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Capability statement - Clear Open Spaces inc
1. CAPABILITY STATEMENT 2009
OWNERS
Samuel Lang, Proprietor
CLEAR OPEN SPACES, Inc.
28 Stocker St. Suite #5
Los Angeles, CA 90008
Telephone (310) 991-7956
E-Mail: samuelang2@juno.com
3. CAPABILITY STATEMENT 2009
I. Executive Summary
CLEAR OPEN SPACES Incorporated (COS), is a
privately held international business management and
consulting firm headquartered in Los Angeles, California.
COS is a self-certified „minority owned‟ Small Business
managed by Directors who bring a long and successful
history in the following;
• Real Estate Sales / Investment and Development
• Federal Contracting
• Sales Organization Development and Professional Training
• Customer Relationship Management (CRM)
• International Business Law
• Construction Project Management
Founded in the fall of 2009 by real estate investment consultant and broker Samuel Lang, Clear
Open Spaces Incorporated is capable of planning, organizing and managing business
development projects on a global scale.
Once a business opportunity is identified we can design a business plan, organize and manage
the processes required to successfully take the product or services into the marketplace. This may
include; legal entity formation, product and service packaging, quality assurance certification,
distribution, public relations, sales and marketing.
4. CAPABILITY STATEMENT 2009
The Company
Mr. Lang has assembled a world-class team of industry professionals consisting of business and
legal professionals capable of delivering unparalleled expertise in a broad
array of sophisticated environments. Their background and skill sets range
from;
Real Estate Sales/Investment & Development / Construction Project
Management/ Sales Organization Training/ Federal Contracting /
Customer Relationship Management (CRM)/ Business Law
Business Advisory Team (Contract Consultants)
Clear Open Spaces has assembled a team of independent contractors and business advisors each
of whom brings an unparallel track record of success in their respective fields.
Our business advisory team consists of prominent government officials to include;
A former Deputy Undersecretary of Defense (Acquisition and Logistics)
A President Bush appointed Chief Human Capital Officer of Homeland Security and
Senior Policy Advisor
A retired Professor, Harvard School of Business
A consulting firm specializing in developing and mentoring Small Minority Business
enterprises for federal contract participation
A public relations firm with expertise in sales team development, marketing and
distribution.
5. CAPABILITY STATEMENT 2009
II. Business Objectives
Mission Statement
Company Goals and Objectives
Clear Open Spaces Incorporated will pursue several objectives that will allow us to quickly
design a business plan, organize and manage the processes required to successfully take the
product and services into the global marketplace.
Typically, this process involves every step from; legal entity formation, product and service
identification, competitive market research, sales strategy and value proposition development,
packaging, quality assurance certification, evaluation and establishment of distribution channels,
public relations and business plan implementation.
Keys to Business Success:
1. Offer a high demand, superior quality products, coupled with a strong value proposition.
2. Our value proposition is aimed at commercial accounts only. We market exclusively to
retail outlets, home centers, construction/building companies and industrial accounts
only. Clear Open Spaces will not sell to the general public.
3. Wholesale Buyer Membership Opportunity; through becoming a Wholesale Buyer our
clients firm can purchase superior quality products at the most competitive net cost in the
industry.
4. Implementation of a sales and marketing strategy that involves selling to local, state and
federal government. We will also pursue corporate clients dissatisfied with escalating
prices, poor and inadequate service from major suppliers.
The foremost endeavor of Clear Open Spaces Incorporated is to become the leading
wholesale supplier of building and construction supplies in North America.
6. CAPABILITY STATEMENT 2009
5. Emphasize the value of improved emerging technologies, enhanced services all while
giving our customers billing options that fit their budget.
6. As part of our goal to ensure customer retention and loyalty, Clear Open Spaces In.,
customers will go through a post-sale briefing in which they will (1) understand our
value proposition (2) receive access to superior post-sale customer support (3) receive
the benefit of becoming an independent „sales affiliate‟ whereby they can earn income
through referring business to Clear Opens Spaces.
In order to achieve its‟ goals, Clear Open Spaces realizes that success hinges on being able
to articulate the company value proposition. Through utilization of a Customer Relationship
Management (CRM) firm we will be able to; identify emerging trends and integrate them
into our marketing strategy, respond quickly to technology changes/be there early, provide
unmatched customer service, invest time and money into guerilla marketing and sales,
remain profitable, and stay ahead of the "technology curve."
Quality Assurance
Utilizing SIX SIGMA® quality assurance principles and DMAIC assessment tools, ATS
measures success strictly in terms of customer satisfaction. .
The Six Sigma methodology follows the DMAIC principle of problem solving. The acronym is
taken from the first letters for each phase: Define, Measure, Analyze, Improve, and Control. The
DMAIC methodology provides a structure for logic progression through a problem solving
activity. The Clear Open Spaces project management philosophy supports a paradigm shift
towards „complete life cycle management‟ or “cradle-to-grave” relationships. This simply means
that we see project as much more than a Scope of Work, but as a long-term partnership in which
our contributions play a significant role.
7. CAPABILITY STATEMENT 2009
Sales Plan
Clear Open Spaces Inc., has a tactical sales and marketing
strategy covering the actual tasks and work to be performed
during the first ninety (90 days), six (6) months and one (1)
year period beginning of launching our sales campaign to
begin November of 2009.
During this timeframe the following tasks will be accomplished:
(1) Recruitment and training of ten independent agents with relevant experience in
telecommunications data network sales. (Training period of 5 days)
(2) Articulation of quantitative and qualitative benchmarks as they relate to
prospecting, making telephone sales presentations and premise visit and effecting
closure. (Weeks 2 through 4). During this period sales agents will perform daily
sales calls as a team. Sales reports will be submitted to a team leader by Monday
morning 8am of each week. This is to effectively assess, evaluate and monitor
sales activity.
(3) City, state and federal government contracting opportunities are being
aggressively pursued. (90 to 120 day window). This includes the work of
physically locating, identifying and responding to – RFPs, bids and proposals.
8. CAPABILITY STATEMENT 2009
Promotion Strategy
One of the key responsibilities of marketing is lead generation. The following methods are used
for lead generation:
Advertising in Trade Journals
Trade Shows and Conferences
Telemarketing
User Group Direct Mailing
Payment Terms
Point-of-Sale (Major credit card / business check)
15 to 30 day – Credit/ Purchase Order Receivables
45 day – Credit / Purchase Order Receivables