2. BACKGROUND/INTRODUCTION
Social Stock Exchanges (SSEs):
○ Trading platform listing “social development” businesses in
approved Main Stock Exchange
○ Allows investors to buy shares of Companies in : Education, Food &
Agriculture, Energy, Water, Sanitation, Healthcare, Green Tech,
Environment orientated and biblically approved businesses
○ Key participants: Government, Financial Institutions, Community
Organizations, Social Development Agencies, Social Entrepreneurs,
Investors…
○ Some SSEs (differ in form and function):
* UK: Social Stock Exchange (SSE)
* Canada: Social Venture Connexion (SVX)
* Singapore: Impact Exchange (IX) @ Mauritius Stock Exchange
* South Africa: South Africa Social Impact Exchange (SASIX)
* U.S. : Mission Markets (MM)
Christian Social Stock Exchange (CSSE):
A Christian compliant trading platform listing social development &
impact investing or Biblically Responsible Investing (BRI) businesses in
approved Main Stock Exchange.
* None in the world yet! SPONSOR to champion CSSE! – Be the first
Sponsor to gain global branding by sponsoring it!
2
3. Socially Responsible
Investing (SRI)
Also known as social investment
Sustainable socially conscious
Green
Ethical Investing
Environmental Social Governance (ESG)
factors
… is any investment strategy which seeks
to consider both financial return and social /
environmental / governance good to bring
about social change regarded as positive by
proponents
3
4. Biblically Responsible
Investing (BRI)
Is an investment decision making process that
applies Christian values to issues facing
shareholders and stakeholders regarding
moral and social principles
And investing that seeks to please and glorify
God as a vital act of worship or financial
deliverance
Holy Bible is more than 2,000 years old
Bible contains more than 2,350 verses about
money and possessions
Contains 126 biblical financial principles
Over half of all parables in Bible about money
and possessions
God’s promise on financial deliverance 4
6. Background # 2
CSSE: FAITH - BASED STOCK
EXCHANGE OF THE FUTURE!
-Lt Cdr John Moi (Ret) -
6
7. Background#3
CURRENTPOSITION
New emerging concept with challenges:
○ Accretion & accreditation of key participants
○ Social and / or spiritual mission of the business
○ Target beneficiaries
○ How the business impact the companies and
stakeholders
○ Metrics or measurement tools of social and / or
environmental impact / screens and parameters
○ Christian compliance and limitations and existence
of Christian financial screens and parameters
○ USD 70 Trillion of assets worth / traded (2017), 1750
signatories and > 50 countries – United Nations
Environmental Program: Principles Responsible
Investing (PRI) guidelines
7
8. Background#4
CURRENTPOSITION–KEYAREAS
OFRESEARCH
○ Policy & regulation for a sustainable CSSE
– To develop
○ Education, training & awareness activities
– To develop
○ Research & Development activities – To
specify
○ Metric tools or methodologies to
measure the impact – To determine and
develop e.g. PRI, BRI…
○ Creating a sustainable framework for
localised / universal CSSE – To develop
8
9. Background#5
ASSUMPTIONS
○ Will adopt & enhance existing policies & guidelines
in setting up as a stock exchange using PRI & BRI
principles
○ Encourage new and existing members to migrate
as founding members of CSSE
○ Regulated by relevant authorities of country-
specific
○ Initial funding by SPONSOR under its CSR or other
funding programs by co-sponsors
○ SPONSOR to spearhead the first Christian Social
Stock Exchange Academy (CSSEA) or Centre of
Excellence (CoE) to the world
○ SPONSOR proposed to be the Leading Christian
Social Enterprise Incubator & Accelerator (CSEIA) in
related activities & development
9
10. ProjectObjective#.1
PROJECTOBJECTIVES
○ To develop the world’s first Christian
Social Stock Exchange
○ To enhance the positive image of
related government agencies and
social stakeholders of country specific
○ To assist other nations & Christian
countries in developing similar CSSEs
leveraging on related networks
○ To be the pioneer CoE in Christian
Social Stock Exchange Education and
Consultancy
10
11. ProjectObjective#.2
BRIEFDESCRIPTIONOF
STRATEGY
○ The CSSE will be created with:
○ Latest ICT technologies (AI &
Blockchain technology?)
