2021 Version Internet Marketing

LEO SOTELO
POWERFUL INTERNET
MARKETING STRATEGIES.

2021 VERSION TIPS AND
EDUCATION
15 + BONUSES !

1-How You Can Start Online Marketing With Zero Experience
2-Top Things You Need To Know About Your Marketing Campaign
3-Internet Marketing Tips For The Beginner
4-Best Ways To Start Online Marketing With Little Money
5-Top Mistakes To Avoid When Diving Into Internet Marketing
6-What Are The Basic Rules Of Blogging For More Tra c?
7-Top Reasons You Should Wait No Longer To Start Marketing Your
Company Online
8-Things You Should Not Share On Your Business Social Media Page
9-Build your Business
10- Tools That Will Help You Plan for the Future
11-Why Start an Event Planning Business
12-What is a Partnership?
13-What Is Search Engine Optimization (SEO)

TABLE OF CONTENTS

POWERFUL INTERNET MARKETING TIPS AND TOOLS.

About the Author

Let me be honest with you when I rst started learning, my education was at the bottom.
The learning process took me a while to soak it all in and I will be able to to share it with
you. Just a reminder all this does take work. In the beginning of this journey I took I was
shot gunning it what I mean I was jumping around from one guru to the next trying to
puzzle it all together when I should have sniper it down and take one shot at a time. I
learned funnels before learning how to make a blog but it helped me because all I have
been through I am able to share it with whoever has or are struggling with their business
and I know the feeling of throwing in the towel. Up to now it feels good because I have
found so many tra c sources and I am able to put them to work.

Page 1

How You Can Start Online Marketing With Zero Experience.
Do not make the mistake of falling into the trap where you assume that you have to have
a ton of internet marketing experience in order to make it work for you.
This is nonsense because someone who has absolutely zero experience with internet
marketing can become very successful with it. And the best part? It might not take as
long as you think!
This is because there are a lot of easy ways to get started. Since there are multiple ways
to make use of internet marketing, you will nd that there is something for you to do to
make this an easier thing for you to accomplish.
One of the rst things you can do, and with little experience if any, would be to make
sure that you are setting up some social media accounts for your business.
You will then want to make sure that you are spending a little bit of time throughout the
week interacting with the people that like your page.
Simply setting up the page and walking away is not going to cut it because people will
forget about you.
They are also not likely to view you as an authority gure in the eld that you are in. If
you are tight on time, you can always have a friend, family member, or even an employee
work on your social media pages throughout the week.
Since we are only talking maybe an hour or two of work a week, this should not be a hard
thing to do.
Then you will want to make sure that you are o ering valuable and insightful content on
a website that is ran for your company.
Whether you set up the website on your own or you get help with it – it is all about
keeping it up to date with fresh evergreen content that will show your

