Let's take the fictitious example of a blog that has about 20,000 unique visitors (users), and see how it could reach 40,000 to 60,000 in 6 to 8 months. Is it utopian? no, if you practice a few common-sense rules and stick to them over time.

1. How To Boost The Visibility And Traffic of
Your Blog in 6 Points?
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1. Frequency of writing
While it is preferable to have a sustained writing frequency, it does not mean quantity at
all costs! Moreover, it is a subject that has several dimensions. If you have a blog that hosts
multiple categories then it's tempting to fill them out.
Conversely, if your blog has only a few categories, one could easily think that it is not
necessary to write regularly. In all cases, frequently published content can boost blog traffic.
Another parameter to consider is the balance of publications from one week to another,
from one month to another ... If you cannot write regularly, you will have to know how to favor
publication days like Tuesdays. and Thursdays, and then stick to it. It is not a question of writing
twice a week today, 5 times tomorrow, and then just once, etc.
Be constant and increase the frequency when you are able to maintain it. The parameter
to be induced in its publications is the one which follows; SEO. You have to think first of SEO
when you write on a research axis of visibility, and therefore indirectly of traffic.

2. If you combine a high frequency of writing and a search for positioning in SEO in this
way, you will inevitably climb in the search results. It is at this stage that we begin to write
intelligently, without of course degrading the interest of the content for the reader.
It is still a question of finding a happy medium and not accelerating the pace overnight.
Go gradually because the goal is also to be read and shared.
2. Natural referencing / SEO to boost traffic and visibility
Natural referencing which is also called SEO (Search Engine Optimization) comes down
to the writing of an article in order to please Google and thus give it a good positioning on the
search engine.
The classic blogger trap is sometimes to favor this axis, at the expense of the quality of
the content. The risk is to lose its readership on the lack of added value of the content. The ideal
remains to know the fundamentals of SEO at least, in order to improve your positions on
Google.
SEO: Boost blog traffic
You have to know how to alternate and not be stingy about the information to be
delivered depending on the subject. In addition, we do not over-optimize its content at all costs
under the guise that it will take a good position ... the opposite could happen. The term natural
referencing takes on its full meaning if we bring it back to writing ... it must also be natural!
You will have to learn how to improve your SEO, place H2, H3, H4 tags by splitting its
content into paragraphs, and this correctly while inserting your keywords. The famous Yoast
SEO plugin can already help you optimize the basic elements of your articles.
Also, think about the long tail when it comes to SEO: should we focus on generic
keywords or the long tail? By reading this article you will understand these 2 axes which are
inseparable and very complementary.
SEO is therefore the part to study well to learn how to position yourself on the search
engines. It is by gaining ranks that you will be made visible to those doing research on Google.
It is important to know the search volumes on a query before you can position yourself
there or conversely, anticipate a good positioning on hot news for example.
You can also perfect your SEO knowledge by taking part in video training: SEO: Improve
the natural referencing of your site but also by avoiding frequent SEO mistakes The 11 most
frequent SEO mistakes
We answer a big question in this article: Should the community manager be an SEO expert?

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3. Social Media - Relays for your articles
Social media and more specifically social networks have nothing more to demonstrate in
terms of visibility and virality brought to its content. You must have recourse to it to boost the
traffic of your blog, and thus allow other people to relay your content, to include them in their
watch, and to comment on them.
The first thing to set up upstream is a good plugin for your WordPress blog to allow
these shares. I personally use Easy Social Share, the license of which costs between $ 25 and
$ 30, but it can do everything and it is configurable at will (beginners do not unless you are
ready to learn).
Social Media: Boost blog traffic
This plugin is a real factory, regularly updated and going beyond simple sharing, it will
satisfy you. Do not hesitate to discover the many plugins until you find the one that suits you.
Then you will need an active Twitter account, a Facebook page ... and without going into
the details of everything that involves, remember to automate the tasks apart from any
interaction that will remain manual.
Social networks will really allow you to boost your blog traffic. By allowing you to make
yourself known where your future readership is and where sharing is common, you will
compensate for the lack of positioning of your blog on Google.

4. 4. Backlinks to boost blog traffic
A great subject that moves all SEO players, including specialized agencies. It is a
universe where the very bad and the very good come together ... in terms of work and
knowledge in the matter. To put it simply, the principle of the backlink consists in retrieving
inbound links to its site, but not just any.
We are mainly looking to be tagged by sites with strong authority to hope to gain places
on Google. It is in this case an axis towards which to move when the blog gains real legitimacy
on its subject. Not before and unless you put the subject in the hands of a competent agency.
You will find a lot of topics on the net like this one for example Backlink: What is an
inbound link?
Semrush also offers tools and an introduction on the subject via this page: Backlinks
5. The newsletter! a lever that will boost your blog traffic
Whatever may be said, the newsletter remains a very good way to boost blog traffic. It
helps you maintain retention with your readership, by informing them of the arrival of new
articles, promotional offers, or even privileged and specific content.
If it does not directly impact your blog traffic as we have seen in the previous and future
points, it nevertheless allows you to reactivate your readers and generate clicks to your
publications. Above all, remember to insert your latest articles there through a visual, a title, and
possibly a small extract.
A solution like Sendinblue, entirely in French, will help you design a professional
newsletter for a very flexible cost of a few euros, and for several thousand mailings per month
(40,000)
Also remember to read this article to guide you on the points to remember to perfect your
newsletter: How to create perfect 10-point newsletters?
6. Articles involving influencer bloggers
Post topics, catchy headlines, advice-oriented content, etc ... are many points to gain
visibility, but there is another very viral way to gain traffic. It is about involving influential bloggers
within an article, by offering them the floor.

5. You can put them to work on an open question and split the article into several pa31r
influencer chapters. At the end of the paragraph, you insert a ready-to-go tweet and allow your
readers to share the point of view of a particular influencer.
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