○ Competent people (guided by
Professional Team) / Social
Entrepreneurs / Government agencies
/ Christian Scholars and Academia
○ CSSE will bring together the
government, social business entities
and social investors and perhaps the
Christian community at large! 11
12. Proposed Strategic Thrusts
Introduce sponsor’s nation
positioning as the world’s first
global hub for Christian based
investments
Establish the sponsor / nation
as a leading / global center for
Biblical Responsible Investment
(BRI)
Develop sponsor / nation as an
international provider of world’s
first of Christian wealth
management products and
services 12
13. Proposed Strategic Blueprint
Provide enabling frameworks to support innovations in BRI
markets
Enhance market access and international connectivity to
BRI
Develop a vibrant ecosystem to speed up growth of
Christian based sustainability and responsible investment
Promote the growth of private equity with responsible
investment consideration
Facilitate new digital business models, products and
services for faith based fund and wealth management
Promote sponsor / nation positioning as a pioneer hub for
responsible investment support services
Encourage institutional participation in BRI and funds
Develop facilitative market infrastructures for Christian
based wealth management
Strengthen intermediation capabilities to support
internationalization
Contribute to talent pipeline in wealth management for the
yet to be launched Christian Social Stock Exchange of the
Future!
Provide targeted incentives to strengthen international
competitiveness in the future new markets
13
14. ProjectObjective#.3
STRATEGY-SUPPORTING
PLATFORMS:
○ Formation of CSSE – Framework & Guidelines
○ CSSE Advisory Board – Policies & Direction
○ CSSE Partners Incorporated – Social Business Partnership / Alliance
○ CSSE Bonds & Funds – Raising capital: bonds and funds
○ CSSE Academy / CoE – Promotion for the science and art activities of
Christian Social Stock Exchange
○ CSSE Institute – Promotion of educational activities
○ CSSE Advisory & Research – Provision of advisory services, identify
investment opportunities, conduct due diligence and manage
transactional exchange
○ CSSE Growth Fund – Issuance of growth funds: matured market using
Christian funds and principles?
○ X-celerator Fund – To expedite growth of budding enterprises using
Christian funds and principles?
○ X-essment Advisory – To measure and monitor social-environment
impact? To include spiritual impact? Christian screen and parameter.
○ CSSE (Cross) Foundation – Capital market enhancement activities
that scale up positive impact of the entity (SPONSOR)
14
15. Project #.4
RURALDEVELOPMENTBOND(EXAMPLE)
○ Mobilizing private capital for
development in rural or designated
areas
○ Ecosystem of people and
organizations in rural areas designated
○ Access to the financial markets
○ Using Christian compliant financial
instruments / facilities and principles?
15
16. Project Objective#.5
DEVELOPMENTGROWTHFUND
(EXAMPLE)
○ Accelerator program that assists
social enterprises matching capital to
different stages of growth
○ Cover key areas: Water, Sanitation,
Energy, Food, Agriculture, Education,
Healthcare, Green Technology,
Environmental friendly…
○ Using Christian compliant financial
instruments and principles?
16
18. ProjectObjective#. 7
IDEATOMATURITYSTAGES&
UTILIZINGCHRISTIANFINANCIAL
INSTRUMENTS
Will progress from:
○ Idea stage – Early steps in an innovation
process until documented in a business
case
○ Early stage – Financing by stakeholders after
seed capital
○ Expansion stage – Financing provided by
stakeholders / investors to Co. whose
product(s) are commercially available
○ Pre-IPO stage – Placement of large block of
stock before listing
○ Maturity stage – Longest period of sales
peak before decline
○ Exit stage – A business exit strategy by
owner to sell ownership to investors (NO) 18
19. ProjectObjective#.8
MARKETINGSTRATEGY&TARGET
MARKETS
○ A Marketing Plan will be developed upon
approval that includes:
○ Above & below the line marketing activities
○ Supplemented by Social or Digital Media
○ Target markets include Social Investors,
Govt related agencies, Financial Institutions,
Community organizations, Green
Development Agencies, Social
Entrepreneurs, Philanthropic Bodies,
Christian based Foundations or entities?