Learn more here.
Page 2

POWERFUL INTERNET MARKETING TIPS AND TOOLS
potential clients or customers that you are the person to go to when they need a little
help. A little bit of knowledge and sharing that knowledge can really go a long way!
Top Things You Need To Know About Your Marketing Campaign.
Anyone who has ever started a marketing campaign can tell you that marketing is a very
tricky business.
However, the days when marketing was simply about throwing up a few iers and
sending out some snail mail are long gone.
Today, most marketing campaigns are done on the Internet, and that is a whole other
ballgame.
With that being said, read on below for a few of the top things you need to
know about your marketing campaign.
Your Story Matters.
In the marketing world, your product isn’t the only thing that matters. When you start a
marketing campaign, you automatically become a piece of media.
No one wants to watch an advertisement for a product that is boring, no matter how
sensational that product may be. These days, you have to sell your brand, not just your
product.
The best way to do this is by making the customer feel what the product can do for them.
Telling a story matters, if you want your product to sell and your brand to succeed.
Marketing Campaigns Don't Come Free While launching a marketing campaign certainly
isn’t free, it doesn’t have to cost you an
arm and a leg. Remember, there is nothing more revealing than a well-placed YouTube
video or taking a
chance on social media. However, you do want to make sure that you set aside a budget
for your marketing
campaign that is e ective, but also one that your whole company can deal with.
Don’t Forget Social Media.
As much as you might hate to, marketing on social media is where it’s at. These places
are used 24 hours a day, seven days a week, and nothing gets the word out there like
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social media can. These are just a few of the things you need to know before you launch a
marketing
campaign. Make sure that you don’t forget them and your campaign should be a roaring
success. Marketing has come a long way, get on board for the success you have always
wanted to
achieve today.
Internet Marketing Tips For The Beginner.
It is important to make sure that you are doing everything that you can in order to get
the name of your company out there. This way, you will be able to help more people than
ever before. You will also be able to nd that you are making more money than ever before.
So, how
can this be accomplished? One of the rst things that you want to do is to make sure that
you are putting a great
deal of focus on internet marketing for your company. This might sound like a scary thing to
have to start doing, especially if you have never
given internet marketing a try, but it is certainly something that you can make use of if
you are simply giving it a shot. To help you with this, you will want to make sure that you
are taking the time to make use of the following tips.
The best thing you can do, to get your feet wet free of charge, is to sign up for a social
media page for your business. This is absolutely free and in today’s world, probably one
of the best online marketing tools out there.
This is because so many people nd themselves spending a great deal of their free time
online on these social media websites. It simply is not something that you want to pass
up on. Of course, you are going to have to take it a step further than just setting up the
business
Social media page and walking away.
You are going to have to make sure that you are being interactive with the people who
visit your page. Post updates on your company. Link articles to the page. O er free
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advice. Do anything you can in order to gain the trust of your future customers.
You will want to do this while investing in some other online marketing strategies.
Do not be surprised if this and this alone already starts to give you some cushioning in
your pro t margins, which will be highly needed when you want to expand and market
even further.
Best Ways To Start Online Marketing With Little
Money.
If you want to make sure that you are giving your company the best chance at success,
then you are going to have to invest some time and a little bit of money into online
marketing.
This is vital if you want to make sure that you are keeping up with your competition.
If all of your competitors are making use of proper marketing techniques and you are
not, it is only a matter of time before things for your company start to go downhill and
you want to prevent that from happening.
The rst thing you want to do is to get it out of your head that you have to have a lot of
money in order to properly market your company.
In fact, some of the best online marketing tools and techniques do not require a ton of
money. They might need a little bit of money, but mostly, they require time and e ort. If
you have that – then you can make it work with no problem.
Start with the online marketing tools that are o ered to you free of charge. After all,
your company will nancially bene t from those if you are making sure to make use of
them correctly. Then, with the extra money that you have earned from those techniques,
you will be able
to move on to bigger and better online marketing strategies. So what kind of online
marketing tool is free of charge? Social media – that’s what!
Sure, you might have thought that social media pages are for people to keep in contact
with their family and to show o vacation pictures to all of their friends. However, while it is
that, it is also so much more.
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You can create a nice business page on a social media website, update it as needed with
valuable information, and interact with people who you hope to turn into customers one
day.
By getting yourself out there and showing the world what your business has to o er, you
will nd that you will be much better o !
Top Mistakes To Avoid When Diving Into Internet.
Marketing
It is important to make sure that you are doing everything you can in order to get
involved in internet marketing – but it has to be internet marketing done the right way.
Otherwise, success is not something that you are likely to nd any time soon.
To help you with this, you will want to make sure that you are taking action to ensure
that you are not going to make the most common mistakes in the world of internet
marketing. One of the rst things that you are going to want to avoid is the overuse of
content that
is not relevant to the workings of your company. This can actually turn potential customers
away and that is certainly the last thing that
you want to have happen. After all, the thought process here is to gain more business –
not push it away. You might also want to make sure that you are no longer counting on
yourself to do it all.
Sure, there might be a certain level of pride that you are used to having when you do
everything on your own. The thing is though, in order to make sure that you are making the
process of internet
marketing work in the best possible manner, you might want to take a few moments to
seek help from a professional. This would be someone that has been through it all and has
put in a lot of time and
energy into perfecting their ability to make the most out of internet marketing.
Okay, this might cost you a little bit of money, but after you learn what you need to learn,

