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LEAN TEAM MANAGEMENT
    building a startup team that rocks

             #leanteam
ABOUT

• Ben   Sufiani

 • Air   Force

 • Psychology

 • Campus    for Company

 • 6fold

 • Lean    Camp

 • Startup Weekend

 • NEXT
                           2
GOALS FOR TODAY

•Share   an idea

•Raise   awareness

•Give    overview

•Get   feedback

•Start   to build a resource

                                3
FOR WHO IS THIS?

•Startup Teams

•Expanding   Solopreneurs

•People   who really care for their team



•Not   for big company HR departments

•Not   for Single Freelancer
                                           4
STARTUP ?!




           Steve Blank                                     Eric Ries

A startup is an organization formed to       A startup is a human institution designed
 search for a repeatable and scalable          to deliver a new product or service
            business model.                  under conditions of extreme uncertainty.
                                         5
LEAN WHAT ?

•Eliminate   wasteful practices

•Increase   value providing practices



•Validated   learning

•Short   cycles times

                                        6
STARTUP FRAMEWORKS


• Lean   Startup Method

• Costumer    Development

• Business   Model Canvas



                            7
LEAN STARTUP METHOD




         8
CUSTOMER DEVELOPMENT




         9
BUSINESS MODEL CANVAS




          10
LEAN TEAM MANAGEMENT ?

• Startup Teams   ≠ Big Business Teams
 • Conditions   of extreme uncertainty

 • Minimal   resources

 • Lack   of experience



• Startups
        need a special team management
 methodology
                                         11
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            12
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            13
LEAN TEAM CANVAS




                                                                                                 Visuals by
                                                                                                  Johanna
  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)      Rosenbusch
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            14
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            15
VALUE PROPOSITION




        16
VALUE PROPOSITION
•What     kind of startup do you want to be?

•Lifestyle   or Small Business Startup

•Scalable    Startup

•Buyable     Startup

•Intrapreneural     Startup

•Social   Startup

                                         17
VALUE PROPOSITION
•Whats     is the vision and mission of the team?

•Whats    the VISION for your startup?

 •The   idealistic 5 year in the future situation


•Whats    the MISSION for your startup?

 •We    do ... for .. in order to ...


                                              18
VALUE PROPOSITION
•What    are the pains and gains of your team?

 •Nothing   is more addictive than satisfied needs

 •Find   out what drives each team member

 •Figureout a how to meet that need
  on a daily basis




                                         19
VALUE PROPOSITION
  •What         are the most relevant factors?




http://www.facilitif.eu/user_files/file/herzburg_article.pdf   20
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            21
TEAM MEMBERS




     22
TEAM MEMBERS

•Which      jobs do we have to get done?

•Creating    a product or a service

•Making    it drop dead gorgeous

•Telling   the world about it

•Taking    care of biz admin stuff

•Selling   the product or service
                                      23
TEAM MEMBERS

•Who   do we need for which job?

•Developer

•Designer

•Business   Guy

•...


                                   24
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            25
TEAM CYCLE


1. Hire

2. Keep

3. Grow

4. Fire


              26
TEAM CYCLE




    27
TEAM CYCLE

1. Hire

•Considers all options before hiring
 •Co-Funder, Employee, Freelancer, Intern, VA ?
•Premature scaling is a major startup mistake
•Develop a clear introduction process

                                          28
TEAM CYCLE

2. Keep

•Keeping talented people is harder than you think
•Make feedback talks a regular part, else its awkward
•Be transparent about plans for the future
•Offer support, mentorship, leadership positions

                                          29
TEAM CYCLE

3. Grow

•The teams abilities are going to reach limits
•Develop talents, don‘t try to overcome weaknesses
•Grow as organically as possible
•Improve on Hiring and Keeping processes

                                           30
TEAM CYCLE

4. Fire

 •Letting some people go is necessary to protect
  you idea and the other team members

 •Be direct and fast with your decision and
  communication

 •Consider the aftermath
                                              31
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            32
WORK - SPACE & WAYS




         33
WORK - SPACE & WAYS

•Workspace

•Let     the team be creative

•Ask      what would be awesome

•Turn      the workspace into an expression

•Steal      inspiration
 http://www.businessinsider.com/the-15-coolest-startup-offices-weve-ever-seen-2013-1



                                                                                      34
WORK - SPACE & WAYS

•Workways

•How   are we going to manage projects?

