nearly any kind of enterprise simply isn't realistic. Even for people that consider themselves to be more of the "lone wolf" type, it's important to be able to recognize strengths in other people in order to attract them to your business cause. 02
  • 6. Nearly any kind of business becomes a learning experience very quickly, especially when the business is trying to explore new markets, or branch out into new and untested advertising mediums. A business is an investment, and setting time tables for returns on that investment that revolve around modest, realistic goals can make it much easier to move forward with measured steps that are filled with certainty about what comes next. 02
  • 8. It's easy to get so wrapped up in managing daily business operations that one forgets the importance of communicating with the customer base. History has shown that customers almost unilaterally prefer buying from businesses that feel as though they care about the customer's overall experience with their product or service. 02
  • 10. No business would be able to thrive without an intelligent marketing strategy, and the biggest part of working out the right angles with which to approach the perfect demographic is by trying to visualize the mindset of the perfect customer. A successful business strategy will become that way because the marketers were able to visualize the things that motivate customers to take the right actions. 02