Personal Information
Organization / Workplace
Sydney, Australia, NSW Australia
Occupation
Storyteller
Industry
Advertising / Marketing / PR
Website
www.jonathancrossfield.com
About
I don't want to be described as a social media marketer. Nor a search engine marketer. Definitely don't describe me as just another corporate blogger. I do describe myself as a writer or content marketer, and occasionally a communications manager (but that sounds so cold, bland and formal).
But all of these things have a common thread. I'm a storyteller, using all the various resources and tools at my disposal to craft stories and strategies with a beginning, middle and an end.
Although I have a varied career — including employment consultant and careers trainer, radio announcer, journalist, marketing manager and nightclub DJ — the common thread has always been using content to tell
Tags
content marketing
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storytelling
content marketing world
content writing
creativity
strategy
nightclubs
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social
business
b2b marketing
content effectiveness
downloadables
b2b
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psychology
customer journey
comics
communications
narrative
thinking
mind
story
contentstrategy
boss
content strategy
approvals
jyske bank
ethos
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zombie apocalypse survival guide
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Presentations
(11)Likes
(7)Digital 2020 Global Digital Overview (January 2020) v01
DataReportal
•
4 years ago
Content Marketing World: Training with Content Marketing Jedi Masters #CMWorld
Jim MacLeod
•
7 years ago
Localizing Content for a Global Audience: What every content marketer should know
Typeset
•
8 years ago
How To Get More From SlideShare - Super-Simple Tips For Content Marketing
Content Marketing Institute
•
8 years ago
Making Content Marketing the Star of Your Marketing - A Content Marketing World eBook
Content Marketing Institute
•
8 years ago
2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs
Content Marketing Institute
•
9 years ago
Content Marketing World Sydney: 125 tweeted takeaways
Lenovo
•
10 years ago
Personal Information
Organization / Workplace
Sydney, Australia, NSW Australia
Occupation
Storyteller
Industry
Advertising / Marketing / PR
Website
www.jonathancrossfield.com
About
I don't want to be described as a social media marketer. Nor a search engine marketer. Definitely don't describe me as just another corporate blogger. I do describe myself as a writer or content marketer, and occasionally a communications manager (but that sounds so cold, bland and formal).
But all of these things have a common thread. I'm a storyteller, using all the various resources and tools at my disposal to craft stories and strategies with a beginning, middle and an end.
Although I have a varied career — including employment consultant and careers trainer, radio announcer, journalist, marketing manager and nightclub DJ — the common thread has always been using content to tell
Tags
content marketing
twitter
social media
marketing
facebook
storytelling
content marketing world
content writing
creativity
strategy
nightclubs
media
social
business
b2b marketing
content effectiveness
downloadables
b2b
social media marketing
psychology
customer journey
comics
communications
narrative
thinking
mind
story
contentstrategy
boss
content strategy
approvals
jyske bank
ethos
language
decorum
zombie apocalypse survival guide
aristotle
rhetoric
logos
linguistics
pathos
persuasion
seo
online communities
followers
disc jockey
audience
dj
jimmy savile
small business
small
anthropology
starbucks
dell
networking
ogilvy
netregistry
lunchnlearn
nett
webinar
magazine
See more