Colleen Manager, Executive Director, Planning, Program Analysis and Evaluation, Office of Field Operations, Entry/Exit Transformation

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Using Innovation to Drive Resource
Optimization
Executive Director, Planning, Program Analysis and Evaluation
Office of Field Operations
U.S. Customs and Border Protection
Colleen Manaher

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INCREASING DEMANDS, NEW APPROACHES
CBP is preparing for future demands through dynamic staffing to meet traveler
and trade volumes and expanding mission requirements.
OPTIMIZING WORKFORCE
Harnessing data to optimize resource allocation and enable
dynamic staffing given current priorities
LEVERAGING THE FIELD NETWORK
Capitalizing on knowledge and expertise from the field to identify
innovative and creative new ideas
TRANSFORMATION ACROSS AIR, LAND, AND SEA
Responding to future threats and opportunities
through new technologies and initiatives
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Today’s dynamic travel environment requires that CBP operate more efficiently while
simultaneously innovating to develop new solutions across air, land, and sea environments.

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LEVERAGING DATA FOR A LEANER FUTURE
Pairing existing data with analytics, visualization, and scenario planning helps CBP to identify
trends, report insights, and understand impacts new technologies have on our workforce.
The strategic allocation of resources enables CBP to find cost efficiencies and more
effectively align resources to threats and opportunities.
Workload Staffing Model
Agriculture Specialist Resource Allocation Model
Prioritized budget allocations …
to maximize the impact of investments in
technology and infrastructure
Data driven resource deployment …
informed by workforce allocation models
Dynamic staffing strategies …
set based on scenario outputs driven by CBP,
DHS, and executive priorities

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INNOVATING FROM THE FRONT LINE
The Office of Field Operations (OFO) Innovation Center facilitates CBP’s ability to
proactively tap into field expertise to generate innovative solutions to challenges.
New platforms focused on engaging CBP Officers in the field have resulted in bold
ideas, providing more actionable and impactful solutions for CBP.
New projects to transform land
& sea ports, resulting from 4
field-driven workshops
LAND AND SEA PORT
IDEATION WORKSHOPS
12
Ideas submitted for consideration
by 12 Field Offices across the
country
PROJECT ZONE IDEA
SUBMISSION PLATFORM
41
Ideas to eliminate redundant
systems & processes, generated
in just 2 weeks
OFFICE OF FIELD OPERATIONS
PRIZE CHALLENGE
489

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TRANSFORMING THE BORDER
To respond to future threats and opportunities, current initiatives are enhancing security,
streamlining processes, and improving the overall traveler experience.
KEY BORDER TRANSOFRMATION INITIATIVES (BTI)
CBP continues to support and build upon these innovative initiatives to further
transform the air, land, and seaport environments.
Expanding the Nation’s zone of security …
The National Targeting Center (NTC) informs airports and
airlines to prevent high-risk traveler entry
$29M
in cost avoidance
Enhancing self reporting for quicker processing …
Mobile Passport Control (MPC) supplements kiosks
with smartphone technology
62%
reduction in wait times
Building mobility into CBP operations …
The CBP Mobile Program deploys advanced technology to
support operations and augment procedures
98%
time savings for
agriculture releases

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LOOKING AHEAD
The future is biometrics: CBP will leverage cutting edge technology to enhance
security, transform travel, and unlock traveler benefits across the air travel ecosystem.
SOPHISTICATED THREATS & HIGHER TRAVELER VOLUME…
Demand more efficient operations, and enhanced
security capabilities
THE NEXT GENERATION OF TRAVEL…
Focuses on fusing biographic and biometric data together
SUCCESSFUL BIOMETRIC EXIT PILOTS…
Led to the deployment of biometric exit operations in the
air environment with land and sea biometric pilots next