Marcela Rezende

São Paulo Area, Brazil Brazil

Gerente de Cultura, Estratégia e Comunicação de RH na Banco Santander

Manufacturing

Fifteen years of experience in National and Multinational companies in Consulting, Telecom, BPO and Product segments. Continuous relationship with global and marketing leaders from several locations to assure the the coordination of marketing and communications efforts . Experience: Branding Reputation Management PR Events - national and international Incentive, Cultural and Relationship Marketing Endomarketing Digital workplace transformation Internal and External Communications Collaborative Communications Strategy focused in social business and innovation Change Management Crisis management Budget management Creation of proposals and sale of consulting projects in Change Managem...