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How LinkedIn Allows You Access to the
Top Decision Makers at Companies
www.linkedselling.com
www.linkedselling.com
According to our market research, over 80% of
leads generated through social media for B2B
marketers come from LinkedIn.
And to top even that, 92% of B2B marketers
leverage LinkedIn over ALL other social media
platforms.
What does this mean for you?
It means that LinkedIn is the place to be if you really want to reach the decision makers and close big accounts.
How to Leverage LinkedIn and Implement a Strategy
That Puts You In Front of Those Decision Makers…
www.linkedselling.com
Focus on what matters.
And what matters is building trust with your best prospects,
because when they know, like and trust you, they will buy
from you.
Focus your limited time as a business owner on building a
system based on relationships.
What if you had a system that gets you on the phone with
30% of targeted business owners, CEO’s, Presidents,
CFO’s… really, whoever your ideal prospect is?
You’d not only have a much better chance at pursuing and
closing these big accounts, you’d also see a surge in
business opportunities…
But you have to build a relationship first.
www.linkedselling.com
1. “Shine Your Shoes” and Get Ready For A First Impression
Make sure your profile is top-notch; often, it’s your profile that will
make your first impression online, so you want to put your best foot
forward forward here. Make sure it inspires trust, shows you’re
capable of providing the results these people need and includes a
call to action.
2. Find Your Prospects
We focus our efforts on LinkedIn because of the overwhelming
professional nature of the platform – 99 times out of 100, your
prospects can be found there. Be ready to send them a
personalized connection request.
www.linkedselling.com
3. Build That Relationship
Once they accept your connection request, you can really start building a
relationship. That relationship shouldn’t be initiated with a sales pitch, or a “buy
this now” message. Instead, it should be nurtured with a series of helpful and
valuable messages, sharing content that gets your prospect thinking about the
problems you can solve.
Send at least 4-7 valuable, helpful messages before asking for a meeting or
call.
4. The Sales Appointment
Following our strategy, we find on average that 21% will accept a phone call or
a meeting with you.So you’ll want to use that appointment to further build trust,
explore their need, and offer your solution.
5. Stay Top-Of-Mind
If they aren’t ready to buy then. You’ll need to stay in front of them for when
they ARE ready, so that when that happens, you’re the ONLY choice they turn
to.
Here is How:
Has This System Worked?
www.linkedselling.com
The “white-glove” system we run for our clients puts them in a perfect position to make those connects and contacts with those potential
clients.
But we also have multiple training courses that allow you access to this system and all the proprietary tools we use in the process!
Are either worth it? Take it from one of our biggest and trusted clients, Cohen Architecture and Woodworking:
www.linkedselling.com
“LinkedSelling started bringing us leads that you’re not
going to find doing Google searches or calling secretaries.
They’re not going to let you in the door. And as a result of
that it has brought us close to $20 million in revenue.”
— Noah Cohen
There is so much more to this system than what we’ve outlined above. And there are many
more “big connections” that our system has provided for our clients and the students of our
training programs. Here are just a few more…
Your Turn
Consider attending our FREE LinkedIn Workshop that lays out the entire system from start to finish:

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Use LinkedIn to Get Past Gatekeepers and Close Big Accounts

  • 1.
  • 2. How LinkedIn Allows You Access to the Top Decision Makers at Companies www.linkedselling.com
  • 3. www.linkedselling.com According to our market research, over 80% of leads generated through social media for B2B marketers come from LinkedIn. And to top even that, 92% of B2B marketers leverage LinkedIn over ALL other social media platforms. What does this mean for you? It means that LinkedIn is the place to be if you really want to reach the decision makers and close big accounts.
  • 4. How to Leverage LinkedIn and Implement a Strategy That Puts You In Front of Those Decision Makers… www.linkedselling.com
  • 5. Focus on what matters. And what matters is building trust with your best prospects, because when they know, like and trust you, they will buy from you. Focus your limited time as a business owner on building a system based on relationships. What if you had a system that gets you on the phone with 30% of targeted business owners, CEO’s, Presidents, CFO’s… really, whoever your ideal prospect is? You’d not only have a much better chance at pursuing and closing these big accounts, you’d also see a surge in business opportunities… But you have to build a relationship first. www.linkedselling.com
  • 6. 1. “Shine Your Shoes” and Get Ready For A First Impression Make sure your profile is top-notch; often, it’s your profile that will make your first impression online, so you want to put your best foot forward forward here. Make sure it inspires trust, shows you’re capable of providing the results these people need and includes a call to action. 2. Find Your Prospects We focus our efforts on LinkedIn because of the overwhelming professional nature of the platform – 99 times out of 100, your prospects can be found there. Be ready to send them a personalized connection request. www.linkedselling.com 3. Build That Relationship Once they accept your connection request, you can really start building a relationship. That relationship shouldn’t be initiated with a sales pitch, or a “buy this now” message. Instead, it should be nurtured with a series of helpful and valuable messages, sharing content that gets your prospect thinking about the problems you can solve. Send at least 4-7 valuable, helpful messages before asking for a meeting or call. 4. The Sales Appointment Following our strategy, we find on average that 21% will accept a phone call or a meeting with you.So you’ll want to use that appointment to further build trust, explore their need, and offer your solution. 5. Stay Top-Of-Mind If they aren’t ready to buy then. You’ll need to stay in front of them for when they ARE ready, so that when that happens, you’re the ONLY choice they turn to. Here is How:
  • 7. Has This System Worked? www.linkedselling.com
  • 8. The “white-glove” system we run for our clients puts them in a perfect position to make those connects and contacts with those potential clients. But we also have multiple training courses that allow you access to this system and all the proprietary tools we use in the process! Are either worth it? Take it from one of our biggest and trusted clients, Cohen Architecture and Woodworking: www.linkedselling.com “LinkedSelling started bringing us leads that you’re not going to find doing Google searches or calling secretaries. They’re not going to let you in the door. And as a result of that it has brought us close to $20 million in revenue.” — Noah Cohen
  • 9. There is so much more to this system than what we’ve outlined above. And there are many more “big connections” that our system has provided for our clients and the students of our training programs. Here are just a few more…
  • 10. Your Turn Consider attending our FREE LinkedIn Workshop that lays out the entire system from start to finish: