SlideShare a Scribd company logo
1 of 24
Download to read offline
You Should Use Slideshare
To Market Your Business
10 Reasons10 Reasons10 Reasons
SlideShare receives over
60 Million
unique visitors each month.
#1 Traffic
That’s a lot of potential eyes on your presentation –
and possibly to your website.
SlideShare’s main demographic is B2B users that are
seeking high quality content, particularly for business purposes.
#2 Business Markets
With the right tags, you can easily attract
the customers you are seeking.
image via www.flickr.com/photos/cambodia4kidsorg/
Go Pro!
#3 Generate leads
Go Pro and add a form to your presentation:
1. Simply select the option that adds a short form where viewers
can leave their information.
Enhance your presentations with video, audio, images, and
a design that makes it eye-catching.
#4 Design-abilityDesign-abilityDesign-ability
Still wondering what type of SlideShare to create?
You can upload everything from your annual P&L to a full eBook,
an eye-catching infographic or a how-to video.
images via www.flickr.com/photos/striatic/
#5 AnalyticsAnalyticsAnalytics
An entry-level paid account
gives you access to analytics.
You can find out:
Who is accessing your
presentations
 From where they are
being referred
 Which presentations
are the most popular
with your target market.
Uploading your
online content
.is easy
image via www.flickr.com/photos/ivyfield/
#6 Optimize
of content it isWhat type
(video, audio, etc.)
itAutomatically formats
horizontally or vertically
from yourPulls text
presentation for SEO juice
SlideShare intuitively figures out:
#7 inbound links
Google goes crazy over links from Slideshare
*hint, they’re highly ranked
All you have to do is link
your SlideShare
presentations to your
website to gain
a quality inbound link.
image via www.flickr.com/photos/agentkramer/
Users can subscribe
to your SlideShare.
These are the people
who are interested
in your content
(your tribe)
and easily convert to
customers.
#8 Tribes
Plus, you can through social media sitesfind people you know
and email contacts and connect with them on SlideShare.
image via www.flickr.com/photos/dave_davies/
When LinkedIn acquired SlideShare, this allowed
LinkedIn users to add presentations to their profile.
#9 connect socially
image via www.flickr.com/photos/domeguys/
This is a great example of how to betweenbuild links
highly ranking sites – and allow your social media
followers to easily access and .share your content
Add a SlideShare URL to your business card to
provide more information on your company in a
visual format (which most people prefer).
#10 Marketing kit
image via www.flickr.com/photos/aaronshapiro/
A SlideShare
presentation that
functions as a digital
marketing kit provides
a one-click link.
Don’t forget to add a
!lead capture form
Gotta capture
some leads!
SlideShare is a
very inexpensive
way to create
professional
presentations
that will reach a
wide audience
while building
high quality links.
image via www.flickr.com/photos/marcusk14/
Create a presentation in
almost any software,
upload your content
and you’ll have
new leads in
no time
at all.
image via http://www.flickr.com/photos/ragnarfreyr/
For help with your SlideShare presentation contact
me at Laura@WebNavigatorGal.com
click “Get In Touch” button below.
or...
web navigator gal

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10 Reasons You Should Use Slideshare to Market Your Business

  • 1. You Should Use Slideshare To Market Your Business 10 Reasons10 Reasons10 Reasons
  • 2. SlideShare receives over 60 Million unique visitors each month. #1 Traffic
  • 3. That’s a lot of potential eyes on your presentation – and possibly to your website.
  • 4. SlideShare’s main demographic is B2B users that are seeking high quality content, particularly for business purposes. #2 Business Markets
  • 5. With the right tags, you can easily attract the customers you are seeking. image via www.flickr.com/photos/cambodia4kidsorg/
  • 7. Go Pro and add a form to your presentation: 1. Simply select the option that adds a short form where viewers can leave their information.
  • 8. Enhance your presentations with video, audio, images, and a design that makes it eye-catching. #4 Design-abilityDesign-abilityDesign-ability
  • 9. Still wondering what type of SlideShare to create? You can upload everything from your annual P&L to a full eBook, an eye-catching infographic or a how-to video. images via www.flickr.com/photos/striatic/
  • 10. #5 AnalyticsAnalyticsAnalytics An entry-level paid account gives you access to analytics. You can find out: Who is accessing your presentations  From where they are being referred  Which presentations are the most popular with your target market.
  • 11. Uploading your online content .is easy image via www.flickr.com/photos/ivyfield/ #6 Optimize
  • 12. of content it isWhat type (video, audio, etc.) itAutomatically formats horizontally or vertically from yourPulls text presentation for SEO juice SlideShare intuitively figures out:
  • 13. #7 inbound links Google goes crazy over links from Slideshare *hint, they’re highly ranked
  • 14. All you have to do is link your SlideShare presentations to your website to gain a quality inbound link. image via www.flickr.com/photos/agentkramer/
  • 15. Users can subscribe to your SlideShare. These are the people who are interested in your content (your tribe) and easily convert to customers. #8 Tribes
  • 16. Plus, you can through social media sitesfind people you know and email contacts and connect with them on SlideShare. image via www.flickr.com/photos/dave_davies/
  • 17. When LinkedIn acquired SlideShare, this allowed LinkedIn users to add presentations to their profile. #9 connect socially image via www.flickr.com/photos/domeguys/
  • 18. This is a great example of how to betweenbuild links highly ranking sites – and allow your social media followers to easily access and .share your content
  • 19. Add a SlideShare URL to your business card to provide more information on your company in a visual format (which most people prefer). #10 Marketing kit image via www.flickr.com/photos/aaronshapiro/ A SlideShare presentation that functions as a digital marketing kit provides a one-click link.
  • 20. Don’t forget to add a !lead capture form Gotta capture some leads!
  • 21. SlideShare is a very inexpensive way to create professional presentations that will reach a wide audience while building high quality links. image via www.flickr.com/photos/marcusk14/
  • 22. Create a presentation in almost any software, upload your content and you’ll have new leads in no time at all. image via http://www.flickr.com/photos/ragnarfreyr/
  • 23. For help with your SlideShare presentation contact me at Laura@WebNavigatorGal.com click “Get In Touch” button below. or...