19
20. Expected Outcomes #.1
INVESTMENT MARKETING INFORMATION
USD 60 – 70 Trillion (2017 – United Nations Environment Program
: Principles for Responsible Investment (PRI), 1750 signatories, >
50 countries as of Aug 2017)
USD 21 Trillion (BRI Inspired Investing Group with data from Pew
Research)
USD 31.4 Trillion ( US Investor Group, 2019)
USD 28.2 Trillion (Investment Company Institute 2017)
20
21. ExpectedOutcome#.2
POSITIONINGSTATEMENTS
○ World: “World’s First Christian Social
Stock Exchange advocated by
SPONSOR”
○ Rest of the World: “CSSE - Creating the
Social Stock Exchanges of the Future”
(Under the flagship of SPONSOR)
○ “ Social Stock Exchange of The Future!
○ Catchword: Christian Finance & Impact
Investing” Partnership
○ SPONSOR: The Leading Evangelist of
Christian Social Stock Exchange!
○ SPONSOR: The Global Advocate of
Christian Social Stock Exchange!
○ BRI Stock Exchange of the Future! 21
22. ExpectedOutcome#.3
BRANDINGSTRATEGY
○ World: “The world’s first Christian Social Stock
Exchange!”
○ Rest of the world: “Country-specific Christian
Social Stock Exchange”
○ Tagline: Investing in People, Planet, Profits &
Preservation, Progress & Promulgation (6P’s)
for the Future
○ Will use both traditional and digital media to
create branding to public and world at large
○ Christian compliance Social Stock Exchange
○ Christian Finance & Impact Investing
Partnership
○ SPONSOR: The Global Advocate of World’s
First Christian Social Stock Exchange!
○ World’s first Biblically Responsible Investing
Stock Exchange 22
23. ExpectedOutcome#.4
PRODUCT/SERVICESTRATEGY
○ Provides an investor-friendly & Christian
trading platform listing social business
developed from Legal, Government, private
sector and related entities for all countries
particularly the Christian community
○ SPONSOR CO will provide assistance and
end-to-end consultancy services to
countries intending to start their Christian
Social Stock Exchanges
○ SPONSOR CO will be the Academy & Centre
of Excellence (CoE) on Christian Social Stock
Exchange to the world
23
24. ExpectedOutcome#.5
PROMOTIONSTRATEGY
○ Includes all activities in both traditional & digital
media to create awareness
○ Printed & digital info about entity and services
○ Alliances with other SSEs / World’s Social
Development bodies / UN agencies / Universities /
CSR bias entities / Social orientated foundations /
Impact Investing entities, Christian business bodies
○ Website, Blog & other Social Media platforms to be
employed to increase visibility
○ Development & Implementation of CSSE
Certification programs & CSSE Summit or
Conference, Gala Events to be organised by
SPONSOR CO
○ Formation of the world’s first CSSE Network Alliance?
24
25. Project&CommercializationPlan#.1
RESOURCESREQUIREMENTS
○ Malaysia: CSSE will register with ROC as S/B & regulated by
existing authorities of the Main Exchange of Malaysia
(similar for country specific)
○ Sponsor will seek partnership with Securities Commission
to leverage on existing infrastructures for pilot project
○ Listing of CSSE in other bourses may be considered using
capital mechanism like Alibaba, Grab...
○ Proposer will rent an interim office space with ICT facilities
to conduct research and develop framework, SOPs of
supporting platforms e.g. Academy, Institute, Advisory
Board....etc...
○ SPONSOR may allocate working space in its premises for
coordination or other related activities
○ Proposer will develop the business model and initial set
up of entity
○ Note: SSE (UK) took 18 months from idea to pre-IPO
maturity stage & has raised about US$ 1,000,000. SSE
Market Cap: GBP 1.25 Billions as of Nov 2019 25
26. Project&CommercializationPlan#.2
FINANCIALCONSIDERATIONSAND
COMMERCIALIZATIONPLAN
○ Initial request of working grant / seed capital of RM
15,000 per month ( 1 year) to cover salary, living &
incidental expenses, visits to SSEs & key person(s)
funds to be requested, training programs (SSE &
Impact Investing, Christian Finance, etc)...