Get your trainning here.
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you will then be able to take it from there. You will also nd that there is no better thing to
spend money on than the marketing of
your company. After all, the better it is marketed, the more people will know about you.
And the more they know about you, the more likely it is that they are going to spend
their money with your company. That is truly worth the time, e ort, and all of the money
that you have to put into it! So
don’t skip out on the professional help.
What Are The Basic Rules Of Blogging For More.
Tra c?
Being a website owner comes with a number of responsibilities. You will want to work to
make the necessary amount of money to stay in business and be successful.
However, there are certain things you will need to do in order to make this a reality. One
of these includes creating blogs that will enable people to nd you.
By knowing some of the ways to make your blogs more readable, this can be helpful to
your business.
Be informative.
One of the best things you can do to increase your tra c is to provide information that is
informative to the reader. Do you have the specs and details of the products you’re trying
to sell? What about the size, weight and other information that may extremely helpful to the
reader. On the other hand, if you’re o ering services, you will want to put the full details of
what
you can do to make the client’s life easier. This will increase the chances of you being able
to increase your client base and making
more money.
Easy to read.
It’s a fact that people who search online are looking for information quickly. These
individuals want to nd things that can be helpful and will assist in tackling the problem
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at hand. Any content that you write should be easily understood and shouldn’t be that
di cult to
follow or understand. Making your content reader friendly is sure to be one of the things
you do for optimal results. Be sure to use simple language and construct sentences in the
correct format to assist in
making this a reality. Blogging is more popular than ever today and you can have the
success you need for
your company by putting it to work for you. Provide information that is to the point, easily
understood and you will be able to get
more tra c to your site today!
Top Reasons You Should Wait No Longer To Start.
Marketing Your Company Online.
When was the last time that you have really put a lot of thought and e ort into making
sure that your business is getting a lot of marketing exposure?
If it has been a while, you are going to want to check out the following reasons why you
can no longer wait. The moment you start investing a little bit of time and e ort into the
marketing of your
company, the sooner you will be able to start seeing a lot of improvements in the pro t
margins. This is important because you are going to nd that it will soon become di cult to
continue to run a company if there is not an increase in pro ts over time.
You want your business to not only grow and to start making you a lot of money – but
you want to make sure that you are truly helping the people that you rst set out to help
when you started your company. You might have a product or a service that cannot be
found or beat anywhere else.
Without the right use of internet marketing, you will nd that you are never going to be
able to reach the massive amount of people that you want to reach. They will never know
about you. Therefore, you need to start marketing your company a little better as of right
now. Even
if you take it one step at a time, you are at the very least, moving in the right direction.
If you need a little assistance with this, you can always nd a reputable professional or
Page 8

company that is well versed in the marketing of various companies.
When trying to decide if they are truly the help that you need, make sure to ask for
examples of how they would take your business and market it to people that could use
the help the most.
This is how you will know if the two of you are going to be on the same page.
Things You Should Not Share On Your Business Social Media Page.
Cultivating an interesting social media presence for your business can be a di cult task,
and often times shock tactics are tempting.
Sensational posts or aggressive ads can seem like a great way to get the attention of
potential customers, but these types of posts can actually be highly destructive.
Here are some things to avoid posting on your business social media.
Do Not Post Religious, Political or Controversial Topics
While it may seem tempting to take a stance on highly discussed topics to try to gain
support, this is actually a bad idea. Though some potential customers may sympathize
with your stance, others will be alienated by it. In addition, topics that are trending tend to
go in and out of style and favor, so it can be
di cult to predict how people will react to a post long run. Unless an issue is directly
related to your business, do not engage or post on possibly
divisive topics.
Do Not Promote Too Heavily.
Yes, the purpose of your business social media page is to promote your business.
However, people tend not to appreciate being bombarded with sales pitches and ads, and
will eventually just start scrolling past your posts if they nd them irritating.
Make sure that you are not just posting ads and promotions, but also interesting, related
content that your client base will be drawn in by.