•Which   principles do we want to follow?

•Do   we work together or apart?

•Full-time   or Part-time?

                                            35
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            36
TEAM ACTIVITIES




       37
TEAM ACTIVITIES

•Which   activities do we do as a team?

•There is a point between doing
 to much and little together

•Consciously design the most common moments
 the team gets together

 •Meetings, Calls, Get-together

 •After-Work   activities, gaming, Kölsch
                                            38
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            39
TEAM CULTURE




     40
TEAM CULTURE

•What   is culture in a startup?

•Culture   is the way things get done around here

•We   have culture whether we like or not

•We   can guide it, but not define it up-front

•Startups   have a clean to start from - use this!

                                              41
TEAM CULTURE
•How    do we want to play as a team?
•Decision   making     •Values

•Communication         •Alignment

•Transparency          •Heroes

•Responsibility        •Habits

•Work   ethics         •Unspoken    rules

•Feedback              •Power    structures
                                         42
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            43
LEADERSHIP




    44
LEADERSHIP

•How     do I lead the team?

•It   takes more then being an awesome technician

•Be    a visionary + manager + technician is key

•Communicate      the vision and the way (pivot anyone?)

•What     are all the mistakes your old boss made ?

•What     is your unique, authentic leadership style?
                                              45
LEADERSHIP

•How   is the team organized to perform?

•Assign    roles and responsibilities according to skill

•Clearly   define the key workflows

•Establish   actionable performance metrics

•Show   the direction, but let the team improve the process

                                                46
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            47
GOALS




  48
GOALS

•What     are your strategic and operative goals?

•Strategic   goals are closer to your vision

•Operative    goals are a concrete breakdown

•Is   the team aligned to goals we have?

•Are    the roles congruent to the operative goals?

                                               49
GOALS

•How    do we measure and get stuff done?

•This   is defined as done, when ... xyz

•Brake   down big goals .. e.g. into weekly milestones

•Do   not plan to far ahead .. build .. measure .. learn

•Clearlyassign responsibilities to a single team member
 and decide on a feedback cycle

                                               50
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            51
PERSONNEL COSTS




       52
PERSONNEL COSTS


•How    much does the team cost?

•Equity   for co-founder and key member

•Fees   for contract work

•Wages    for employees + non-wage labor costs


                                          53
PERSONNEL COSTS


•Which    extra costs come along with a team?

•Cost   for hiring (and firing)

•Office   space + equipment

•Expenses   for travel, events, software, ...


                                                54
LEAN TEAM CANVAS




  Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
    and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.

                                            55
WHATS YOUR MAJOR PAIN POINT?




             56
WORKSHOPS & TALKS

•Workshop   I
22.04.2013
17-21 o‘clock         •TalkII
•Workshop
                       around 06.2013
            II
13.05.2013
17-21 o‘clock



                 57
QUESTIONS & FEEDBACK



                                   •Please
                                         use the
•Pleaseask anything ..
                                   feedback form
don‘t hold back!
                                   under your seat.




                          58
RESOURCES

                                                 • Motivators    and Hygiene Factors
• Lean TeamMangement
                                                      http://www.facilitif.eu/user_files/file/
 leanteam.org
                                                      herzburg_article.pdf
• StartupRessource
                                                 • Equity     and vesting
 steveblank.com
                                                      http://venturehacks.com
• EricRies
                                                 • Rob     Fitz (Lean Camp) Resource
 startuplessonslearned.com
                                                      http://thestartuptoolkit.com
• GuyKawasaki on Vision and Mantra
                                                 • Business    Model Canvas
 ecorner.stanford.edu/authorMaterialInfo.html?
                                                      http://www.businessmodelgeneration.com/
 mid=1172
                                                      downloads/business_model_canvas_poster.pdf
                                                 59
LEANTEAM.ORG

