What can you learn about UX from someone, who never did things in the conventional way?

1. What can you learn about UX from someone,
who never did things in the conventional way?
ANARCHY
IN THE UX

2. Designer, cultural change agent, Googler.
All-around smooth customer.
ediootti

4. 1999-2002
The era of dancing skeletons

5. Passion, creativity & hard work make you a designer.
Not a college degree.

6. Always think of your design as a story.
Narratives aren’t just for angsty teen wizards and sparkly vampires.

7. Always be curious and willing to learn.
Being skateboard-shaped (not T-shaped)
is the closest we get to becoming unicorns.

8. Bonus lesson:
KLF’s “White Room” is still one of the dankest albums of all time.

9. 2003-2010
Growing as a designer

10. Don’t be afraid to re-invent yourself.
Job hopping isn’t a sin when you’re a designer.

11. Use all projects, successful or otherwise, to grow.
Don’t underestimate the power of writing down what you learned.

12. Always be yourself.
Unless you can be Batman. Always be Batman.

13. 2011-2014
Rebellion against the norms

14. Don’t be afraid to open up your process to the public.
(if that’s possible from the business perspective)

15. Don’t be a follower.
Familiarity helps, but never let trends define
what would work in your project.

16. Personas don’t always work.
Consider using moods instead.

17. 2015-
Lessons on creative leadership

18. You don’t become a design leader by nomination.
You become a design leader by taking initative and responsibility.

19. Everything is always about money.
So be prepared to wrap anything and everything around it.

20. Always bring a junior designer to your projects.
You should never stop growing, so make mentorship a two-way street.

21. Good team cultures are created.
Be explicit about it, and invite everyone to join.

22. Thanks for letting me
share my story!
ediootti