- Understanding XR technologies - What it takes to build XR products and solutions - XR in Education - How it is going from "nice to have" to "must have" choice in this COVID time? - What makes it different from traditional product development? - Challenges on XR product development.

1. Product Design and Development
Community of Practice
Essentials of XR (ARVR) Product
Development
Webinar Series

2. Beginning shortly...
Essentials of XR (ARVR)
Product Development
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Webinar Series - Part 1
Product Design and
Development
Community of Practice

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5. Introducing the host ...
Watch it again:
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Essentials of XR (ARVR)
Product Development
Product Design and
Development
Community of Practice
-: Webinar :-
Mr. Tejinder Jassal
Co-Lead - Product Design and Development, COP, India
Director - Pilot Technology Development Limited
Senator & Visiting Faculty - IIT Ropar
Alumnus - IIT Delhi (1971-76)
https://www.linkedin.com/in/tejinderjassal/
http://pilottechdev.com/

6. The VR/AR Association Online Conference
Webinar Series
Essentials of XR (ARVR)
Product Development
Product Design and
Development
Community of Practice
Let’s begin...
- Global economy - facts and figures
- Focus evolving technologies
- Essentials of Product Development

7. The VR/AR Association Online Conference
Webinar Series
Essentials of XR (ARVR)
Product Development
Product Design and
Development
Community of Practice
Today's Panel

8. The VR/AR Association Online Conference
Product Design and Development
Community of Practice
The Panel
Mr. Kuldeep Singh
Co-Lead - PDD COP, India
Head of XR Practice
ThoughtWorks, India
Alumnus - NIT Kurukshetra (2K-2K4)
https://www.linkedin.com/in/kuldeep-reck/
https://thinkuldeep.github.io/
Mr. Raju Kandasamy
Lead XR Consultant, ThoughtWorks
Serial Entrepreneur -
Robotics, IoT, and ARVR
Alumnus - BITS, Pilani
https://www.linkedin.com/in/rajukandasamy/
https://medium.com/xrpractices
Mr. Aditya Bhatnagar
STEM Educator
Mindcrafters,
Chandigarh India
Alumnus - IIT Delhi (1977)
https://www.linkedin.com/in/aditya-
bhatnagar-45853014/

9. The VR/AR Association Online Conference
Product Design and
Development
Community of Practice ● What exactly AR, VR, MR, XR?
● What does it take to build the XR
Solution?
Mr. Kuldeep Singh
Part 1 - Basics

10. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
What exactly the ARVR is?
https://thinkuldeep.github.io/post/extending_reality_with_ar_and_vr-1/
● Augmented reality (AR) overlays
digital content in the live
environment.
● Virtual Reality (VR) - A complete
immersive experience that shuts
out the physical world and takes
into the virtual world.

11. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
More realities - MR, XR?
https://thinkuldeep.github.io/post/extending_reality_with_ar_and_vr-1/

12. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
Mobile XR
Web XR
https://thinkuldeep.github.io/post/webxr-the-new-web/
Access AR VR content in
browser, directly on the a
web page.
HUD/HMD XR
Smartphone/tablets apps utilising mobile hardware by SDKs
Smart Display over the see thru glasses/projections

13. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
What does it take to build XR
solution?
● Understanding Terminologies
○ IPD calibration
○ Degree of Freedom (3DOF, 3DOF)
○ Oclusion
○ Image & Object Recognition
○ Simultaneous Location And Mapping
○ Depth sensing
○ Spatial sound
● XR Content
■ 3D models
■ Multimedia
■ 360 degree videos
https://medium.com/xrpractices/degrees-of-freedom-6b23cb2b4de6

14. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
What does it take to build XR solution?
● Hardware - Mobile device, IMU, couple of sensors
and good rendering capability (FPS)
● Software - SDK, physics engine (eg. Unity,
Vuforia, ARCore, ARKit, MRTK).
● Practices - Maths, Physics, Statistics, Sounds,
User experience designing

15. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
https://thinkuldeep.github.io/post/the-growing-list-of-xr-devices/
● Bring your own XR device …
● Build solutions using existing devices...