•Central   hub for this series

 •Presentations

 •Workshop     material

 •Templates

 •Resources

 •News
                                  60
CONTACT

• Ben   Sufiani
 •   https://www.facebook.com/ben.sufiani
 •   https://twitter.com/bensufiani
 •   http://bensufiani.de
 •   +49-176-30543705
 •   ben@sufiani.de

                                           61
CREATIVE COMMONS



        Lean Team Canvas is adapted from The Business Model Canvas
(BusinessModelGeneration.com) and is licensed under the Creative Commons
                Attribution-Share Alike 3.0 Un-ported License.




                                  62

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Lean Team Management Introduction

  • 1. LEAN TEAM MANAGEMENT building a startup team that rocks #leanteam
  • 2. ABOUT • Ben Sufiani • Air Force • Psychology • Campus for Company • 6fold • Lean Camp • Startup Weekend • NEXT 2
  • 3. GOALS FOR TODAY •Share an idea •Raise awareness •Give overview •Get feedback •Start to build a resource 3
  • 4. FOR WHO IS THIS? •Startup Teams •Expanding Solopreneurs •People who really care for their team •Not for big company HR departments •Not for Single Freelancer 4
  • 5. STARTUP ?! Steve Blank Eric Ries A startup is an organization formed to A startup is a human institution designed search for a repeatable and scalable to deliver a new product or service business model. under conditions of extreme uncertainty. 5
  • 6. LEAN WHAT ? •Eliminate wasteful practices •Increase value providing practices •Validated learning •Short cycles times 6
  • 7. STARTUP FRAMEWORKS • Lean Startup Method • Costumer Development • Business Model Canvas 7
  • 11. LEAN TEAM MANAGEMENT ? • Startup Teams ≠ Big Business Teams • Conditions of extreme uncertainty • Minimal resources • Lack of experience • Startups need a special team management methodology 11
  • 12. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 12
  • 13. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 13
  • 14. LEAN TEAM CANVAS Visuals by Johanna Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) Rosenbusch and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 14
  • 15. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 15
  • 17. VALUE PROPOSITION •What kind of startup do you want to be? •Lifestyle or Small Business Startup •Scalable Startup •Buyable Startup •Intrapreneural Startup •Social Startup 17
  • 18. VALUE PROPOSITION •Whats is the vision and mission of the team? •Whats the VISION for your startup? •The idealistic 5 year in the future situation •Whats the MISSION for your startup? •We do ... for .. in order to ... 18
  • 19. VALUE PROPOSITION •What are the pains and gains of your team? •Nothing is more addictive than satisfied needs •Find out what drives each team member •Figureout a how to meet that need on a daily basis 19
  • 20. VALUE PROPOSITION •What are the most relevant factors? http://www.facilitif.eu/user_files/file/herzburg_article.pdf 20
  • 21. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 21
  • 23. TEAM MEMBERS •Which jobs do we have to get done? •Creating a product or a service •Making it drop dead gorgeous •Telling the world about it •Taking care of biz admin stuff •Selling the product or service 23
  • 24. TEAM MEMBERS •Who do we need for which job? •Developer •Designer •Business Guy •... 24
  • 25. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 25
  • 26. TEAM CYCLE 1. Hire 2. Keep 3. Grow 4. Fire 26
  • 28. TEAM CYCLE 1. Hire •Considers all options before hiring •Co-Funder, Employee, Freelancer, Intern, VA ? •Premature scaling is a major startup mistake •Develop a clear introduction process 28
  • 29. TEAM CYCLE 2. Keep •Keeping talented people is harder than you think •Make feedback talks a regular part, else its awkward •Be transparent about plans for the future •Offer support, mentorship, leadership positions 29
  • 30. TEAM CYCLE 3. Grow •The teams abilities are going to reach limits •Develop talents, don‘t try to overcome weaknesses •Grow as organically as possible •Improve on Hiring and Keeping processes 30
  • 31. TEAM CYCLE 4. Fire •Letting some people go is necessary to protect you idea and the other team members •Be direct and fast with your decision and communication •Consider the aftermath 31
