Consultants from the LinkedIn Customer Success team share key learnings and insights obtained from working closely with over 2000 recruitment businesses. Three strategies are covered: 1) Thinking long term 2) Teach, learn, share and 3) Finding and winning new business.

1. 3 Proven Strategies to Maximise Your Investment
Natasha Buckle, Cuong Nguyen
Customer Success Organisation, LinkedIn

2. Expert Panel
Anthony Costigan – Business Leader at Azon
Marco Van Veggel – Commercial Manager at Yacht, Randstad Group
Mats Kullenberg – Managing Director, Founder at Dreamwork

3. Success
Value
Return on investment
Candidates Clients
Placements Brand
awareness
Consultants

4. “It’s tricky. It’s never been done
before; so it’ll need planning
and a large crew”

5. Thinking longer term
Winning new business
Teach, learn, share

6. Thinking longer term

7. “So are you going to tell me? Or
should I just say no and get it
over with?”

8. 285 million
members you’re missing out on

9. Source
Platform/CRM
Interviews

10. VOLUME Blogs, case studies,
articles, website, social,
offline, press
TARGETED
RELEVANT White papers, reports, events,
InMails
Webinars, executive guides,
videos

11. 65%Engaged members are 65% more likely to
respond to your InMail

12. Winning new business

13. “I know a guy…”

14. +37 million
Executives on LinkedIn

15. 90%decision makers never answer a cold call

16. Brand Search
Data
insights &
matching
Engage
How?

17. Industry
Company
Insights

18. Teach, learn, share

19. “I need a reason, and don’t say
money. Why do this?”
“Why not?”

20. 25%
34.5%
Average InMail response rate
36%
+ 13 leads per month
+ 156 leads annually
Success

21. + 1500 leads generated

22. Online
Learning
Centre
Workshops
LinkedIn
Certification
Super Users Leadership
How?

23. Thinking longer term
Winning new business
Teach, learn, share