○ SPONSOR to consider fund-raising thru “Certified
Christian Social Stock Exchange Professional /
Christian Investment Professional and other related
certification programs” (To be determined)
○ Fund –raising thru “World’s Summit /Conference and
Global Leadership Awards on CSSE Gala Event
hosted by SPONSOR (To be determined) (Separate
Event Organising proposals can be tabled)
○ Donations and sponsorships during initial stage
○ Self generating revenues from set up, consultancy
services, talks, training programs on CSSE
○ CSSE Academy or CoE to be listed in less than 5
years (Note: SSE (UK) took 18 months from idea to
pre-IPO maturity stage has raised about US$
1,000,000 - SSE Market Cap: GBP 1.25 Billions – 2019)
26
27. Project&CommercializationPlan#.3
PotentialCommercializationPlan
Certified Christian Social Stock Exchange
Professional (CSSEP) – 2 -3 day intensive program,
300 pax at USD 1,500 per pax = USD 45,000.00
(Sponsor?) Bi-annual or quarterly
CSSE Inaugural Gala & Awards Night – 500 pax at
USD 100 per pax per table of 10 = USD 50,000.00
Platinum (1 @USD10 K), Gold (2 @USD 5K each),
Silver (4 @USD 3K each) & Copper (8@ USD 1.5K
each) Sponsors’ tables: projected revenues
@100% take up rate = USD 44,000.00
Corporate & CEOs’ write up on Inaugural CSSE
Handbook: Projected revenues of 30 X USD
5,000/Co = USD 150,000.00
Project revenues from above= USD 289,000.00 X 4.0
(RM 1,156,000.00)
Revenues from Consultancy and services
rendered by SPONSOR-CSSE Think tank – From USD
1,000,000 onwards for setting up CSSE in country
Note: Proposal Papers for CSSE Inaugural Gala &
Awards Night are ready!
27
28. Financial Road Map
Develop and implement Certified CSSE
programs offline & online
Development of paid training programs,
workshops, seminars, talks
End to end consultancy for start up clients
(OIC & 3rd world countries)
Annual Event Organizer for Summit / Gala
Awards for country specific
Paid advertorials on CEOs & Company for
Directory / Handbook
Fund raising thru equity / crowd funding
Pre IPO Offer & IPO listing within 5 years or
earlier
28
29. KPIs
Set up CoE and registered Co within 3
months
Website, Blog & Social Media within 3
months
Documentation & SOPs – Ongoing
Development & implementation of
Certified Professional Programs within 6
months (4 programs from 2nd year
onwards)
Launch of Inaugural / Annual / Summit
Awards Event within 1 year / Annually
Expansion to world’s countries –
Minimum 5 countries from 2nd year
onwards
Pre IPO Offer & IPO Listing of CoE
within 5 years or earlier 29
30. 30
Financial Benefits to Sponsors /
Investors (where applicable)
Targeted 20% ROI per year
Proposed Dividend Policy (up to 50%
from profit years)
Angel Tax Incentives
VCC Incentives
Operational HQ Incentives
Labuan / International Offshore facilities
& incentives
Government grants & incentives
Investment opportunities in overseas
markets via JV / VIP programs
31. 10 COMMANDMENTS: A BUSINESS
PERSPECTIVE
You shall have no other gods before me…(money, power, fame,
greed or anything above Him…)
You shall not make for yourself an idol in the form of anything in
heaven above or on the earth…(icons, images, people…)
You shall not misuse the name of the LORD your God…(for dishonest
gains)
Remember the Sabbath day by keeping it holy…(Work is worship
onto the LORD)
Honor your father and your mother…(honor those in authority,
employers and stakeholders)
You shall not murder…(eliminate your competitors by unethical
means)
You shall not commit adultery…(partnering with unscrupulous
people to harm others)
You shall not steal…(from own and / or other properties or resources)
You shall not give false testimony against your
neighbors…(competitors, stakeholders or any person)
You shall not covet your neighbor’s house (properties), wife
(competitors’ partners), maidservant (working staff / employees),
donkey (products & services) or anything that belongs to your
neighbor (competitors)
31
32. 12 COMPONENTS OF GOD’S COMPANY
1. Commitment to the ‘King’ of the company – Your LORD your God