  • 32. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 32
  • 33. WORK - SPACE & WAYS 33
  • 34. WORK - SPACE & WAYS •Workspace •Let the team be creative •Ask what would be awesome •Turn the workspace into an expression •Steal inspiration http://www.businessinsider.com/the-15-coolest-startup-offices-weve-ever-seen-2013-1 34
  • 35. WORK - SPACE & WAYS •Workways •How are we going to manage projects? •Which principles do we want to follow? •Do we work together or apart? •Full-time or Part-time? 35
  • 36. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 36
  • 38. TEAM ACTIVITIES •Which activities do we do as a team? •There is a point between doing to much and little together •Consciously design the most common moments the team gets together •Meetings, Calls, Get-together •After-Work activities, gaming, Kölsch 38
  • 39. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 39
  • 41. TEAM CULTURE •What is culture in a startup? •Culture is the way things get done around here •We have culture whether we like or not •We can guide it, but not define it up-front •Startups have a clean to start from - use this! 41
  • 42. TEAM CULTURE •How do we want to play as a team? •Decision making •Values •Communication •Alignment •Transparency •Heroes •Responsibility •Habits •Work ethics •Unspoken rules •Feedback •Power structures 42
  • 43. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 43
  • 45. LEADERSHIP •How do I lead the team? •It takes more then being an awesome technician •Be a visionary + manager + technician is key •Communicate the vision and the way (pivot anyone?) •What are all the mistakes your old boss made ? •What is your unique, authentic leadership style? 45
  • 46. LEADERSHIP •How is the team organized to perform? •Assign roles and responsibilities according to skill •Clearly define the key workflows •Establish actionable performance metrics •Show the direction, but let the team improve the process 46
  • 47. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 47
  • 49. GOALS •What are your strategic and operative goals? •Strategic goals are closer to your vision •Operative goals are a concrete breakdown •Is the team aligned to goals we have? •Are the roles congruent to the operative goals? 49
  • 50. GOALS •How do we measure and get stuff done? •This is defined as done, when ... xyz •Brake down big goals .. e.g. into weekly milestones •Do not plan to far ahead .. build .. measure .. learn •Clearlyassign responsibilities to a single team member and decide on a feedback cycle 50
  • 51. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 51
  • 53. PERSONNEL COSTS •How much does the team cost? •Equity for co-founder and key member •Fees for contract work •Wages for employees + non-wage labor costs 53
  • 54. PERSONNEL COSTS •Which extra costs come along with a team? •Cost for hiring (and firing) •Office space + equipment •Expenses for travel, events, software, ... 54
  • 55. LEAN TEAM CANVAS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 55
  • 56. WHATS YOUR MAJOR PAIN POINT? 56
  • 57. WORKSHOPS & TALKS •Workshop I 22.04.2013 17-21 o‘clock •TalkII •Workshop around 06.2013 II 13.05.2013 17-21 o‘clock 57
  • 58. QUESTIONS & FEEDBACK •Please use the •Pleaseask anything .. feedback form don‘t hold back! under your seat. 58
  • 59. RESOURCES • Motivators and Hygiene Factors • Lean TeamMangement http://www.facilitif.eu/user_files/file/ leanteam.org herzburg_article.pdf • StartupRessource • Equity and vesting steveblank.com http://venturehacks.com • EricRies • Rob Fitz (Lean Camp) Resource startuplessonslearned.com http://thestartuptoolkit.com • GuyKawasaki on Vision and Mantra • Business Model Canvas ecorner.stanford.edu/authorMaterialInfo.html? http://www.businessmodelgeneration.com/ mid=1172 downloads/business_model_canvas_poster.pdf 59
  • 60. LEANTEAM.ORG •Central hub for this series •Presentations •Workshop material •Templates •Resources •News 60
  • 61. CONTACT • Ben Sufiani • https://www.facebook.com/ben.sufiani • https://twitter.com/bensufiani • http://bensufiani.de • +49-176-30543705 • ben@sufiani.de 61
  • 62. CREATIVE COMMONS Lean Team Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License. 62