16. Thank You !

17. The VR/AR Association Online Conference
Product Design and
Development
Community of Practice
Mr. Aditya Bhatnagar
The next part
AR/VR in Education

18. AR/VR for
education
Aditya bhatnagar

19. An illustrative time line
https://www.techrepublic.com/article/infographic-the-history-of-ar-and-vr-and-what-the-future-holds/

20. AR/VR definitions

21. What can AR/VR do in education?
Difficult
Concepts

22. AR/VR deployment in the classroom

23. AR/VR deployment in the classroom- Barriers
Content which is relevant
Understanding of AR VR and
What it can do
Development of content is too high
tech and teachers cannot touch it

24. AR/VR deployment in the classroom – design
challenges
● A platform for development of AR/VR – an MS Office like platform which
teachers can easily learn to create and modify content
● Examples: How does vomiting take Place? What are the forces on a cricket
ball as it travels with ability to change conditions? How do I visualize
Taylor’s Series or eigen values and make it dynamic and immersive

25. AR/VR deployment in the classroom – design
challenges
● Can there be methods to bring AR/VR within reach of Govt schools and
backward areas
● Creating social content for transformation of attitudes toward women,
drugs, petty crime, rationality, religion and caste for use in disadvantaged
sections – Using ARVR as a tool for safe and just societies

26. Some references
● A dated overview but very useful:
https://aquila.usm.edu/cgi/viewcontent.cgi?article=1022&context=jetde
● https://www2.deloitte.com/us/en/insights/topics/emerging-
technologies/digital-reality-technical-primer.html
● https://www.weforum.org/agenda/2017/09/augmented-and-virtual-reality-
will-change-how-we-create-and-consume-and-bring-new-risks/
● The ARVR association white paper on ARVR in education

27. Thank You !

28. The VR/AR Association Online Conference
Product Design and
Development
Community of Practice ● How AR VR is moving from “nice to
have” to “must have”?
● What makes XR development
different from traditional product
development
● What are the challenges?
Mr. Raju Kandasamy
The next part

29. The VR/AR Association Online Conference
Product Design and Development
Community of Practice
● By 2025, XR Market is expected to reach $35 Billion -
Enterprise $16b, Consumer $19b
● In 2020, 100 million consumers to shop in AR (Gartner,
Inc.)
● In 2020, worldwide spending on AR/VR is expected to
reach $18.8 Billion. (IDC)
● The AR and VR headset market will reach 65.9 million
units by 2022.
● AR/VR in Healthcare Market To Reach USD 7.05
Billion by 2026 (Globenewswire).
● 7 out of 10 media planners want to use AR to boost
advertising and customer engagement (Deloitte)

30. The VR/AR Association Online Conference
Product Design and Development
Community of Practice
XR - In Covid Situation - “Nice to have” to “must have”
● Behaviour changes post COVID
○ Touchless, Contactless experience
○ Hygiene
○ Germaphobia – Fear of Germs
○ Agoraphobia – Fear of crowded places
○ Believing in Virtual as Real
○ No travel
Picture Credit

31. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
XR - “Nice to have” → “must have”
● Virtual Education
● Virtual Training (Hazardous environment, Space research, Fire dept, Police)
● Virtual Trials for Garments (Future of Shopping)
● Virtual Expos, Conferences (Forbes)
● Remote Collaborations in AR/VR Space
● Remote Expert Troubleshooting
● Industrial/Consumer Use Cases (Examples)
○ Remote Expert
○ Logistics
○ Try Before You Buy
Other Interesting Use cases
- Augmented Reality assisted Production
- Virtual Reality For Industrial Training
- VR Real Estate walk through and Customization

32. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
What makes XR development
different from traditional
product development?
- XR uses Game Engines for development (SDLC tailoring)
○ Unity
○ Unreal Engine
- Understanding Frames per Second (FPS)
- Mindset shift from 2D to 3D
○ Orthographic vs Perspective projection
○ Vector & Matrix algebra
○ From Bitmaps to 3D Meshes
- Hardware Considerations
○ Controllers
○ HMD movement (UX Ergonomics)
○ OSK, Voice Commands, Gestures
○ Camera, ToF
- Roles
○ Developer to scientist
○ BA to Director
○ UX to Art Director, Sound Engineer

33. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
- THE THREE A's
- Adaptation
- Awareness
- Accuracy
What are challenges in building XR
products?

34. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
- Adaptation
- Awareness
- Accuracy
Challenges in building XR products

35. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
- Adaptation
- Awareness
- Accuracy
Challenges in building XR products

36. Product Design and
Development
Community of Practice
Webinar Series
Essentials of XR (ARVR)
Product Development
- Adaptation
- Awareness
- Accuracy
Challenges in building XR products

37. Thank You !

38. The VR/AR Association Online Conference
Webinar Series
Essentials of XR (ARVR)
Product Development
Product Design and
Development
Community of Practice
Closing notes...
- Hardware
- Software
- Skills
- Willingness?

39. The VR/AR Association Online Conference
Webinar Series
Essentials of XR (ARVR)
Product Development
Product Design and
Development
Community of Practice
Closing notes...
What Next?

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