2. Commitment to obey God’s commands
3. Commitment to marriage & family (extended family and
stakeholders)
4. Commitment to God’s ownership structure
5. Commitment to fulfilling the Great Commission through prayer
evangelism and (charitable works, emphasis mine)
6. Commitment to the 5 pivotal paradigms (credit to Ed Silvoso):
a. Disciple nations, not only individuals
b. Reclaim the redeemed marketplace
c. Everyone is a minister and work is worship
d. Take the Kingdom of God to the gates of hell
e. Eliminates systemic poverty
7. Commitment to being extraordinary
8. Commitment to Kingdom thinking
9. Commitment to high standard of conduct
10. Commitment to Kingdom giving
11. Commitment to a transformational organization
12. Commitment to prayers
32
33. BUSINESS BY BIBLE:SOME BIBLICAL
PRINCIPLES
1. Before you start a business venture plan ahead and make sure you can carry it. – “Don’t begin until
you can count the cost” (Luke 14 : 28)
2. Focus on establishing your business before you overcommit to comfort at home. – “Develop your
business first before building your house” (Proverbs 24 : 27)
3. God thinks highly of people who are enterprising and hardworking. – “She goes out to inspect a
field and buys it; with her earnings she plants a vineyard” (Proverbs 31 : 16)
4. Aquila and Priscilla were Christian leaders in ministry and in business. - Ä Jew named Aquila…had
recently arrived from Italy with his wife, Priscilla…Paul lived and worked with them, for they were
tentmakers just as he was” (Acts 18 : 2-3)
5. You should be fair to your employees (and all stakeholders, emphasis mine). – “Do not cheat, or
rob anyone. Always pay your hired workers (and creditors, emphasis mine) promptly (Leviticus 19
: 13)
6. Hard work done with excellence and integrity honors God. – As slaves of Christ, do the will of God
with all your heart. Work with enthusiasm as though you were working for the LORD rather than
for people (Ephesians 6 : 6 – 7)
7. Always be sure to pay all your taxes. - “Well then, Jesus said “give to Caesar what belongs to him.
But everything that belongs to God must be given to God (Mark 12 : 17)
8. Serving God through your business during the week means that you live in harmony with what
you profess on Sundays. –”Listen to this, you who rob the poor and trample the needy! You can’t
wait for the Sabbath day to be over and the religious festivals to end so you can get back to
cheating the helpless” (Amos 8 : 4 – 5)
9. Whatever business ventures you pursue, remember that God is your LORD and you are completely
dependent on him in everything. – Look here you people who say, ‘Today or tomorrow we are
going to a certain town and will stay there a year. If the LORD wants us to, we will do this or that”
(James 4 : 13, 15)
10. Be generous in your business dealings – it is an investment that will come back to you later! – All
goes well for those who are generous, who lend freely and their business fairly (Psalm 112 : 5)
11. Conduct your business above board and in public, with no hidden kickbacks or shady deals – “Boaz
called the leaders from the town and asked them to sit as witnesses (Ruth 4 : 2)
12. Integrity is an essential mark of true business people. – “The LORD demands fairness in every
business deal; he sets the standard (Proverbs 16 : 11) 33
34. 10 COMMANDMENTS OF
SCRIPTURAL PROSPERITY
1. Obey all of God’s commandments (Deuteronomy 28 : 1-
2, 11, 15)
2. Seek the prosperity of your soul (3 John 1 – 2)
3. Acquire wisdom & knowledge (2 Chronicles 1 : 11 – 12)
4. Bless Israel and pray for the peace of Jerusalem (Genesis
12 : 1, 3)
5. Honor the Lord with your wealth (Proverbs 3 : 9-10)
6. Be generous to the poor (Proverbs 22 : 9)
7. Don’t use debt to prosper (Habukkuk 2 : 6-7)
8. Be diligent (Proverbs 10 : 4)
9. Establish God’s covenant in the Marketplace
(Deuteronomy 8 : 18)
10. No dishonest scales of any kind (Proverbs 11 : 1)
(Credit to Norm Franz – Author: Money & Wealth in the New Millennium)
34
35. TECHNOLOGY LEADERSHIP FRAMEWORK
New economic financial models that reflect the full cost of resource depletion &