Watch video here.
Page 9

This includes attacking competitors; especially accounting for how di cult it is to
convey tone in brief social media posts, never go on the o ensive on social media.
Do Not Engage with Negative Forces
Just because you are savvy enough to avoid becoming overly negative on social media
does not mean your competitors or opposition will be.
If someone leaves an angry comment or a competitor posts something against you, do
not engage them in a passionate way. Leave a calm reply to an angry commenter, the
same as you would any other customer.
Do not directly reply to attacks from competitors, as this can easily devolve into a petty
dispute. Instead, post a new promotion or interesting aspect from your company to keep
your followers interested.
Social media should be used to promote your company and keep your customers
interested, rather than try to bring down others.
Is there anything better than being your own boss? When you actually make it, most
people will agree that there isn’t. The bene ts of working solo include being in charge of
your life and your success in the
process. Get advice from others so you get ideas on how to make the money you want for
your
long-term goals. Listen to people who have created wealth and who know what it takes to
do so as well.
This video is by someone who has started their own business and created success in their
life. Watch this video NOW so you can begin to have a life that is better and one that
contains more riches for you.
Creating your dream life is possible and you can build a business you will be proud of
having. Be sure to watch this essential video while you still can.
what they did't teach you. learn more
3 Tools That Will Help You Plan for the Future.
The future comes a lot faster than you'd think. It's easy to lose track of what's coming up
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and before you know it, an appointment has come up or even worse, you've missed your
appointment entirely. You have a lot of things going on and keeping track of every little thing
can feel
impossible. That's why I want to discuss three simple tools that you can use to plan for
your future. Many may seem obvious, but you have to ask yourself, "Am I using them?"
1. Physical Calendar.
This is the most obvious one, but seriously ask yourself if you ever use your calendar. I
would wager that you don't. Calendars are good for marking future events and keeping
track of daily goals. Crossing o the days can build anticipation for an upcoming event,
keeping it forefront in your mind, or it can show the progress you've made.
2. A Planner.
Speaking of daily events, it's good to step beyond a calendar and move into a planner as
well. While calendars are good for broad strokes and far in the future events, planners
are good for the day to day and planning your week out. You are able to write in your
meals, your work, your workout, etc. in a way that is easy to follow moving forward.
This makes planning your day as simple as looking at what you have written in.
3. Google Calendar.
Taking it a step beyond your physical calendar, your Google calendar can become the
perfect tool because it can be connected to all of your devices. Taking it a step further
than that, you can give other people access to your calendar, allowing them to add
events and reminders. This can be used in many di erent ways, from social to business.
Google can also link with Facebook, giving you reminders of events and birthdays
without having to look them up and punch them in.
These three simple tools can change the way you plan out your future, are simple to use
and are so basic, you probably rolled your eyes reading about them.
Still, if you aren't using them (which you probably aren't), I'd suggest starting today!
Page 11

Why Start an Event Planning Business.
Event planning is a wonderful career eld to go into. It allows you the chance to run
your own business, to connect with loyal and potentially long-term clients, and to play a
hand in some of the most special days in a person's life. What could be better than that?
If you're still not sold on the idea of starting an event planning business, read on to learn
about some of the many bene ts that can go along with this fun and super lucrative line
of work.
Use Your Natural Talents.
One of the best things about running an event planning business is that, if you're so
inclined, it will give you a chance to use your natural talents. If you've always been the
type of person who loves planning big events or parties, who is good at organization, and
who has a knack for details, then you should have great success and a lot of fun as an
event planner.
All Kinds of Opportunities.
Another really nice thing about being an event planner is that you'll have all kinds of
opportunities and di erent ways in which you can use your skills. You might, for
example, start out as a wedding planner, but as you meet people and expand your
connections, you'll likely be planning everything from children's parties to big corporate
events. The possibilities really are endless for those in the event planning industry and
what's
even better is that you'll never have a dull day on the job. Every day will o er up
something new, di erent, and fun!
Make Major Connections.
As an event planner, you will come into contact with all kinds of people from all di erent
walks of life. You'll meet regular, everyday people, venue owners, other event planners,
and so much more. With all of your connections, you'll quickly build up a database of
people you can call on
Page 12

whenever you need something or have a question or a concern. In short, there will
always be a place for you to turn for help, advice, and anything in between.
As you can see, event planning is incredibly fun, gives you the chance to quickly grow
and expand, and can help you to make a lot of money too. If you think you'd be good at
this line of work, why not give it a try?

What is a Partnership?
If you are starting a business where you will share ownership with someone, then a
Partnership might be right up your alley. However, as with all business structure, there
are some things to consider before deciding a Partnership meant for you.
How Does a Partnership Work?
Just as it sounds, when there are two or more people working together for the same
outcome there is a partnership. In the business world, it just means that everyone will be
running the company together as one. Both partners in the Partnership will be
responsible for every aspect of the company. This means, from handling the money to
handling the property and the labor, all of it is a joint decision. During a Partnership,
both also get a share of the pro t and are responsible for all losses as well.
Legal Aspects.
Even though you both get along now and agree on everything doesn't mean you will be
in the long run. Therefore, you need to have a long discussion with your future partner
before starting the Partnership. Since there will be more than one decision maker in the
company, you need to set some ground rules about how the company will be run, what
the company goals are, and so on. You all want to make this a legal partnership
agreement, so you can always refer back to it when there is a future disagreement. You
do not have to have an agreement legally, but it will help in the event that something
happens down the road.
Advantages of A Partnership.
Page 13