environmental impact
New energy conservation patterns that will reduce our indiscriminate use of
fossil fuels
New non-fossil fuels (biomass, solar, wind, water, nuclear, others) sources that
will replace a portion of our oil consumption and that will limit the emission of
greenhouse gases into the atmosphere
New sustainable housing and transportation alternatives that limit the impact
on the environment, the use of energy and the generation of waste
New accounting and auditing practices for public & private companies that fully
account for environmental impact, energy use and resource demand
New environmental ethics for individuals and corporations
(Credit to Derk Matt, CEO, www.hmmenvirotech.com)
Innovation technologies to turn waste into useful energy or products (new)
Innovation technologies to create surplus from normal outputs (new)
Innovation technologies to harness health-giving benefits from the environment
(new)
Innovation technologies to rebalance the damage done to the environment
(new)
35
36. Technology – ESG Framework
Faith based investing can be focused in a particular country, region or
city or can create impact in multiple countries or regions within the
technology - ESG framework
Environmental (E):
Biodiversity / land
Use carbon emissions
Energy usage
Raw material sourcing
Regulatory / legal risks
Supply Chain management
Waste & recycling
Water management
Weather events
Social (S):
Community relationship
Controversial business customer / relation / product
Diversity issues
Health & Safety
Human Capital Management
Human rights
Responsible marketing & R & D
Union Relations
Governance (G):
Accountability
Anti-takeover Measures
Board Structure / Size
Bribery & Corruption
CEO Duality
Executive Compensation Scheme
Ownership Structure
Shareholders Rights
Transparency
Voting Procedures
Sectors
Healthcare
Clean Energy
Water & Sanitation
Housing
Education
Financial Services
Waste Management & Recycling (new)
R & D for above sectors (new)
36
37. CONCLUSION
○ Recent emergence of SSEs that differ in form
and function with few examples
○ None from the Christian community?
○ Necessitate extensive R & D activities,
development of strategic framework and
related documentation (SOPs)
○ SPONSOR proposed to be the Global
Advocate of Christian Social Stock Exchange
by merging Christian Finance & Impact
Investing (BRI) Concepts / Principles
○ SPONSOR proposed to spearhead the first
CSSE Academy / CoE for the world!
○ SPONSOR proposed to be the leading
pioneer Incubator & Accelerator of CSSE
○ Approve the working grant / seed capital of
RM 15,000 / month / year for originator of
business case for research & development
activities
37
38. MINORACCOMPLISHMENTS
International & local award-winning writer (Commonwealth
Navies & Anugerah Usman Awang)
Author: Servant Leadership 1.0 – Serve to Lead & Servant
Leadership 2.0 – Principles of SERVANTHOOD (with
precepts from major Holy Books) published in major dailies
and online portals
Author: Islamic & Christian Financial Concepts, other Wealth
Management /Thematic Concepts. Also “- 12 Strategic
Initiatives for the Palm Oil &Timber Industries (2 papers)
Author:The world’s first Islamic Social Stock Exchange &
Global Islamic Finance &Tourism (G.I.F.T.) Frameworks
Chief Editor & Event Organizer, LEADERS publication
Former Columnist with the New StraitsTimes –Property
Column with published articles on Wealth Creation,
Investment and Property in general
Former HOD / Editor – Sales & Niche Publications (Halal, Oil
& Gas,Tourist, Agriculture publications & Internet Solutions.
Secured 10 Millions deal forTM Publications from Tourism
Ministry
Certified Master Financial Planner (MFP), USA
Certified Professional Landlord (CPL), USA
Certified Islamic Estate Planner (IEP), Malaysia
38
39. GODANDINHERITANCE
“The LORD knows the days of the
upright: and their inheritance shall be
forever. They shall not be ashamed in
the evil time: and in the days of famine,
they shall be satisfied.”
Psalm 37 : 18 – 19
39