When you go into a Partnership, there are many advantages as well as a few
disadvantages. However, there are more advantages to a Partnership. One being that you
all complement each other. When in a Partnership you all can play o of each other's
strength to build a strong foundation for your company. Split nancial responsibilities.
Unlike a Sole Proprietor, where you have the weight of everything alone, Partnerships,
you are in it together. This can lessen the blow to both you of. However, you might now
always agree with your partner which can hurt a Partnership as well.
Choosing to trust someone enough to start a Partnership with them can take a lot. You
are trusting them with your entire company. Before making any rash decisions, sit down
and talk it over with your potential partner.
here is what you will be learning. click away
What Is Search Engine Optimization (SEO)
You may have heard that your presence on the Internet is extremely important if you're
starting a business. That's because you can use the Internet to your advantage. Going
online is a great way to increase your company's presence. You'll access a whole new
group of people and you'll also build a fanbase. But how do you do this? You do this
through Search Engine Optimization, or SEO.
SEO is a tool people use to increase their presence on Google searches. The more times
a speci c word appears in your blog or website, the more likely it is to come up higher in
the Google search for that word. For example, if your company sells handmade wooden
shoes, the more times you repeat this word throughout your website or blog, the higher
it will appear on a search for that exact phrase.
But it's not so easy. You can't just repeat a phrase over and over at the bottom of your
webpage and expect this to increase its level on the Google rank page. Google
determines if your website is worthy enough to be higher up in a search by the activity
Page 14

and the visit to your page. Your fans essentially will help you get higher up in the Google
ranking by the amount of times they visit the page. Your website will have to be full of
quality material in order to get people to look at it. Once it is, the use of those words will
help you increase the amount of visits and views your page gets.
Utilize search engine optimization when you want to increase access to your page or
increase the number of fans you have. But just remember to be careful, and to only use
the speci c word a few times in your blog or webpage. In fact, Google might even remove
you from the Google search altogether if it nds you are trying to take advantage of
SEO.
Four Things All True Thought Leaders Always Do.
In the modern age, many people have made their way to success, but some stand out
above all the rest: the thought leaders.
These giants have led their elds in innovation and creative thought, and have created
legacies from the ground up.
So how does one become a thought leader? How does one forge their own path toward
the top? Nearly all thought leaders share the following common habits:
1. They Build Their Foundation in Solid Work.
To be truly great, you have to have an unquenchable drive to succeed. This drive will
push you past laziness, past defeat, past misfortune and past the criticism that will
undoubtedly come your way. In order to be a thought leader, you must have a solid
reputation to support you.
If you try to lead before you prove yourself, then people will laugh you out of the public
image, and all of your great ideas will be for naught.
2. They Stay Current with the Trends and the Times.
Great thought leaders stay on top of the trends in current events, and lead their
followers accordingly.
Page 15

By following the ow of social media and analyzing the trends, they are able to keep
their ideas fresh and current.
In fact, by analyzing the current trends, problems, and events, you may nd yourself
with an idea that can put you directly in the public eye.
Brainstorm on anything and everything, and you may have the next big idea.
3. They Get Their Ideology and Voice out to the Masses.
Great thought leaders have opinions and ideologies that have shaped their lives and the
way they run their companies or followers.
Thought leaders are never silent; no, they all nd ways to speak out using the latest in
technology.
Martin Luther King, Jr., carried his message out to hundreds of thousands via radio
waves and television.
Steve Jobs spoke at dozens of conventions that streamed live over the internet.
Look in the current stream, and you will nd an example of a thought leader using the
power of media to reach the masses.
4. They Have a Personal and Company Brand.
To have a truly recognizable name, you must rst have a brand. It can be a trademark
business tactic, a signature product, or even a distinctive style of directing movies.
The point is that you have to have your brand out and recognized. People may not know
your name, but they will know your image.
As you start out on your own journey toward the top, never forget that a thought leader
is nothing without those you lead.
Put the people you serve and supply before yourself, and you will go far in the world, and
the history books.
here is what you will be learning. click away

Take ACTION now.
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